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Achievement unlocked: Increased online connectivity will widen audiences and boost revenue



Abstract

Video Game Software Publishing in the US

Video game software publishers continued to experience strong sales over the current five-year period. Operators have increased investment in marketing and are now adept at building hype in advance of new releases, which has led to successful franchises and rereleases. The number of broadband and mobile connections are expected to continue increasing, providing a constant boon for the industry as it continues to develop online and mobile games. Over the next five years, wireless gaming networks, mobile and other online platforms will boost industry revenue.

Companies in this industry primarily publish video game software. These establishments carry out operations necessary for producing and distributing video games, including design, documentation, installation and support services. Operators may design, develop and publish games, or may solely be involved in publishing.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.



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Table Of Contents

Video Game Software Publishing in the US - Industry Market Research Report

TABLE OF CONTENTS

ABOUT THIS INDUSTRY
Industry Definition
Main Activities
Similar Industries
Additional Resources

INDUSTRY AT A GLANCE

INDUSTRY PERFORMANCE
Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

PRODUCTS and MARKETS
Supply Chain
Products and Services
Demand Determinants
Major Markets
International Trade
Business Locations

COMPETITIVE LANDSCAPE
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
Industry Globalization

MAJOR COMPANIES

OPERATING CONDITIONS
Capital Intensity
Technology and Systems
Revenue Volatility
Regulation and Policy
Industry Assistance

KEY STATISTICS
Industry Data
Annual Change
Key Ratios

JARGON and GLOSSARY



MAJOR COMPANIES

Nintendo Co. Ltd.

Electronic Arts Inc.

Activision Blizzard Inc.

Microsoft Corporation

Sony Corporation

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