Contents
Insights and Opportunities
Market in Brief
The European clothing market
Specialists the main channel
H&M holds top position
Forecasts
Trends and issues
European Summary
Report scope
Technical notes
Financial definitions
Currencies
Figure 1: Exchange rates: National currencies against the Euro, 2002-06
Country codes
VAT
Figure 2: Europe: Standard VAT rates, 2006
Other abbreviations
The European clothing market
Figure 3: European clothing market: Market sizes and spend per capita, 2006
Figure 4: European clothing market: Spend per capita, 2006
Figure 5: European clothing market: Estimated annual % growth, 2005-06
Channels of distribution
Figure 6: European clothing market: Channels of distribution by country, 2006
Strong specialists
…and weak ones
The hypermarket
European clothing specialists’ sector
Sales value and trends
Figure 7: European clothing sector: Clothing specialists’ sales by country, 2006
Figure 8: European clothing sector: Clothing specialists as % of all retail sales by country, 2006
Clothing relative to all retail
Figure 9: European clothing sector: Percentage point change in sector’s share of all retail sales, 2001-05 and 2002-06
Sector concentration
Figure 10: European clothing sector: Top five specialists’ combined market shares by country, 2006
The fragmented
The consolidated
The market leaders
Leading clothing specialists
Sales trends
Figure 11: Europe's leading clothing specialists: European sales trends, 2006/07
Outlet trends
Figure 12: Europe's leading clothing specialists: European outlet numbers, 2006/07
Cross-border activity
Figure 13: Europe's leading clothing specialists: Cross-border activities, 2006/07
European Trends and Outlook
Online retailing – opportunity or threat?
Stores and website – the perfect combination?
Integration the key
Technological innovation
Clothing retailers not early adopters
Figure 14: Europe: Leading clothing retailers – online shopping provision, 2007
UK retailers ahead of the game
Germany lags behind
Figure 15: Europe: E-commerce as share of total home shopping market, by country, 2005
H&M and Inditex holding back
Others pushing ahead faster
Dovetailing with the printed catalogue
A good test bed
Partnership arrangements
Most websites used to inform and not to trade
The mature shopper
A sizeable opportunity
Not like their children
Figure 16: Europe: Selected clothing consumer typologies by age group, April 2005-March 2006
The issues
Figure 17: The demand for a wider range of sizes/fittings and agreement with selected attitudinal statements by UK shoppers 45+, June 2007
Where do the over-45s shop?
The appeal of the youth-oriented brands
The winning combination
…if there is one
The mid-market squeeze
Price deflation
Cheap as sign of savvy
See-through pricing
A place for the £3 T-shirt
Escaping the discount mentality
Green and ethical
Eco-awareness yet to change buying behaviour
Part of the competitive environment
Complexity and scale of the challenge
Transparency
Value retailers scrutinised
Young and green?
Figure 18: GB: I look for low prices and don’t really think about the conditions of workers producing the goods, by age group, 2007
Could there be a backlash?
Sector sales forecasts
Relative performance
Figure 19: European clothing sector: winners and losers by country, 2007-12
Figure 20: European clothing retailing: Sector sales forecasts, 2007 and 2012
Figure 21: European clothing retailing: Winners and losers, 2007-12
Figure 22: European clothing specialists: Sector’s relative importance by country, 2007 and 2012
Actual performance
Figure 23: European clothing specialists: Sector sales growth, 2007-12
European Consumer Context
Introduction
Comparison of consumer typologies across Europe
Figure 24: Clothing consumer typologies, by country, 2006
Germany
Figure 25: Clothing consumer typologies in Germany compared to four-country average, 2006
France
Figure 26: Clothing consumer typologies in France compared to four-country average, 2006
Great Britain
Figure 27: Clothing consumer typologies in GB compared to four-country average, 2006
Spain
Figure 28: Clothing consumer typologies in Spain compared to four-country average, 2006
