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Global Boardsports Market

  • November 2014
  • -
  • Global Industry Analysts
  • -
  • 212 pages

This report analyzes the worldwide markets for Boardsports in US$ Million by the following Product Segments: Summer Boardsport, and Snowboarding. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, and Rest of World. Annual estimates and forecasts are provided for the period 2013 through 2020. Also, a seven-year historic analysis is provided for these markets. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs. The report profiles 141 companies including many key and niche players such as -

Aloha Boardsports, Inc.
Billabong International Limited
Body Glove International, LLC
Capita
Forum Boardshop

Table Of Contents

Global Boardsports Market



I. INTRODUCTION, METHODOLOGY and PRODUCT DEFINITIONS
Study Reliability and Reporting Limitations I-1
Disclaimers I-2
Data Interpretation and Reporting Level I-2
Quantitative Techniques and Analytics I-3
Product Definitions and Scope of Study I-3
Summer Boardsport I-3
Surfing I-3
Windsurfing I-4
Skateboarding I-4
Bodyboarding I-4
Wakeboarding I-4
Kiteboarding I-4
Skimboarding I-4
Snowboarding I-4


II. EXECUTIVE SUMMARY

1. MARKET OVERVIEW II-1
Boardsports - A Prelude II-1
Regional Landscape II-1
Key Boardsports Market II-2
The US II-2
Australia II-2
France II-2
Asia-Pacific to Witness Fastest Growth II-2
Impact of Recession on the Global Board Sports Market II-3
Market Outlook II-3
Table 1: World Real GDP Growth Rates in % (2012 through
2015F): Breakdown by Country (includes corresponding
Graph/Chart) II-5
Surfing: The Most Popular BoardSport II-6
Table 2: Surfing Participation in the US (2006-2013): Number
of Participants in Million (includes corresponding
Graph/Chart) II-6

Table 3: Worldwide Surfing Population (2013): Percentage
Share Breakdown of Surfers by Select Country (includes
corresponding Graph/Chart) II-7
Snowboarding: On a ‘Downhill' II-7
Table 4: Global Snowboarder Participation: 2012-2013
(includes corresponding Graph/Chart) II-8
Windsurfing Attracts Commercial Support II-8
Table 5: Windsurfing Participation in the US (2006-2013) -
Breakdown of Number of Participants in Millions (includes
corresponding Graph/Chart) II-9
Kiteboarding Gains Increased Popularity II-9
Wakeboarding Witnesses Growth II-10
Table 6: Wakeboarding Participation in the US (2006-2013):
Number of Participants in Millions (includes corresponding
Graph/Chart) II-11
Skateboarding- Exhibiting Mixed Prospects II-11
Table 7: Skateboarding Participation in the US (2006-2013):
Number of Participants in Million (includes corresponding
Graph/Chart) II-11
Competitive Landscape II-12

2. SURFING INDUSTRY - A GLANCE II-13
Australia - A Key Surfing Market II-13
Surfing Apparel: As Important as Surfing Equipment II-13
Product Innovations: Name of the Game II-13
Demographic Shifts II-14
Favorable Demographics to Boost Surfing Gear Sales II-14
Surf Forecasting Improves Participation II-14
Average Age of Surfer is Changing II-14
Specific Strategies Needed to Target Women Surfer II-14
Media - A Major Promotional Platform II-15
Manufacturers Rope in Celebrities and Athletes for Promotions and
Endorsements II-15
Brand Diversification to Open up Huge New Markets II-15
Entertainment Industry Lent A Hand in Promoting Surfing Culture II-16
Environment Friendly Boards Making Beeline to Market II-16
Sustainable Practices to Spur Growth II-16
Market Issues II-17
Seasonality and Topography: A Characteristic of the Sport II-17
Cost Pressure Increases with Newcomers Entering the Sport II-17
Alternate Sports and Leisure Activities Cap Consumer Base II-17
Adverse Impact on Environment II-17
Hazards Associated with Surfing II-18

