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Bulgaria’s growing advertising market and the rising cost of television airtime has resulted in higher costs and fewer broadcasts for operators in TV homeshopping and this trend had a devastating impact ...
Homeshopping was predominantly characterised by one main trend throughout the review period – a continuing decline due to the migration of consumers from homeshopping to internet retailing. However, ...
Homeshopping remained on a downward trajectory at the end of the review period, largely as a result of the increasing number of Dutch consumers turning to the internet to make purchases, with this channel ...