This report examines differences in distribution and growth strategies undertaken by fruit/vegetable juice manufacturers in the context of 2010 juice sales performance, and identifies the key factors that determine future growth prospects over the period to 2015 for the category.

Euromonitor International's global briefing offers an insight into to the size and shape of the Soft Drinks industry, highlights buzz topics, emerging geographies, categories and trends as well as pressing market issues and white spaces. It identifies the leading industry players and brands, offers strategic analysis of key factors influencing the industry - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Projections illustrate how the industry is set to change and criteria for success. The analysis can focus on value and volume for both off trade and on trade.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Fruit/Vegetable Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: indsutry size (historic and projections ), market shares, brand shares and distribution channel figures .

Reasons to Buy This Report

* Gain in-depth understanding of the Soft Drinks industry ;

* Identify areas of growth and understand key dynamics ;

* Get a full overview of the competitive landscape, the industry ’s major players and leading brands;

* Anticipate market change with 5 year forecasts .

Table Of Contents

Global Consumer Preferences Within Fruit/Vegetable Juice

October 2011
Introduction
Competitive Landscape
Category Analysis
Regional Analysis
Global Respects
Report Definitions

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