3. GROWTH DRIVERS, MARKET TRENDS, AND ISSUES II-19
Board Sports and their Rising Popularity among the Fairer Sex II-19
Rising Beach Nourishment Campaigns - A Key Driving Factor II-19
Mother Nature - A Core Driver for the Boardsports Market II-20
Media - A Major Promotional Platform II-20
Sports Coverage on Television - A Key Sales Driver II-20
Manufacturers Tread the E-Commerce Path II-21
Innovative Strategies - Need of the Hour II-21
Greener and Eco-Friendly Snowboards Make their Mark II-21
Technological Innovations Pave the Way for Unique and
Sophisticated Products II-22
Additional Technological Breakthroughs II-22
Evolving Consumer Preferences Pave the Way for New Shapes and
Synergies II-23
Boardsport Apparel Undergoes a Makeover II-23
Bindings Garner Attention II-24
RandD - A Major Determinant of Success in the Industry II-24
Marketing and Branding - The Other Key Differentiators II-24
Innovation Takes Precedence over Logistics II-25

4. PRODUCT OVERVIEW II-26
Introduction II-26
Summer Boardsport II-26
Surfing - An Introduction II-26
Evolution of Surfing II-26
Surfing Techniques II-27
Types of Surfing II-27
Bodyboarding and Bodysurfing II-27
Tow-in Surfing II-27
Boat Surfing II-27
Other Surfing Type Sports: Paddleboarding, Sea Kayaking,
Windsurfing, Kitesurfing, and Wakesurfing II-28
Surf Apparel II-28
Technical Textiles II-28
Wetsuits II-28
Rashguards II-28
Surfing Equipment II-28
Surfboards II-28
Types of Surfboards II-29
Shortboards II-29
Longboards II-29
Funboards II-29
Other Surfboards II-29
Other Surfing Equipment II-29
Windsurfing II-29
Skateboarding II-30
Bodyboarding II-30
Wakeboarding II-31
Kiteboarding II-31
Skimboarding II-31
Snowboarding II-32
Generic Factors Influencing the Boardsports Market II-33
Seasonality: A Characteristic of the Sport II-33
Economic Conditions Determine Boardsport Market II-33
Alternate Sports and Leisure Activities Cap Consumer Base II-33

5. PRODUCT INTRODUCTIONS/INNOVATIONS II-34
Reef Launches Improved Boardshort Collection II-34
Reef Unveils Advanced Technology for Sandals and Footwear II-34
O'Neill Unveils New Improved Psychofreak wetsuit II-34

6. RECENT INDUSTRY ACTIVITY II-35
Globe International Inks Distribution Deal with Sweet SKTBS II-35
GoldCoast Skateboards Enters into Collaboration with Wolfgang II-35
Body Glove Inks Licensing Agreement with Hatsco II-35
MINI Extends Partnership with Burton II-35
Weston Enters into Partnership with Karakoram II-35
Dyrdek Takes Over DNA Distribution from Burton II-35
Zumiez Takes Over Blue Tomato II-36
Rhino Entertainment Enters into Partnership with Burton II-36
Body Glove Inks Licensing Deal with Chammyz II-36

7. FOCUS ON SELECT GLOBAL PLAYERS II-37
Aloha Boardsports, Inc. (Philippines) II-37
Billabong International Limited (Australia) II-37
Body Glove International, LLC (US) II-37
Capita (US) II-37
Forum Boardshop (Russia) II-37
Globe International Ltd. (Australia) II-38
Gul Watersports Ltd. (UK) II-38
K2 Snowboarding (US) II-38
Mervin Manufacturing (US) II-38
Meta-Sports CO Ltd (Taiwan) II-39
Never Summer Industries (US) II-39
Nike Skateboarding (US) II-39
Nitro USA, Inc (US) II-39
North Kiteboarding (US) II-39
Hurley International (US) II-40
O'Neill (US) II-40
Quiksilver, Inc. (US) II-40
Rip Curl, Inc. (US) II-40
Salomon Snowboards (France) II-41
Volcom, Inc. (US) II-41
The Burton Corporation (US) II-41

8. GLOBAL MARKET PERSPECTIVE II-42
Table 8: World Recent Past, Current and Future Analysis for
Boardsports by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific and Rest of World Markets Independently Analyzed
with Annual Sales in US$ Million for Years 2013 through 2020
(includes corresponding Graph/Chart) II-42