Comparison of agreement with clothing lifestyle statements
Figure 29: Agreement with clothing lifestyle statements, by country, 2006
France
Figure 30: Top five clothing lifestyle statements, France, 2006
Germany
Figure 31: Top five clothing lifestyle statements, Germany, 2006
Spain
Figure 32: Top five clothing lifestyle statements, Spain, 2006
Great Britain
Figure 33: Top five clothing lifestyle statements, GB, 2006
Austria
The Market in Brief
The future
Market size and performance
Market leaders
Broader Market Environment
Unemployment
Figure 34: Austria: Unemployment rate, 2002-07
Ageing population
Figure 35: Austria: Population, 2002-06
Figure 36: Austria: Population, by age group and gender, 2007
Economy growing slightly
Figure 37: Austria: Gross domestic product, 1997-2006
Inflation
Figure 38: Austria: Consumer prices, annual % change, 2002-06
The Market in Context
Key findings
Figure 39: Austria: Consumer expenditure, 1996-2006
Figure 40: Austria: Consumer spending on selected categories, 2002-06
Clothing market versus all retail sales
Figure 41: Austria: Clothing spending as % of all retail sales, 2002-06
Clothing versus other personal adornment and personal care categories
Figure 42: Austria: Relative performance of personal adornment and personal care categories, 2002-06
Clothing versus ‘fashion for the home’
Figure 43: Austria: Index of consumer spending growth in clothing versus homewares, 2002-06
Sector Size and Forecast
Future
Past
Economic outlook
Retail sector – healthy outlook
Retail sales forecasts
Figure 44: Austria: Clothing specialists retail sales, 2002-12
Figure 45: Austria: Clothing specialists’ sales as % of all retail sales, 2002-12
Past
Outlets and enterprises
Channels of Distribution
Figure 46: Austria: Clothing market – channels of distribution, 2006
Retail Competitor Analysis
Figure 47: Austria: Leading retailers, 2006/07
Market shares
Figure 48: Austria: Leading clothing specialists: Share of all clothing specialists’ sales, 2006
Retailer Profiles
Belgium
Market in Brief
The future
Market size and performance
Market leaders
Broader Market Environment
Population is growing….
Figure 49: Belgium: Population trends, 2001-06
…. but is also ageing
Figure 50: Belgium: Population, by age group and gender, 2006
Fewer family units
Figure 51: Belgium: Households, 2000-05
The Flemish dominate
A robust economy
Figure 52: Belgium: Gross Domestic Product, 1997-2006
The Market in Context
Key findings
Figure 53: Belgium: Consumer expenditure, 1996-2005
Figure 54: Belgium: Total household expenditure growth, 1996-2005
Figure 55: Belgium: Detailed breakdown of household expenditure, 2001-05
Spending on clothing
Clothing versus other personal adornment and personal care categories
Figure 56: Belgium: Personal adornment & care categories as % of all consumer spending, 2001-05
Inflation well under control
Figure 57: Belgium: Consumer prices, 1999-2006
Figure 58: Belgium: Inflation rates – textiles, clothing & footwear against all retail, 2002-07
Sector Size and Forecast
Future
Past
Clothing retailers’ prospects
Retail sales forecast
Figure 59: Belgium: Clothing & footwear specialists’ sales, 2002-12
Figure 60: Belgium: Clothing & footwear specialists, % share of all retail sales, 2002-12
Figure 61: Belgium: Clothing specialists, indices of relative performance, 2002-06
Outlet and enterprise data
Figure 62: Belgium: Retail enterprise data, 2001 and 2002
Channels of Distribution
Figure 63: Belgium: Clothing market – channels of distribution, 2006
Retail Competitor Analysis
Figure 64: Belgium: Leading clothing specialists, 2006/07
Market shares
Figure 65: Belgium: Leading clothing specialists’ market shares, 2006
Evaluation
Figure 66: Belgium: Clothing retailers, evaluation, 2006/07
Retailer Profiles
Czech Republic
Market in Brief
The future
Market size and performance
Market leaders
Broader Market Environment
Population isn’t growing
Figure 67: Czech Republic: Population trends, 2002-06
Figure 68: Czech Republic: Population, by age group and sex, 2006
Figure 69: Czech Republic: Households, 1991-2001
Figure 70: Czech Republic: Major cities, 2003-06
The economy, good thus far….
