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Grocery Retailers in Kenya

  • January 2016
  • -
  • Euromonitor International
  • -
  • 30 pages

Industry sources indicate that modern retail expansion in Kenya remains below 20%, with neighbourhood kiosks, market stalls and independent small grocers having a wider footprint. Over the review period, modern grocery retailers fiercely competed for strategic locations and customers as disposable incomes rose. Increased international interest in the Kenyan market, through direct investment, such as that by Walmart Game, Carrefour and Botswana’s Choppies, played a key role in promoting consumer...

Euromonitor International's Grocery Retailers in Kenya report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Modern Grocery Retailers, Traditional Grocery Retailers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Grocery Retailers market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Grocery Retailers in Kenya
GROCERY RETAILERS IN KENYA
Euromonitor International
January 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Traditional Vs Modern
Competitive Landscape
Prospects
Channel Formats
Chart 1 Modern Grocery Retailers: Uchumi, Supermarket in Nairobi
Channel Data
Table 1 Grocery Retailers: Value Sales, Outlets and Selling Space 2010-2015
Table 2 Sales in Grocery Retailers by Channel: Value 2010-2015
Table 3 Grocery Retailers Outlets by Channel: Units 2010-2015
Table 4 Sales in Grocery Retailers by Channel: % Value Growth 2010-2015
Table 5 Grocery Retailers Outlets by Channel: % Unit Growth 2010-2015
Table 6 Grocery Retailers GBO Company Shares: % Value 2011-2015
Table 7 Grocery Retailers GBN Brand Shares: % Value 2012-2015
Table 8 Grocery Retailers LBN Brand Shares: Outlets 2012-2015
Table 9 Grocery Retailers LBN Brand Shares: Selling Space 2012-2015
Table 10 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2015-2020
Table 11 Forecast Sales in Grocery Retailers by Channel: Value 2015-2020
Table 12 Forecast Grocery Retailers Outlets by Channel: Units 2015-2020
Table 13 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2015-2020
Table 14 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2015-2020
Nakumatt Holdings Ltd in Retailing (kenya)
Strategic Direction
Company Background
Digital Strategy
Summary 1 Nakumat Holdings Ltd: Share of Sales Generated by Internet Retailing 2013-2015
Private Label
Summary 2 Nakumatt Holdings Ltd Private Label Portfolio
Competitive Positioning
Summary 3 Nakumatt Holdings Ltd: Competitive Position 2015
Executive Summary
Retailing Continues To Grow in Kenya
Growing International Interest Boosts Retail Growth in Kenya
Grocery Retailers Widen Their Product Portfolio To Improve Margins
Local Companies Maintain Market Leadership in 2015
Strong Growth Expected Over the Forecast Period
Key Trends and Developments
the Positive Economic Environment Continues To Boost Retailing Value Sales
the Burgeoning Middle Class Spurs Retail Growth in Kenya
the Growth of Internet Retailing Is Set To Positively Impact Retail Sales
Operating Environment
Informal Retailing
Opening Hours
Summary 4 Standard Opening Hours by Channel Type 2015
Physical Retail Landscape
Cash and Carry
Seasonality
Payments and Delivery
Emerging Business Models
Market Data
Table 15 Sales in Retailing by Store-based vs Non-Store: Value 2010-2015
Table 16 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2010-2015
Table 17 Sales in Store-Based Retailing by Channel: Value 2010-2015
Table 18 Store-Based Retailing Outlets by Channel: Units 2010-2015
Table 19 Sales in Store-Based Retailing by Channel: % Value Growth 2010-2015
Table 20 Store-Based Retailing Outlets by Channel: % Unit Growth 2010-2015
Table 21 Retailing GBO Company Shares: % Value 2011-2015
Table 22 Retailing GBN Brand Shares: % Value 2012-2015
Table 23 Store-based Retailing GBO Company Shares: % Value 2011-2015
Table 24 Store-based Retailing GBN Brand Shares: % Value 2012-2015
Table 25 Store-based Retailing LBN Brand Shares: Outlets 2012-2015
Table 26 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2015-2020
Table 27 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2015-2020
Table 28 Forecast Sales in Store-Based Retailing by Channel: Value 2015-2020
Table 29 Forecast Store-Based Retailing Outlets by Channel: Units 2015-2020
Table 30 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2015-2020
Table 31 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2015-2020
Definitions
Store-based Retailing
Non-store Retailing
Sources
Summary 5 Research Sources












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