Table 9: World Historic Review for BoardSports by Geographic
Region - US, Canada, Japan, Europe, Asia-Pacific and Rest of
World Markets Independently Analyzed with Annual Sales in US$
Million for Years 2006 through 2012 (includes corresponding
Graph/Chart) II-43

Table 10: World 15-Year Perspective for BoardSports by
Geographic Region - Percentage Breakdown of Dollar Sales for
US, Canada, Japan, Europe, Asia-Pacific and Rest of World
Markets for Years 2006, 2014 and 2020 (includes corresponding
Graph/Chart) II-44

Table 11: World Recent Past, Current and Future Analysis for
Summer BoardSports by Geographic Region - US, Canada, Japan,
Europe, Asia-Pacific and Rest of World Markets Independently
Analyzed with Annual Sales in US$ Million for Years 2013
through 2020 (includes corresponding Graph/Chart) II-45

Table 12: World Historic Review for Summer BoardSports by
Geographic Region - US, Canada, Japan, Europe, Asia-Pacific
and Rest of World Markets Independently Analyzed with Annual
Sales in US$ Million for Years 2006 through 2012 (includes
corresponding Graph/Chart) II-46

Table 13: World 15-Year Perspective for Summer BoardSports by
Geographic Region - Percentage Breakdown of Dollar Sales for
US, Canada, Japan, Europe, Asia-Pacific and Rest of World
Markets for Years 2006, 2014 and 2020 (includes corresponding
Graph/Chart) II-47

Table 14: World Recent Past, Current and Future Analysis for
Snowboarding by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific and Rest of World Markets Independently Analyzed
with Annual Sales in US$ Million for Years 2013 through 2020
(includes corresponding Graph/Chart) II-48

Table 15: World Historic Review for Snowboarding by Geographic
Region - US, Canada, Japan, Europe, Asia-Pacific and Rest of
World Markets Independently Analyzed with Annual Sales in US$
Million for Years 2006 through 2012 (includes corresponding
Graph/Chart) II-49

Table 16: World 15-Year Perspective for Snowboarding by
Geographic Region - Percentage Breakdown of Dollar Sales for
US, Canada, Japan, Europe, Asia-Pacific and Rest of World
Markets for Years 2006, 2014 and 2020 (includes corresponding
Graph/Chart) II-50


III. MARKET

1. THE UNITED STATES III-1
A.Market Analysis III-1
US- The Largest Boardsports Market Globally III-1
Table 17: Surfing Participation in the US (2006- 2013):
Number of Participants in Million (includes corresponding
Graph/Chart) III-1

Table 18: Surfing Population in the US (2013): Percentage
Breakdown of Surfing Participation by Age Group (includes
corresponding Graph/Chart) III-2

Table 19: Surfing Population in the US (2010): Percentage
Breakdown of Surfing Participation by Frequency of
Participation (includes corresponding Graph/Chart) III-2

Table 20: US Surf Market (2013): Percentage Breakdown of
Retail Sales by Purchase Location (includes corresponding
Graph/Chart) III-2
Boardsports - A Rage among the Gen Y III-3
Women: Fall to the Adrenaline Rush III-3
Windsurfing Holds Ground, Despite Competition III-3
Table 21: Windsurfing Participation in the US (2006-2013) -
Breakdown of Number of Participants in Millions (includes
corresponding Graph/Chart) III-3
Snow Sports Market Makes a Comeback III-4
Sliding Interest in Snowboarding in the US - Skiing at an
Advantage III-4
Table 22: The US Snowboarding Participation (2000-2001 to
2011-2012): Number of Participants in Million (includes
corresponding Graph/Chart) III-5

Table 23: The US Snowboarder Visits to US Resorts:
2000-2001 to 2011-2012 (includes corresponding
Graph/Chart) III-6

Table 24: The US Snowboarding Participation (2000-2001 to
2011-2012): Percentage Share Breakdown of Average Days
Snowboarded (includes corresponding Graph/Chart) III-6

Table 25: The US Snowboarding Participation in the US by
Gender (2000-2001 to 2011-2012): Percentage Share
Breakdown of Male and Female Participants (includes
corresponding Graph/Chart) III-7

Table 26: The US Snow Sports Participation by Age Group:
2012-2013 (includes corresponding Graph/Chart) III-7

