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This research presents actual information about the market for electric water heaters and its state in March 2011.
The purpose of this marketing research is to describe the situation on the Russian market of electric water heaters, to present actual information about the volumes of production, export, import, consumption, and state of the market, and also the changes that took place in 2010, as well as to build a forecast for the development of the industry in the medium term for the period until 2017.
Production of electric water heaters in Russia in recent years has been unstable. In 2006, production growth was 144%, after which growth slowed and amounted to 2% in 2007. In 2008, while in the throes of the world financial crisis, production of electric water heaters dropped significantly, and in 2009, there was a further decline of 11%. In 2010, with the world economy showing signs of improvement, the Russian water heater producers doubled their production, and actually exceeded pre-crisis levels.
The Russian electric water heater market is dominated by foreign imports. For the most part these imports come from European countries (Italy, Germany, Sweden, and Czech Republic). The report on the marketing research includes:
- Analysis and forecast of the market dynamics
- Structure of consumption by Federal Regions
- Analysis of the domestic production and the market shares of the main market participants
- Analysis of the imports and exports
- Analysis of the factors that influence the development of the market
- Analysis of the state of the raw materials’ base
- Analysis of sales and consumer preferences
- Analysis of the forecast of the consuming industries
- Evaluation and forecast of the development of the market
- Financially-economic profiles of the leading enterprises in the industry
- Expert Interviews with top managers, representatives of the largest players on the market
- Audit of the retail trade
- Analysis of documents, coming from the main market participants
- Analysis of statistical information:
o The Federal Service of Government Statistics “Rosstat”
o Federal Customs Service “VED”
o Ministry of the Economic Development
o Ministry of Agriculture
o Federal Tax Service
o Industry associations In the report is analyzed information about the following commodity groups:
· Demand electric water heaters
· Cumulate water heaters The report will allow you to:
· Identify the major market indicators, build a forecast of the development of your own business on the basis of the state of the market
· Evaluate the growth potential and market threats
· Main indicators, presented in the report
Volume of production, exports and imports
· Market state indicators
· Consumption indicators