Figure 71: Czech Republic: Gross domestic product, 1997-2006
Figure 72: Czech Republic: Consumer prices, 1998-2006
…but political deadlock increases uncertainty
The Market in Context
Figure 73: Czech Republic: Consumer expenditure, 1997-2006
Figure 74: Czech Republic: Consumer expenditure growth, 1997-2006
Figure 75: Czech Republic: Detailed breakdown of consumer expenditure, 2001-05
Spending on clothing
Clothing versus other areas of consumer spending
Figure 76: Czech Republic: Clothing and footwear, electronics & communications categories as % of all consumer spending, 2001-05
Figure 77: Czech Republic: Housing and health related categories as % of all consumer spending, 2001-05
Sector Size and Forecast
Future
Past
Sector value and trends
Prospects
Forecasts
Figure 78: Czech Republic: Clothing and footwear specialists’ sales, 2002-12
Figure 79: Czech Republic: Clothing and footwear specialists’ sales as % of all retail sales, 2002-12
The past
Figure 80: Czech Republic: Clothing, footwear and textile specialists’ sales, relative performance, 2002-06
Outlet and enterprise data
Figure 81: Czech Republic: Retail enterprises, 2000-04
Channels of distribution
Figure 82: Czech Republic: Clothing market – channels of distribution, 2006
Department stores and grocers
Retail competitor analysis
Figure 83: Czech Republic: Leading clothing retailers, 2006
Market shares
Figure 84: Czech Republic: Leading clothing specialists, market shares, 2006
Evaluation
Figure 85: Czech Republic: Clothing retailers, evaluation, 2006/07
Retailer Profiles
Denmark
Market in Brief
The future
Market performance
Sector performance
Market leaders
Broader Market Environment
Population – boost from the younger age groups
Figure 86: Population trends, 2002-07
But ageing overall
Figure 87: Denmark: Population, by age group and gender, 2007
Figure 88: Denmark: Population change, 2001-07
More single-person households
Figure 89: Denmark: Households, 2003-07
The economy in an upturn
Figure 90: Denmark: Gross domestic product, 1997-2006
Inflation – modest and under control
Figure 91: Denmark: Consumer prices, 1997-2006
The Market in Context
Key findings
Consumer spending mapping GDP growth closely
Figure 92: Denmark: Consumer expenditure, 1997-2006
Figure 93: Denmark: Detailed breakdown of consumer expenditure, 2001-06
Spending on clothing
Figure 94: Denmark: Spending on clothing, footwear and jewellery relative to all retail sales, 2000-06
Figure 95: Denmark: Spending on clothing, personal care and holidays relative to all retail sales, 2000-06
Sector breakdown
Figure 96: Denmark: Clothing and footwear market by major sector, 2006
Sector Size and Forecast
Future
Past
Figure 97: Denmark: Clothing specialists’ sales, 2001-12
Figure 98: Denmark: Clothing specialists sales as % all retail sales, 2001-12
Outlet data
Figure 99: Denmark: Retail enterprise numbers 2000-04
Figure 100: Denmark: Retail workplace numbers, 2002-05
Channels of Distribution
Figure 101: Denmark: Estimated channels of distribution, 2006
Retail Competitor Analysis
Multiples
Buying groups
Figure 102: Denmark: Leading clothing specialists, 2006
Market shares
Figure 103: Denmark: Leading clothing specialists’ market shares, 2006
Evaluation
Figure 104: Denmark: Clothing retailers, evaluation, 2006/07
Retailer Profiles
Finland
Market in Brief
The future
Market size and performance
Market leaders
Broader Market Environment
Living longer – getting older
Figure 105: Finland: Population trends, 2002-06
Figure 106: Finland: Population by age group, 2006
Long distances, small catchment areas
Figure 107: Finland: Population of major cities, 2005 and 2006
Economy gathering speed
Figure 108: Finland: Gross domestic product, 1996-2006
Figure 109: Finland: Gross domestic product and consumer spending growth, 1996-2006
But inflation stays low
Figure 110: Finland: Consumer price index for selected goods, 2002-06
The Market in Context
Consumers feeling confident
Figure 111: Finland: Household consumer expenditure, 1995-2006
Figure 112: Finland: Household consumer expenditure on clothing and clothing sector sales, 2002-06
Clothing over personal care…
Figure 113: Finland: Household consumer expenditure on clothing and personal care, 2002-06
But durables over fashion…
Figure 114: Finland: Household consumer expenditure on clothing and electricals, 2002-06
And home over personal appearance
Figure 115: Finland: Household consumer expenditure on clothing and the home, 2002-06
Figure 116: Consumer spending on selected categories of goods, 2002-06
Sector Size and Forecast
Future
Past
Economy – slowing but solid growth
Retail sector – healthy outlook
Clothing retailers above average
Figure 117: Finland: Retail sales, 2002-12
Figure 118: Finland: Clothing specialist retailers as % all retail sales, 2002-12