Table 27: The US Snow Sports Market by Type (2013-2014):
Percentage Share Breakdown of Value Sales for Accessories,
Apparel, and Equipment (includes corresponding
Graph/Chart) III-7
Wakeboarding on an Upward Track III-8
Table 28: Wakeboarding Participation in the US (2006-2013):
Number of Participants in Millions (includes corresponding
Graph/Chart) III-8
Skateboarding on a Downward Path III-8
Table 29: Skateboarding Participation in the US
(2006-2013): Number of Participants in Million (includes
corresponding Graph/Chart) III-8
Product Launches III-9
Strategic Corporate Developments III-9
Select Key Players III-10
B.Market Analytics III-14
Table 30: The US Recent Past, Current and Future Analysis
for BoardSports by Product Segment - Summer BoardSports and
Snowboarding Markets Independently Analyzed with Annual
Sales in US$ Million for Years 2013 through 2020 (includes
corresponding Graph/Chart) III-14

Table 31: The US Historic Review for BoardSports by Product
Segment - Summer BoardSports and Snowboarding Markets
Independently Analyzed with Annual Sales in US$ Million for
Years 2006 through 2012 (includes corresponding Graph/Chart) III-15

Table 32: The US 15-Year Perspective for BoardSports by
Product Segment - Percentage Breakdown of Dollar Sales for
Summer BoardSports and Snowboarding Markets for Years 2006,
2014 and 2020 (includes corresponding Graph/Chart) III-16

2. CANADA III-17
A.Market Analysis III-17
Canada Moves from Snowboarding to Skiing III-17
Recession and its Repercussions on the Canadian Skiing Industry III-17
Distribution Scenario III-17
Competition III-18
Increasing Presence of Chinese Visitors Bodes Well for the
Canadian Boardsports Market III-18
Growth Barriers within the Canadian Skiing Industry III-18
What the Future Holds for the Canadian Skiing and Snowboard
Industry III-18
Canada's Surfing Havens Lure Global Surfing Enthusiasts III-19
Key Findings III-19
Table 33: Canadian Key Community Ski Facilities and
Mountain Resorts by Tourism Regions (includes corresponding
Graph/Chart) III-19

Table 34: Canadian Snowboarding/Downhill Skiing Market by
Region (2012-2013): Percentage Share Breakdown of Skier
Visits by Region (includes corresponding Graph/Chart) III-20

Table 35: Canadian Snowboarding/Downhill Skiing Market by
Region (2012-2013) - Number of Skier Visits by Region in
Thousands (includes corresponding Graph/Chart) III-20

Table 36: Canadian Downhill Skiing/Snowboarding
Participation in Canada (2003-2004 to 2012-2013): Number of
Skier Visits in Millions (includes corresponding
Graph/Chart) III-21

Table 37: Downhill Skiing/Snowboarding Participation in
Yukon/British Columbia (2003-2004 to 2012-2013): Number of
Skier Visits in Millions (includes corresponding
Graph/Chart) III-21

Table 38: Downhill Skiing/Snowboarding Participation in
Alberta (2003-2004 to 2012-2013): Number of Skier Visits in
Millions (includes corresponding Graph/Chart) III-22

Table 39: Downhill Skiing/Snowboarding Participation in
Quebec (2003-2004 to 2012-2013): Number of Skier Visits in
Millions (includes corresponding Graph/Chart) III-22

Table 40: Downhill Skiing/Snowboarding Participation in
Ontario (2003-2004 to 2012-2013): Number of Skier Visits in
Millions (includes corresponding Graph/Chart) III-23
B.Market Analytics III-24
Table 41: Canadian Recent Past, Current and Future Analysis
for BoardSports by Product Segment - Summer BoardSports and
Snowboarding Markets Independently Analyzed with Annual
Sales in US$ Million for Years 2013 through 2020 (includes
corresponding Graph/Chart) III-24

Table 42: Canadian Historic Review for BoardSports by
Product Segment - Summer BoardSports and Snowboarding
Markets Independently Analyzed with Annual Sales in US$
Million for Years 2006 through 2012 (includes corresponding
Graph/Chart) III-25

