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Men’s Outerwear in Japan

  • June 2013
  • -
  • Euromonitor International
  • -
  • 42 pages

Men’s outerwear (excl jeans) declined by 2% in volume and 1% in current value terms in 2012. This performance was seen as a result of a correction from 2011, when the category increased by 2% in volume terms. This was driven by the fact that the government’s ‘Super Cool Biz’ campaigns inspired consumers to purchase new clothes. In response to the campaigns and reduced energy supply, manufacturers offered a variety of functional shirts and tops which resulted in consumers’ positive reaction. As...

Euromonitor International's Men's Outerwear in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Men's Jeans, Men's Outerwear (Excl Jeans).

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Why buy this report?

* Get a detailed picture of the Men's Outerwear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Men’s Outerwear in Japan
MEN'S OUTERWEAR IN JAPAN
Euromonitor International
June 2013


LIST OF CONTENTS AND TABLES


Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Men's Outerwear: Volume 2007-2012
Table 2 Sales of Men's Outerwear: Value 2007-2012
Table 3 Sales of Men's Outerwear: % Volume Growth 2007-2012
Table 4 Sales of Men's Outerwear: % Value Growth 2007-2012
Table 5 Men's Outerwear Company Shares 2008-2012
Table 6 Men's Outerwear Brand Shares 2009-2012
Table 7 Forecast Sales of Men's Outerwear: Volume 2012-2017
Table 8 Forecast Sales of Men's Outerwear: Value 2012-2017
Table 9 Forecast Sales of Men's Outerwear: % Volume Growth 2012-2017
Table 10 Forecast Sales of Men's Outerwear: % Value Growth 2012-2017
Adidas Japan Kk in Apparel (japan)
Strategic Direction
Key Facts
Summary 1 adidas Japan KK: Key Facts
Summary 2 adidas Japan KK: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 adidas Japan KK: Competitive Position 2012
Internet Strategy
Aoyama Trading Co Ltd in Apparel (japan)
Strategic Direction
Key Facts
Summary 4 Aoyama Trading Co Ltd: Key Facts
Summary 5 Aoyama Trading Co Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 6 Aoyama Trading Co Ltd: Competitive Position 2012
Internet Strategy
Fast Retailing Co Ltd in Apparel (japan)
Strategic Direction
Key Facts
Summary 7 Fast Retailing Co Ltd: Key Facts
Summary 8 Fast Retailing Co Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 9 Fast Retailing Co Ltd: Competitive Position 2012
Internet Strategy
Nike Japan Co Ltd in Apparel (japan)
Strategic Direction
Key Facts
Summary 10 Nike Japan Co Ltd: Key Facts
Summary 11 Nike Japan Co Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 12 Nike Japan Co Ltd: Competitive Position 2012
Internet Strategy
Onward Holdings Co Ltd in Apparel (japan)
Strategic Direction
Key Facts
Summary 13 Onward Holdings Co Ltd: Key Facts
Summary 14 Onward Holdings Co Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 15 Onward Holdings Co Ltd: Competitive Position 2012
Internet Strategy
Shimamura Co Ltd in Apparel (japan)
Strategic Direction
Key Facts
Summary 16 Shimamura Co Ltd: Key Facts
Summary 17 Shimamura Co Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 18 Shimamura Co Ltd: Competitive Position 2012
Internet Strategy
World Co Ltd in Apparel (japan)
Strategic Direction
Key Facts
Summary 19 World Co Ltd: Key Facts
Summary 20 World Co Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 21 World Co Ltd: Competitive Position 2012
Internet Strategy
Executive Summary
Bounce Back for Apparel in 2012
Increasing Concerns About Labour Costs Increase for Manufacturing in China
International New Players Enter Japan Apparel
Internet Retailing Becomes More Competitive in 2012
Positive Forecast Period Growth Expected for Apparel
Key Trends and Developments
Manufacturers Consider Relocating Factories From China To South East Asia
New Foreign Brands Are Entering Local Apparel
Internet Retailing Continues To Grow in Japan
Apparel Retailers Advertise by Targeting Working Women
Unit Price Increase Due To the Shift in Consumer Preference
Market Data
Table 11 Sales of Apparel by Category: Volume 2007-2012
Table 12 Sales of Apparel by Category: Value 2007-2012
Table 13 Sales of Apparel by Category: % Volume Growth 2007-2012
Table 14 Sales of Apparel by Category: % Value Growth 2007-2012
Table 15 Apparel Company Shares 2008-2012
Table 16 Apparel Brand Shares 2009-2012
Table 17 Sales of Apparel by Distribution Format: % Analysis 2007-2012
Table 18 Sales of Apparel by Category and Distribution Format: % Analysis 2012
Table 19 Forecast Sales of Apparel by Category: Volume 2012-2017
Table 20 Forecast Sales of Apparel by Category: Value 2012-2017
Table 21 Forecast Sales of Apparel by Category: % Volume Growth 2012-2017
Definitions
Sources
Summary 22 Research Sources












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