Past
Outlets and enterprises
Figure 119: Finland: Clothing retail enterprises, 2001-05
Figure 120: Finland: Clothing retail outlets, 2001-05
Channels of Distribution
Figure 121: Finland: Clothing market, estimated channels of distribution, 2006
Retail Competitor Analysis
The landscape
Consolidation
New entrants
Figure 122: Finland: Leading clothing specialists, 2006
Market shares
Figure 123: Finland: Leading clothing specialists, market shares, 2006
Evaluation
Figure 124: Finland: Clothing retailers, evaluation, 2006/07
Retailer Profiles
France
Market in Brief
The future
Market size and performance
Consumer behaviour
Figure 125: France: Outlet where clothing purchased, June 2007
Figure 126: France: Clothing consumer typologies, April 2005-March 2006
Market leaders
Broader Market Environment
Growing and greying population
Figure 127: France: Population, by gender, 2003-07
Figure 128: France: Population, by age group, 1990-2050
Economic growth
Figure 129: France: Gross domestic product and consumer spending growth, 1996-2006
Figure 130: France: Gross domestic product, 1995-2006
Unemployment
Figure 131: France: Unemployment, 1996-2007
Consumer confidence
Figure 132: France: Consumer confidence, 1996-2007
The Market in Context
Key findings
Steady spending from households
Figure 133: France: Total household expenditure, 1996-2006
Clothing prices subdued
Figure 134: France: Consumer price index for selected goods, 2002-06
Clothing spend vs. retail
Figure 135: France: Index of total and clothing consumer spending growth against clothing retail sales growth, 2001-05
Figure 136: France: Consumer spending on selected categories of goods, 2001-05
Figure 137: France: Index of consumer spending growth in clothing and personal spending categories, 2001-05
Figure 138: France: Index of consumer spending growth in clothing and living categories, 2001-05
Figure 139: France: Index of consumer spending growth in clothing and electricals categories, 2001-05
Figure 140: France: Index of consumer spending growth in clothing and leisure categories, 2001-05
Sector Size and Forecast
Future
Past
Economic outlook
Retail sales forecasts
Specialist retailers’ prospects
Figure 141: France: Retail sales, 2002-12
Figure 142: France: Clothing specialist retailers as % all retail sales and non-food retail sales, 2002-12
Past
Enterprises
Figure 143: France: Clothing retail enterprises, 2001-05
The Consumer – Where They Buy Clothes
Where people buy
Figure 144: France: Outlet where clothing purchased, June 2007
Who buys where
Figure 145: France: Outlets where clothing purchased by income and age, June 2007
The fashion stores
Figure 146: France: Outlets used for purchasing clothing in the last 12 months – Camaïeu, by age and income, June 2007
Figure 147: France: Outlets used for purchasing clothing in the last 12 months – Pimkie, by age and income, June 2007
Figure 148: France: Outlets used for purchasing clothing in the last 12 months – H&M and Zara, by age, June 2007
Figure 149: France: Outlets used for purchasing clothing in the last 12 months – H&M and Zara, by income, June 2007
Figure 150: France: Where clothing purchased, by demographics, June 2007
For families
Figure 151: France: Outlets used for purchasing clothing in the last 12 months – sports stores, by age, June 2007
Figure 152: France: Outlets used for purchasing clothing in the last 12 months – sports stores, by income, June 2007
Figure 153: France: Outlets used for purchasing clothing in the last 12 months – family stores, by age, June 2007
Figure 154: France: Outlets used for purchasing clothing in the last 12 months – family stores, by age, June 2007
Figure 155: France: Where clothing purchased, by demographics, June 2007
Non-specialists
Figure 156: France: Outlets used for purchasing clothing in the last 12 months – hypermarkets, by age, June 2007
Figure 157: France: Outlets used for purchasing clothing in the last 12 months – hypermarkets, by income, June 2007
Figure 158: France: Outlets used for purchasing clothing in the last 12 months – department stores and home shopping, by age, June 2007
Figure 159: France: Outlets used for purchasing clothing in the last 12 months – department stores and home shopping, by income, June 2007
Figure 160: France: Where clothing purchased, by demographics, June 2007
The Consumer – Motivations and Shopping Habits
Figure 161: France: Clothing consumer typologies, April 2005-March 2006
Demographic characteristics of consumer typologies
Style vs. comfort
Figure 162: France: Well-dressed vs Practical consumer typologies, by age, April 2005-March 2006
Figure 163: France: Well-dressed, stylish, practical consumer groups, by gender, age, family income, region, working status and presence of children, 2006
Love fashion, love shopping?