Table 43: Canadian 15-Year Perspective for BoardSports by
Product Segment - Percentage Breakdown of Dollar Sales for
Summer BoardSports and Snowboarding Markets for Years 2006,
2014 and 2020 (includes corresponding Graph/Chart) III-26

3. JAPAN III-27
A.Market Analysis III-27
A Peek into the Japanese Snowboarding Sector III-27
B.Market Analytics III-28
Table 44: Japanese Recent Past, Current and Future Analysis
for BoardSports by Product Segment - Summer BoardSports and
Snowboarding Markets Independently Analyzed with Annual
Sales in US$ Million for Years 2013 through 2020 (includes
corresponding Graph/Chart) III-28

Table 45: Japanese Historic Review for BoardSports by
Product Segment - Summer BoardSports and Snowboarding
Markets Independently Analyzed with Annual Sales in US$
Million for Years 2006 through 2012 (includes corresponding
Graph/Chart) III-29

Table 46: Japanese 15-Year Perspective for BoardSports by
Product Segment - Percentage Breakdown of Dollar Sales for
Summer BoardSports and Snowboarding Markets for Years 2006,
2014 and 2020 (includes corresponding Graph/Chart) III-30

4. EUROPE III-31
A.Market Analysis III-31
Europe- Second Largest Boardsports Market Globally III-31
Competitive Scenario III-31
Leading Boardsport Brand by Type: Boards, Bindings, and Boots III-32
European Boards Market - Top 10 Players in Terms of Ranking III-32
European Bindings Market - Top 10 Players in Terms of Ranking III-32
European Boots Market - Top 10 Players in Terms of Ranking III-32
European Surfing Market III-33
Table 47: Surfing Population in Europe (2013): Percentage
Share Breakdown of Number of Participants by Gender
(includes corresponding Graph/Chart) III-33

Table 48: Surfboard Manufacturing in Europe (2013):
Breakdown by Type (includes corresponding Graph/Chart) III-33
European Snowboard Market - An Insight III-33
Table 49: European Snowboard Market by Geographic Region
(2012-2013): Percentage Share Breakdown for Austria,
France, Germany, Russia, Switzerland and Others (includes
corresponding Graph/Chart) III-33

Table 50: European Ski and Snowboard Market (2012-2013):
Percentage Share Breakdown by Demography - Kids, Men and
Women (includes corresponding Graph/Chart) III-34
B.Market Analytics III-34
Table 51: European Recent Past, Current and Future Analysis
for BoardSports by Geographic Region - France, Germany,
Italy, UK, Spain, Russia and Rest of Europe Markets
Independently Analyzed with Annual Sales in US$ Million for
Years 2013 through 2020 (includes corresponding Graph/Chart) III-34

Table 52: European Historic Review for BoardSports by
Geographic Region - France, Germany, Italy, UK, Spain,
Russia and Rest of Europe Markets Independently Analyzed
with Annual Sales in US$ Million for Years 2006 through 2012
(includes corresponding Graph/Chart) III-35

Table 53: European 15-Year Perspective for BoardSports by
Geographic Region - Percentage Breakdown of Dollar Sales for
France, Germany, Italy, UK, Spain, Russia and Rest of Europe
Markets for Years 2006, 2014 and 2020 (includes corresponding
Graph/Chart) III-36

Table 54: European Recent Past, Current and Future Analysis
for BoardSports by Product Segment - Summer BoardSports and
Snowboarding Markets Independently Analyzed with Annual
Sales in US$ Million for Years 2013 through 2020 (includes
corresponding Graph/Chart) III-37

Table 55: European Historic Review for BoardSports by
Product Segment - Summer BoardSports and Snowboarding
Markets Independently Analyzed with Annual Sales in US$
Million for Years 2006 through 2012 (includes corresponding
Graph/Chart) III-38

Table 56: European 15-Year Perspective for BoardSports by
Product Segment - Percentage Breakdown of Dollar Sales for
Summer BoardSports and Snowboarding Markets for Years 2006,
2014 and 2020 (includes corresponding Graph/Chart) III-39

