Table of Contents
There are two kinds of purchase in Chile. There is daily usage and “special occasion” childrenswear. Many consumers purchase childrenswear for daily usage and favour low prices over good quality, therefore they tend to purchase hypermarkets’ and department stores’ private label products such as Cencosud, Wal-Mart and Falabella. For special occasions, however, good quality is preferred and Chileans consumers are willing to pay a little more. This trend is common across socioeconomic segments.
Euromonitor International's Childrenswear in Chile report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Baby and Toddler Wear, Boys' Apparel, Girls' Apparel.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Childrenswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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