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Cigarettes in Kenya

  • August 2015
  • -
  • Euromonitor International
  • -
  • 35 pages

The implementation of the Government’s tobacco laws saw changes in the distribution of cigarettes in Kenya in 2014. Even informal street vendors experienced the impact of increasingly restrictive legislation, in terms of being able to sell cigarettes, with many ceasing to offer cigarettes at all. The sale of single cigarettes has also been curbed, with most vendors that continue to sell cigarettes now selling packs rather than sticks. Despite these changes, street vendors remained the leading...

Euromonitor International's Cigarettes in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: High Tar Cigarettes, Low Tar Cigarettes, Mid Tar Cigarettes, Ultra Low Tar Cigarettes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Cigarettes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Cigarettes in Kenya
CIGARETTES IN KENYA
Euromonitor International
August 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
New Product Developments
Summary 1 Cigarettes: New Product Launches
Distribution
Prospects
Category Background
Cigarettes: Price Bands
Summary 2 Cigarettes Price Band Definitions
Cigarettes: Tobacco Blend
Cigarettes: Standard/menthol/capsule
Flavour Threads/capsules
Cigarettes: Filter/non-filter
Cigarettes: Carbon/standard Filter
Cigarettes: Filter Length
Cigarettes: Regular Vs. Slim Vs. Superslim Vs. Microslim
Cigarettes: Pack Size
Cigarettes: Pack Type
Category Data
Table 1 Sales of Cigarettes by Tar Level: Volume 2009-2014
Table 2 Sales of Cigarettes by Tar Level: Value 2009-2014
Table 3 Sales of Cigarettes by Tar Level: % Volume Growth 2009-2014
Table 4 Sales of Cigarettes by Tar Level: % Value Growth 2009-2014
Table 5 Sales of Cigarettes by Price Band: % Volume Breakdown 2009-2014
Table 6 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume Breakdown 2009-2014
Table 7 Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2009-2014
Table 8 Sales of Cigarettes by Filtered vs Non-filtered: % Volume 2009-2014
Table 9 Sales of Filtered Cigarettes by Carbon vs Non-carbon: % Volume 2009-2014
Table 10 Sales of Cigarettes by Length: % Volume 2009-2014
Table 11 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2009-2014
Table 12 Sales of Cigarettes by Pack Size: % Volume 2009-2014
Table 13 Sales of Cigarettes by Pack Type: % Volume 2009-2014
Table 14 NBO Company Shares of Cigarettes: % Volume 2010-2014
Table 15 LBN Brand Shares of Cigarettes: % Volume 2011-2014
Table 16 Sales of Cigarettes by Distribution Format: % Volume 2009-2014
Table 17 Production, Imports and Exports of Cigarettes: Total Volume 2009-2014
Table 18 Forecast Sales of Cigarettes by Tar Level: Volume 2014-2019
Table 19 Forecast Sales of Cigarettes by Tar Level: Value 2014-2019
Table 20 Forecast Sales of Cigarettes by Tar Level: % Volume Growth 2014-2019
Table 21 Forecast Sales of Cigarettes by Tar Level: % Value Growth 2014-2019
Table 22 Forecast Sales of Cigarettes by Price Band: % Volume Breakdown 2014-2019
Table 23 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume Breakdown 2014-2019
Table 24 Forecast Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2014-2019
Table 25 Forecast Sales of Cigarettes by Filtered vs Non-filtered: % Volume 2014-2019
Table 26 Forecast Sales of Filtered Cigarettes by Carbon vs Non-carbon: % Volume 2014-2019
Table 27 Forecast Sales of Cigarettes by Length: % Volume 2014-2019
Table 28 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2014-2019
Table 29 Forecast Sales of Cigarettes by Pack Size: % Volume 2014-2019
Table 30 Forecast Sales of Cigarettes by Pack Type: % Volume 2014-2019
British American Tobacco Kenya Ltd in Tobacco (kenya)
Strategic Direction
Key Facts
Summary 3 British American Tobacco Kenya Ltd: Key Facts
Summary 4 British American Tobacco Kenya Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 5 British American Tobacco Kenya Ltd: Competitive Position 2014
Mastermind Tobacco (kenya) Ltd in Tobacco (kenya)
Strategic Direction
Key Facts
Summary 6 Mastermind Tobacco (Kenya) Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 7 Mastermind Tobacco (Kenya) Ltd: Competitive Position 2014
Executive Summary
Tobacco Records Value and Volume Growth in Kenya
Changing Consumer Trends Resulting From Growing Income Levels
British American Tobacco Kenya Ltd Maintains Its Lead
Street Vendors Remains the Largest Distribution Channel for Tobacco in Kenya
Slow Volume Growth To Be Experienced Over the Forecast Period
Legislation
Table 31 Summary: Legislation Summary at a Glance
Country-specific Legislation
Smoking Prevalence
Table 32 Smoking Prevalence in Adult Population 2010-2014
Table 33 Number of Adult Smokers by Gender 2010-2014
Tar Levels
Health Warnings
Advertising and Sponsorship
Point-of-sale Display Bans
Smoking in Public Places
Low Ignition Propensity (lip) Cigarette Regulation
Flavoured Tobacco Product Ban
Plain Packaging
Reduced Harm
Electronic Cigarettes
Litigation
Death by Cause
Table 34 Death by Cause 2010-2014
Taxation and Pricing
Duty-paid Packet Marks
Taxation Rates
Table 35 Taxation and Duty Levies 2009-2014
Average Cigarette Pack Price Breakdown
Table 36 Average Cigarettes Pack Price Breakdown: Brand Examples
Production/imports/exports
Table 37 Trade Statistics: Tobacco Leaf 2009-2014
Illicit Trade in Cigarettes
Market Indicators
Table 38 Illicit Trade Estimate of Cigarettes: Volume 2009-2014
Market Data
Table 39 Sales of Tobacco by Category: Volume 2009-2014
Table 40 Sales of Tobacco by Category: Value 2009-2014
Table 41 Sales of Tobacco by Category: % Volume Growth 2009-2014
Table 42 Sales of Tobacco by Category: % Value Growth 2009-2014
Table 43 Forecast Sales of Tobacco by Category: Volume 2014-2019
Table 44 Forecast Sales of Tobacco by Category: Value 2014-2019
Table 45 Forecast Sales of Tobacco by Category: % Volume Growth 2014-2019
Table 46 Forecast Sales of Tobacco by Category: % Value Growth 2014-2019
Definitions












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