4a. FRANCE III-40
A.Market Analysis III-40
Salomon Snowboards - A Key Player in Snowboarding III-40
B.Market Analytics III-41
Table 57: French Recent Past, Current and Future Analysis
for BoardSports by Product Segment - Summer BoardSports and
Snowboarding Markets Independently Analyzed with Annual
Sales in US$ Million for Years 2013 through 2020 (includes
corresponding Graph/Chart) III-41

Table 58: French Historic Review for BoardSports by Product
Segment - Summer BoardSports and Snowboarding Markets
Independently Analyzed with Annual Sales in US$ Million for
Years 2006 through 2012 (includes corresponding Graph/Chart) III-42

Table 59: French 15-Year Perspective for BoardSports by
Product Segment - Percentage Breakdown of Dollar Sales for
Summer BoardSports and Snowboarding Markets for Years 2006,
2014 and 2020 (includes corresponding Graph/Chart) III-43

4b. GERMANY III-44
A.Market Analysis III-44
Strategic Corporate Development III-44
B.Market Analytics III-45
Table 60: German Recent Past, Current and Future Analysis
for BoardSports by Product Segment - Summer BoardSports and
Snowboarding Markets Independently Analyzed with Annual
Sales in US$ Million for Years 2013 through 2020 (includes
corresponding Graph/Chart) III-45

Table 61: German Historic Review for BoardSports by Product
Segment - Summer BoardSports and Snowboarding Markets
Independently Analyzed with Annual Sales in US$ Million for
Years 2006 through 2012 (includes corresponding Graph/Chart) III-46

Table 62: German 15-Year Perspective for BoardSports by
Product Segment - Percentage Breakdown of Dollar Sales for
Summer BoardSports and Snowboarding Markets for Years 2006,
2014 and 2020 (includes corresponding Graph/Chart) III-47

4c. ITALY III-48
Market Analysis III-48
Table 63: Italian Recent Past, Current and Future Analysis
for BoardSports by Product Segment - Summer BoardSports and
Snowboarding Markets Independently Analyzed with Annual
Sales in US$ Million for Years 2013 through 2020 (includes
corresponding Graph/Chart) III-48

Table 64: Italian Historic Review for BoardSports by Product
Segment - Summer BoardSports and Snowboarding Markets
Independently Analyzed with Annual Sales in US$ Million for
Years 2006 through 2012 (includes corresponding Graph/Chart) III-49

Table 65: Italian 15-Year Perspective for BoardSports by
Product Segment - Percentage Breakdown of Dollar Sales for
Summer BoardSports and Snowboarding Markets for Years 2006,
2014 and 2020 (includes corresponding Graph/Chart) III-50

4d. THE UNITED KINGDOM III-51
A.Market Analysis III-51
Gul Watersports Ltd. - A Key Player III-51
B.Market Analytics III-52
Table 66: The UK Recent Past, Current and Future Analysis
for BoardSports by Product Segment - Summer BoardSports and
Snowboarding Markets Independently Analyzed with Annual
Sales in US$ Million for Years 2013 through 2020 (includes
corresponding Graph/Chart) III-52

Table 67: The UK Historic Review for BoardSports by Product
Segment - Summer BoardSports and Snowboarding Markets
Independently Analyzed with Annual Sales in US$ Million for
Years 2006 through 2012 (includes corresponding Graph/Chart) III-53

Table 68: The UK 15-Year Perspective for BoardSports by
Product Segment - Percentage Breakdown of Dollar Sales for
Summer BoardSports and Snowboarding Markets for Years 2006,
2014 and 2020 (includes corresponding Graph/Chart) III-54

4e. SPAIN III-55
Market Analysis III-55
Table 69: Spanish Recent Past, Current and Future Analysis
for BoardSports by Product Segment - Summer BoardSports and
Snowboarding Markets Independently Analyzed with Annual
Sales in US$ Million for Years 2013 through 2020 (includes
corresponding Graph/Chart) III-55

Table 70: Spanish Historic Review for BoardSports by Product
Segment - Summer BoardSports and Snowboarding Markets
Independently Analyzed with Annual Sales in US$ Million for
Years 2006 through 2012 (includes corresponding Graph/Chart) III-56

Table 71: Spanish 15-Year Perspective for BoardSports by
Product Segment - Percentage Breakdown of Dollar Sales for
Summer BoardSports and Snowboarding Markets for Years 2006,
2014 and 2020 (includes corresponding Graph/Chart) III-57

