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China Biscuit Market Report

  • July 2013
  • -
  • Beijing Zeefer Consulting Ltd
  • -
  • 53 pages

This report presents a clear picture about the overall development of biscuit market in China and the trend in recent years based on detailed data analysis. This report includes the analysis on the biscuit market size and market share in China, the study on major hot areas in this market, introduction of key data and the comparison of top 10 enterprises in terms of sales revenue and market share, the detailed description of the import and export…

This report covers following sections.

- Market Size
Based on Zeefer's China Market Size Formula, by the analysis on market size, industry sales revenue in 2009-2012, this report presents a picture of the real development of China market and changes in the overall market size.

- Hot Areas
Based on the comparison and analysis on import in different provinces or cities, this report points out those hot areas in this market deserve most attention.

- Top 10 Enterprises
Based on the comparison and analysis on top 10 leading enterprises in terms of sales revenue, market share and number of employees, the report shows their market positions in China. Additionally, this report lists basic contact information of the top 10 leading enterprises.

- Market Share and Market Structure
This report analyzes the market share distribution by segments based on enterprises nature (leading enterprises, foreign enterprises, state-owned and private enterprises), imports and regional markets in China in terms of sale revenue, profitability, number of enterprises and the value of imports... The report offers data on the market shares of imported products, foreign enterprises and enterprises in other forms. It also offers a comparison of profitability by forms of enterprise ownership, presents a picture of the market share of leading enterprises and the distribution of major regional markets in China. In addition, the report figures out the structure and concentration ratio of the current biscuit market in China by means of Bain's Market Structure Classification and Index of CR4.

- Import and Export
In this section, the report includes the main source countries / regions of imported products for China and their market shares, the domestic destinations of imported products in China and shares for these destinations, major export destinations (countries or regions) for Chinese products and shares of these destinations, major origins of the exported products and their shares.

- Industry Standards
The report lists relevant national standards and/or industrial standards concerning biscuit products generally accepted in China, including standard names both in Chinese and English as well as their unified code numbers.

- Major Importers
The report lists 10 major importers for biscuit products in China and provides their contact information such as company name, address, website, telephone number and fax number.

- Key Statistics
Based on the concise analysis on the sales revenue, number of enterprises, total profit, total loss, total assets, return on the asset and profit margin as well as other key statistics, the report presents the current situation, the growth rate and profitability of this industry in China.

* Product definition
Biscuit products mentioned in this report is a general concept, it shall include the following products:
Classified by the United Nation's Central Product Classification (CPC)
CPC Code: 23150, 23420, 23430
Based on the United Nation's Central Product Classification (CPC Version 1.1), biscuit refer to other cereal grain products (including corn flakes); gingerbread and the like; sweet biscuits; waffles and wafers; other bread and other bakers' wares.

Table Of Contents

China Biscuit Market Report
Chapter 1 Product Definition 1
Chapter 2 Market Size 3
2.1 Analysis On The Biscuit and Other Baked Foods Market Size 3
2.2 An Overview On Chinese Economy 5
Chapter 3 Hot Spots For Biscuit and Other Baked Foods Products Across China 9
Chapter 4 Industry Overview 11
4.1 A Summary On The Industry 11
4.2 An Analysis On The Profitability Of The Industry 12
Chapter 5 Analysis On Import and Export 15
5.1 An Overview On The Import and Export 15
5.2 A Detailed Analysis On Import and Export Of Biscuit and Other Baked Foods Products 17
Analysis On Major Countries Of Origin For The Imported Biscuit and Other Baked Foods Products 17
5.2.1 Analysis On The Major Flow Destinations Inside China 19
5.2.2 Analysis On Major Export Destinations 20
5.2.3 Analysis On Major Origins In China 21
Chapter 6 The Market Share 23
6.1 Analysis On The Concentration Of Corporate Sales Revenue 23
6.1.1 Analysis On The Concentration Of Sales Revenue From Leading Enterprises 23
6.1.2 Comparative Analysis On Sales Revenue From Top 10 Enterprises With Industry Average 25
6.2 Analysis On The Concentration By Area In Terms Of The Market Share 27
6.3 Market Position Of Foreign Enterprises And The Trend In Recent Years 29
6.3.1 Changes In The Shares Of Foreign Enterprises In Terms Of The Numbers And The Comparison Of Foreign Enterprises And Enterprises Of Other Ownership 29
6.3.2 Changes In The Shares Of Sales Revenue From Foreign Enterprises And Comparison With That From Enterprises Of Other Ownership 31
6.3.3 Profitability Of Foreign Enterprises And Comparison With Enterprises Of Other Ownership 33
6.4 Analysis On The Market Share Of Imported Products And Relevant Variations In Recent Years 35
Chapter 7 Top 10 Enterprises 37
7.1 Orion Food Co., Ltd. 37
7.2 Jinan Dali Food Co., Ltd. 37
7.3 Pepsico Food (China) Co., Ltd. 38
7.4 Luohe Hengda Co., Ltd. 39
7.5 Oishi (China) Co., Ltd. 39
7.6 Anyang Jianfeng Food Co., Ltd. 40
7.7 Hubei Dali Food Co., Ltd. 40
7.8 Fujian Fuma Food Group Co., Ltd. 41
7.9 Fujian Dali Food Group Co., Ltd. 42
7.10 Chengdu Dali Food Co., Ltd. 42
Chapter 8 Product Standard Systems 44
Chapter 9 List Of Major Importers 45

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