Figure 164: France: Fashion conscious, shopaholic and big spender consumer typologies, by gender, April 2005-March 2006
Figure 165: France: Fashion conscious, shopaholic and big spender consumer typologies, by age, April 2005-March 2006
Figure 166: France: Fashion Conscious, Shopaholic and Big Spender consumer typologies, by income group, April 2005-March 2006
Figure 167: France: Fashion Conscious, Shopaholics and Big Spenders consumer groups, by gender, age, family income, region, working status and presence of children, 2006
Individuals
Figure 168: France: Sporty, Individualist and Label Seekers consumer typologies, by age group, April 2005-March 2006
Figure 169: France: Sporty, Individualist and Label Seekers consumer typologies, by income group, April 2005-March 2006
Figure 170: France: Individualist, Sporty and Label Seeker consumer groups, by gender, age, family income, region, working status and presence of children, 2006
Channels of Distribution
Figure 171: France: Clothing market – estimated channels of distribution, 2006
Grocers
Home shopping
Sports goods retailers
Department and variety stores
Retail Competitor Analysis
The big home-grown
...and the growing internationals
Domestics fight back
Figure 172: France: Leading clothing specialists, 2006
Non-specialists
Market shares
Figure 173: France: Leading clothing retailers’ market shares, 2006/07
Evaluation
Figure 174: France: Clothing retailers, evaluation, 2006/07
Retailer Profiles
Germany
Market in Brief
The future
Market performance
Sector performance
Channels of distribution
Figure 175: Germany: Estimated channels of distribution for clothing, 2006
Market leaders
Consumer results
Broader Market Environment
Ageing population
Figure 176: Germany: Population trends, 2002-06
Figure 177: Germany: Population, by age group, 2002, 2006 and 2010
Economy looking brighter, at last
Figure 178: Germany: Gross domestic product, 1995-2006
Inflation
Figure 179: Germany: Consumer prices, 2002-06
The Market in Context
Key findings
Subdued consumer spending
Figure 180: Germany: Household consumer expenditure, 1995-2006
Clothing struggles to keep up
Figure 181: Germany: Consumer spending on selected categories, 2002-06
Price deflation
Figure 182: Germany: Consumer price index on selected products, 2000-06
Sector Size and Forecast
Key findings
Economic outlook
Consumer outlook
Clothing retailers’ prospects
Retail sales forecasts
Figure 183: Germany: Retail sales, 2002-12
Figure 184: Germany: Clothing specialists as % all retail sales, 2002-12
Past
Figure 185: Germany: Index of growth in clothing, consumer spending and all retail sales, 2002-06
The Consumer – Where They Buy Clothes
Where people buy
Figure 186: Germany: Outlet where clothing purchased, May 2007
Marketing positioning
Figure 187: Germany: Market positioning of major clothing retailers, May 2007
Who buys where – specialists
Figure 188: Germany: Specialist outlets where clothing purchased, by age, May 2007
Figure 189: Germany: Selected specialist outlets where clothing purchased, by income band, May 2007
Figure 190: Germany: Specialist outlet where clothing purchased, May 2007
Who buys where – generalists
Figure 191: Germany: Generalist outlets/channel where clothing purchased, by age, May 2007
Figure 192: Germany: Generalist outlets/channel where clothing purchased, May 2007
The Consumer – Motivations and Shopping Habits
Demographic characteristics of consumer typologies
But little confidence in style
Figure 193: Practical, Stylish, Well-dressed and Shopaholic typology groups, by gender – Germany, 2006
Figure 194: Practical, Stylish, Well-dressed and Shopaholic typology groups, by age – Germany, 2006
Figure 195: Practical, Stylish, Well-dressed and Shopaholic typology groups, by income – Germany, 2006
Figure 196: Practical, Stylish, Well-dressed and Shopaholic typology groups, by gender, age, family income, region, working status and presence of children – Germany, 2006