4f. RUSSIA III-58
A.Market Analysis III-58
Forum Boardshop - A Key Player III-58
B.Market Analytics III-59
Table 72: Russian Recent Past, Current and Future Analysis
for BoardSports by Product Segment - Summer BoardSports and
Snowboarding Markets Independently Analyzed with Annual
Sales in US$ Million for Years 2013 through 2020 (includes
corresponding Graph/Chart) III-59

Table 73: Russian Historic Review for BoardSports by Product
Segment - Summer BoardSports and Snowboarding Markets
Independently Analyzed with Annual Sales in US$ Million for
Years 2006 through 2012 (includes corresponding Graph/Chart) III-60

Table 74: Russian 15-Year Perspective for BoardSports by
Product Segment - Percentage Breakdown of Dollar Sales for
Summer BoardSports and Snowboarding Markets for Years 2006,
2014 and 2020 (includes corresponding Graph/Chart) III-61

4g. REST OF EUROPE III-62
A.Market Analysis III-62
Strategic Corporate Development III-62
B.Market Analytics III-63
Table 75: Rest of European Recent Past, Current and Future
Analysis for BoardSports by Product Segment - Summer
BoardSports and Snowboarding Markets Independently Analyzed
with Annual Sales in US$ Million for Years 2013 through 2020
(includes corresponding Graph/Chart) III-63

Table 76: Rest of European Historic Review for BoardSports
by Product Segment - Summer BoardSports and Snowboarding
Markets Independently Analyzed with Annual Sales in US$
Million for Years 2006 through 2012 (includes corresponding
Graph/Chart) III-64

Table 77: Rest of European 15-Year Perspective for
BoardSports by Product Segment - Percentage Breakdown of
Dollar Sales for Summer BoardSports and Snowboarding Markets
for Years 2006, 2014 and 2020 (includes corresponding
Graph/Chart) III-65

5. ASIA-PACIFIC III-66
A.Market Analysis III-66
Australia III-66
China III-66
Focus on Select Key Players III-67
B.Market Analytics III-69
Table 78: Asia-Pacific Recent Past, Current and Future
Analysis for BoardSports by Product Segment - Summer
BoardSports and Snowboarding Markets Independently Analyzed
with Annual Sales in US$ Million for Years 2013 through 2020
(includes corresponding Graph/Chart) III-69

Table 79: Asia-Pacific Historic Review for BoardSports by
Product Segment - Summer BoardSports and Snowboarding
Markets Independently Analyzed with Annual Sales in US$
Million for Years 2006 through 2012 (includes corresponding
Graph/Chart) III-70

Table 80: Asia-Pacific 15-Year Perspective for BoardSports
by Product Segment - Percentage Breakdown of Dollar Sales
for Summer BoardSports and Snowboarding Markets for Years
2006, 2014 and 2020 (includes corresponding Graph/Chart) III-71

6. REST OF WORLD III-72
Market Analysis III-72
Table 81: Rest of World Recent Past, Current and Future
Analysis for BoardSports by Product Segment - Summer
BoardSports and Snowboarding Markets Independently Analyzed
with Annual Sales in US$ Million for Years 2013 through 2020
(includes corresponding Graph/Chart) III-72

Table 82: Rest of World Historic Review for BoardSports by
Product Segment - Summer BoardSports and Snowboarding
Markets Independently Analyzed with Annual Sales in US$
Million for Years 2006 through 2012 (includes corresponding
Graph/Chart) III-73

Table 83: Rest of World 15-Year Perspective for BoardSports
by Product Segment - Percentage Breakdown of Dollar Sales
for Summer BoardSports and Snowboarding Markets for Years
2006, 2014 and 2020 (includes corresponding Graph/Chart) III-74


IV. COMPETITIVE LANDSCAPE

Total Companies Profiled: 141 (including Divisions/Subsidiaries - 143)

The United States (84)
Canada (6)
Europe (33)
- France (7)
- Germany (4)
- The United Kingdom (11)
- Italy (1)
- Spain (4)
- Rest of Europe (6)
Asia-Pacific (Excluding Japan) (18)
Latin America (1)
Africa (1)

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