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Surface Care in Belarus

  • January 2017
  • -
  • Euromonitor International
  • -
  • 18 pages

Most surface care products are not regarded by Belarusians as essential. Consumers often resort to simpler cleaning methods, such as using wet cloth or paper. During the economic downturn, more people found it possible to cut expenditure on surface care products. In 2016 surface care declined 7% in volume terms due to growing unit prices.

Euromonitor International’s Surface Care in Belarus market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:Bathroom Cleaners, Descalers, Drain Openers, Floor Cleaners, Home Care Disinfectants, Home Care Wipes and Floor Cleaning Systems, Kitchen Cleaners, Multi-Purpose Cleaners, Oven Cleaners, Scouring Agents, Window/Glass Cleaners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Surface Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Surface Care in Belarus
SURFACE CARE IN BELARUS
Euromonitor International
January 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Surface Care by Category: Value 2011-2016
Table 2 Sales of Surface Care by Category: % Value Growth 2011-2016
Table 3 Sales of Home Care Wipes and Floor Cleaning Systems by Category: Value 2011-2016
Table 4 Sales of Home Care Wipes and Floor Cleaning Systems by Category: % Value Growth 2011-2016
Table 5 NBO Company Shares of Surface Care: % Value 2012-2016
Table 6 LBN Brand Shares of Surface Care: % Value 2013-2016
Table 7 Forecast Sales of Surface Care by Category: Value 2016-2021
Table 8 Forecast Sales of Surface Care by Category: % Value Growth 2016-2021
Barkhim Oao in Home Care (belarus)
Strategic Direction
Key Facts
Summary 1 Barkhim OAO: Key Facts
Competitive Positioning
Summary 2 Barkhim OAO: Competitive Position 2016
Borisovskij Zavod Plastmassovyh Izdelij Oao in Home Care (belarus)
Strategic Direction
Key Facts
Summary 3 Borisovskij Zavod Plastmassovyh Izdelij OAO: Key Facts
Competitive Positioning
Summary 4 Borisovskij Zavod Plastmassovyh Izdelij OAO: Competitive Position 2016
Executive Summary
Home Care Continues To See Declining Volume Sales
Increasing Consumer Caution Limits Sales of Non-essential Products
Domestic and Russian Brands Get Increased Attention
Modern Retail Continues To Develop in Belarus
Stable Yet Positive Development Is Expected in Home Care
Market Indicators
Table 9 Households 2011-2016
Market Data
Table 10 Sales of Home Care by Category: Value 2011-2016
Table 11 Sales of Home Care by Category: % Value Growth 2011-2016
Table 12 NBO Company Shares of Home Care: % Value 2012-2016
Table 13 LBN Brand Shares of Home Care: % Value 2013-2016
Table 14 Penetration of Private Label in Home Care by Category: % Value 2011-2016
Table 15 Distribution of Home Care by Format: % Value 2011-2016
Table 16 Distribution of Home Care by Format and Category: % Value 2016
Table 17 Forecast Sales of Home Care by Category: Value 2016-2021
Table 18 Forecast Sales of Home Care by Category: % Value Growth 2016-2021
Sources
Summary 5 Research Sources












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