Figure 197: Big Spenders, Fashion Conscious, Individualists and Label Admirers typology groups, by age – Germany 2006
Figure 198: Big Spenders, Fashion Conscious, Individualists and Label Admirers typology groups, by income – Germany 2006
Figure 199: Big Spenders, Fashion Conscious, Individualists and Label admirers typology groups, by gender, age, family income, region, working status and presence of children – Germany 2006
Channels of Distribution
Figure 200: Germany: Estimated channels of distribution for clothing, 2006
Retail Competitor Analysis
Leading retailers
Figure 201: Germany: Leading clothing specialists, 2006
Market shares
Figure 202: Germany: Leading clothing specialists, market shares 2006
Evaluation
Figure 203: Germany: Clothing retailers, evaluation, 2006/07
Retailer Profiles
Greece
Market in Brief
The future
Market size and performance
Market leaders
Broader Market Environment
Slow population growth
Figure 204: Greece: Population trends, 2001-06
Figure 205: Greece: Population, by age group and gender, 2006
Figure 206: Greece: Households, 2001
Figure 207: Greece: Population by region, 2002-06
A booming economy
Figure 208: Greece: Gross domestic product, 2000-05
The Market in Context
Figure 209: Greece: Consumer expenditure, 2000-05
Figure 210: Greece: Total household expenditure growth, 2001-05
Clothing versus other spending categories
Figure 211: Greece: Detailed breakdown of consumer expenditure, 2000-04
Figure 212: Greece: Relative performance of clothing market, 2002-06
Inflation
Figure 213: Greece: Consumer prices, 1997-2006
Figure 214: Greece: Inflation rates – clothing & footwear versus all items, 2000-06
Clothing versus other personal adornment and personal care categories
Figure 215: Greece: Relative performance of personal adornment & care categories, 2000-04
Sector Size and Forecast
Future
Past
Retail sector prospects
Retail sales forecasts
Figure 216: Greece: Clothing specialists’ sales, 2002-12
Figure 217: Greece: Clothing specialists’ sales as % of all retail sales, 2002-12
Past
Figure 218: Greece: Clothing specialists, relative performance, 2002-06
Outlet and enterprise data
Figure 219: Greece: Enterprise data, 2001-04
Channels of Distribution
Figure 220: Greece: Clothing – channels of distribution, 2006
Clothing specialists
Department stores
Market stalls/non-store
Non-specialists
Retail Competitor Analysis
Figure 221: Greece: Leading clothing specialists, 2006
Market shares
Figure 222: Greece: Leading clothing specialists’ market shares 2006
Evaluation
Figure 223: Greece: Clothing retailers, evaluation, 2006/07
Retailer Profiles
Hungary
Market in Brief
The future
Market size and performance
Market leaders
Broader Market Environment
The population is declining…
Figure 224: Hungary: Population trends, 2003-07
... and ageing
Figure 225: Hungary: Population, by age group and sex, 2003-07
A strong economy
Figure 226: Hungary: Gross domestic product, 1996-2006
Inflation is lower but still not under control
Figure 227: Hungary: Consumer prices, 2000-06
The Market in Context
Key findings
Figure 228: Hungary: Consumer expenditure, 1996-2006
Figure 229: Hungary: Consumer expenditure growth, 1997-2006
Figure 230: Hungary: Detailed breakdown of consumer expenditure per capita, 2001-05
Spending on clothing
Figure 231: Hungary: Consumer spending on clothing, 2002-06
Clothing versus other personal adornment and personal care categories
Figure 232: Hungary: Personal adornment & care categories as % of all consumer spending, 2001-05
Sector Size and Forecast
Future
Past
Sector value and trends
Prospects
Forecasts
Figure 233: Hungary: Clothing specialists’ sales, 2002-12
Figure 234: Hungary: Clothing specialists’ sales as % of all retail sales, 2002-12
The past
Figure 235: Hungary: Clothing specialists, relative performance, 2002-06
Outlet and enterprise data
