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Ear Care in Pakistan

  • July 2013
  • -
  • Euromonitor International
  • -
  • 16 pages

Current value sales of ear care grew by 17% compared a review period current value CAGR of 11% in 2012. Demand for ear care products remained primarily limited to Rx medications. Ear care problems were common amongst the elderly who preferred guidance from certified doctors over using OTC medication. However, since aged consumers form a relatively small proportion of the population, demand for ear care medication remains limited. The most common form of OTC ear care medication is...

Euromonitor International's Ear Care in Pakistan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. Forecasts to 2017 illustrate how the market is set to change.

Data coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Ear Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Ear Care in Pakistan
EAR CARE IN PAKISTAN



LIST OF CONTENTS AND TABLES

Headlines
Trends
Switches
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Ear Care: Value 2007-2012
Table 2 Sales of Ear Care: % Value Growth 2007-2012
Table 3 Ear Care Company Shares 2008-2012
Table 4 Ear Care Brand Shares 2009-2012
Table 5 Forecast Sales of Ear Care: Value 2012-2017
Table 6 Forecast Sales of Ear Care: % Value Growth 2012-2017
Executive Summary
Self-medication Drives Consumer Healthcare in 2012
Vitamins and Dietary Supplements Lead Growth in Consumer Healthcare
Change Seen in Consumption of Herbal Medications
International Manufacturers Face Increasing Costs of Raw Materials
Moderate Growth Expected Over the Forecast Period
Key Trends and Developments
Regulatory Bureaucracy Dampens Manufacturer Spirit To Launch New Products
Non-medicated Products Overtake Sales of OTC Products
Increased Initiative for Awareness-based Campaigns
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services 2007-2012
Market Data
Table 8 Sales of Consumer Health by Category: Value 2007-2012
Table 9 Sales of Consumer Health by Category: % Value Growth 2007-2012
Table 10 Consumer Health Company Shares 2008-2012
Table 11 Consumer Health Brand Shares 2009-2012
Table 12 Sales of Consumer Health by Distribution Format: % Analysis 2007-2012
Table 13 Sales of Consumer Health by Category and Distribution Format: % Analysis 2012
Table 14 Forecast Sales of Consumer Health by Category: Value 2012-2017
Table 15 Forecast Sales of Consumer Health by Category: % Value Growth 2012-2017
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Definitions
Sources
Summary 1 Research Sources












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