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Video Games in Canada

  • August 2016
  • -
  • Euromonitor International
  • -
  • 23 pages

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Mobile games saw soaring popularity in Canada in 2015, with this partly due to the growing ownership of smartphones and tablets. The household penetration rate of smartphones soared by a further five percentage points in the year to reach 66%. Children and teenagers aged 2-17-years-old are notably now using mobile devices more for gaming than computers, with mobile games seeing a strong 22% current value growth in 2015 over the previous year and a review period CAGR of 84%.

Euromonitor International’s Video Games in Canada report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Video Games Hardware, Video Games Software.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Video Games market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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