Figure 236: Hungary: Clothing specialists’ number of outlets, 2002-06
Channels of Distribution
Figure 237: Hungary: Clothing channels of distribution, 2006
Clothing specialists
Mixed goods retailers
Food retailing
Mail order and other channels
Retail Competitor Analysis
Figure 238: Hungary: Leading clothing retailers, 2006
Market shares
Figure 239: Hungary: Leading clothing specialists’ estimated market shares, 2006
Retailer Profiles
Republic of Ireland
Market in Brief
Clothing and footwear spending have improved
Clothing specialists’ sales show strong growth
Future looks bright
Clothing specialists are the dominant channel
Dunnes is dominant player
Broader Market Environment
Population
Figure 240: Republic of Ireland: Population by gender, 2002-06
Figure 241: Republic of Ireland: Population age profile, 2006
Figure 242: Republic of Ireland: Household data, 1991, 2002 and 2006
Economy
Figure 243: Republic of Ireland: Gross domestic product, 1995-2005
The Market in Context
Key findings
Consumer spending showing signs of strain
Figure 244: Republic of Ireland: Consumer expenditure, 1997-2006
Clothing losing out to holidays
Figure 245: Republic of Ireland: Detailed breakdown of consumer expenditure, 2001-06
Figure 246: Republic of Ireland: Spending on clothing & footwear and household durables relative to all retail sales, 2000-06
Inflation worryingly high
Figure 247: Republic of Ireland: Consumer prices, 1998-2006
Sector Size and Forecast
Future
Past
Figure 248: Republic of Ireland: Clothing specialists sales as % all clothing and footwear specalists’ sales, 2000-06
Figure 249: Republic of Ireland: Clothing specialists’ sales and clothing spending relative to all retail sales, 2000-06
Retail sales forecast
Figure 250: Republic of Ireland: Clothing specialists’ sales, 2002-12
Figure 251: Republic of Ireland: Clothing specialists’ sales as % all retail sales, 2000-12
Outlet data
Channels of Distribution
Figure 252: Republic of Ireland: Clothing market: estimated channels of distribution, 2006
Retail Competitor Analysis
Figure 253: Republic of Ireland: Leading clothing specialists, 2006
Market shares
Figure 254: Republic of Ireland: Leading clothing specialists’ market shares, 2006
Evaluation
Figure 255: Republic of Ireland: clothing retailers, evaluation, 2006/07
Retailer Profiles
Italy
Market in Brief
The future
Market size and performance
Market leaders
Broader Market Environment
Struggling economy
Inflation continues downward trend…
Figure 256: Italy: Consumer price inflation, 2002-06
…GDP shows weak growth in 2007 so far
Figure 257: Italy: Gross domestic product, 1995-2006
Figure 258: Italy: Consumer spending, 1996-2006
Ageing population
Figure 259: Italy: Total population, 2002-06
Figure 260: Italy: Population by age group, 2006
The Market in Context
Key points
Clothing market value and trends
Figure 261: Italy: Consumer spending on clothing, 2002-06
Figure 262: Italy: Consumer spending on selected categories of goods, 2002-06
Figure 263: Italy: Consumer spending index for selected goods, 2002-06
Sector Size and Forecast
Future
Past
Figure 264: Italy: Retail sales, 2002-12
Figure 265: Italy: Clothing specialists’ sales as % of non-food and all retail sales, 2002-12
The Consumer – Where They Shop
Where people buy
Figure 266: Italy: Where clothing purchased, June 2007
Who buys where
Figure 267: Italy: Where clothing purchased, by income and age, June 2007
Figure 268: Italy: Where clothing purchased, by demographic, June 2007
Figure 269: Italy: Where clothing purchased, by age, June 2007
Figure 270: Italy: Where clothing purchased, by income bracket, June 2007
Figure 271: Italy: Where clothing purchased, by demographic, June 2007
Figure 272: Italy: Where clothing purchased, by age, June 2007
Figure 273: Italy: Where clothing purchased, by income, June 2007
Channels of Distribution
Figure 274: Italy: Clothing market – channels of distribution, 2006
