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Cafés/Bars in Italy

  • May 2016
  • -
  • Euromonitor International
  • -
  • 27 pages

Summary

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Consumers in Italy continued in 2015 to show a preference for everything that looked healthy and good for their wellbeing. Because of this, the country saw an increase in the number of juice and smoothie bars offering a wide range of reinvigorating drinks made from fruit and vegetables. If these were locally sourced, organic or environmentally sustainable in any way, they were even more appreciated by consumers. Besides juice/smoothie bars, like Juice Bar, traditional cafés and bars introduced t...

Euromonitor International’s Cafés/Bars in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Bars/Pubs, Cafés, Chained Cafés/Bars, Independent Cafés/Bars, Juice/Smoothie Bars, Specialist Coffee Shops.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Cafés/Bars market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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