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Video Games in Brazil

  • August 2016
  • -
  • Euromonitor International
  • -
  • 24 pages

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The category of video games in Brazil was a heated one in previous years, rapidly growing and reaching an avid public within the country, as sales grew at a current CAGR of 33% over the review period. In 2015, however, due to the country’s economic situation and especially the rise of the US dollar against the Brazilian real, growth of video games was below expectations, reaching 10% in current terms. This was still a positive result given the overall economic situation, but way below what had b...

Euromonitor International’s Video Games in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Video Games Hardware, Video Games Software.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Video Games market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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Related Market Segments :

Video Game

ref:plp2016

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