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Confectionery Packaging in Argentina

  • March 2016
  • -
  • Euromonitor International
  • -
  • 22 pages

Summary

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Confectionery’s main customers are children and therefore companies try to create attractive packaging to boost sales. One of the main tools used by companies is to use pictures of cartoons or redesign the packaging according to a major event. The 2015 Copa América was the main event used by companies in confectionery packaging, for instance Arcor SAIC redesigned the layout of some of its brands or used the colours of the Argentine flag.

Euromonitor International’s Confectionery Packaging in Argentina report offers insight into key trends and developments driving packaging across the category. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.

Product coverage: Chocolate Confectionery, Gum, Sugar Confectionery.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Confectionery Packaging market;
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