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Cat Food in the Philippines

  • May 2016
  • -
  • Euromonitor International
  • -
  • 22 pages

Trends affecting cat food in 2015 are expected to continue in 2016 with no significant shifts likely. Cat cafés, which grew in popularity in 2015, are expected to help increase the appreciation for cats as pets. Campaigns by animal advocacy groups such as the Philippine Animal Welfare Society (PAWS) will likewise contribute to the increased humanisation and ownership of cats. In 2015, for example, PAWS held the Black is Beautiful and Strut the catwalk with your rescued kitty campaigns to counter...

Euromonitor International's Cat Food in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Cat Treats and Mixers, Dry Cat Food, Wet Cat Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Cat Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Cat Food in the Philippines
CAT FOOD IN THE PHILIPPINES
Euromonitor International
May 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
Table 1 Cat Owning Households: % Analysis 2011-2016
Table 2 Cat Population 2011-2016
Table 3 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2011-2016
Category Data
Table 4 Sales of Cat Food by Category: Volume 2011-2016
Table 5 Sales of Cat Food by Category: Value 2011-2016
Table 6 Sales of Cat Food by Category: % Volume Growth 2011-2016
Table 7 Sales of Cat Food by Category: % Value Growth 2011-2016
Table 8 Sales of Premium Cat Food by Category: Value 2011-2016
Table 9 Sales of Dry Cat Food by Life-Cycle: % Value 2011-2016
Table 10 Sales of Wet Cat Food by Life-Cycle: % Value 2011-2016
Table 11 NBO Company Shares of Cat Food: % Value 2011-2015
Table 12 LBN Brand Shares of Cat Food: % Value 2012-2015
Table 13 Forecast Sales of Cat Food by Category: Volume 2016-2021
Table 14 Forecast Sales of Cat Food by Category: Value 2016-2021
Table 15 Forecast Sales of Cat Food by Category: % Volume Growth 2016-2021
Table 16 Forecast Sales of Cat Food by Category: % Value Growth 2016-2021
Summary 1 Cat Food by Price Band 2016
Executive Summary
Pet Care Sees Slight Improvements
Health and Wellness Options Grow
Mars Philippines Inc Leads in 2015
Supermarkets Is the Key Distribution Channel for Pet Care
Better Performance Is Expected Over the Forecast Period
Key Trends and Developments
Improving Care for Pets Includes Blessings and Greater Awareness of Health and Wellness
Events Are Key Strategies for Players To Target Pet Owners Effectively
Increasing Focus on Less Popular Breeds and Pets
Market Indicators
Table 17 Pet Populations 2011-2016
Market Data
Table 18 Sales of Pet Food by Category: Volume 2011-2016
Table 19 Sales of Pet Care by Category: Value 2011-2016
Table 20 Sales of Pet Food by Category: % Volume Growth 2011-2016
Table 21 Sales of Pet Care by Category: % Value Growth 2011-2016
Table 22 NBO Company Shares of Pet Food: % Value 2011-2015
Table 23 LBN Brand Shares of Pet Food: % Value 2012-2015
Table 24 NBO Company Shares of Dog and Cat Food: % Value 2011-2015
Table 25 LBN Brand Shares of Dog and Cat Food: % Value 2012-2015
Table 26 Penetration of Private Label in Pet Care by Category: % Value 2011-2015
Table 27 Distribution of Pet Care by Format: % Value 2011-2016
Table 28 Distribution of Pet Care by Format and Category: % Value 2016
Table 29 Distribution of Dog and Cat Food by Format: % Value 2011-2016
Table 30 Distribution of Dog and Cat Food by Format and Category: % Value 2016
Table 31 Forecast Sales of Pet Food by Category: Volume 2016-2021
Table 32 Forecast Sales of Pet Care by Category: Value 2016-2021
Table 33 Forecast Sales of Pet Food by Category: % Volume Growth 2016-2021
Table 34 Forecast Sales of Pet Care by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 2 Research Sources












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