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Fast Food in Romania

  • May 2016
  • -
  • Euromonitor International
  • -
  • 40 pages

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Fast food outlets continue to represent an attraction for many Romanians and the economic downturn and although position of austerity measures during the review period diminished consumer interest in fast food, the negative effects of these events were not enough to lead the category into decline. The dynamic performance of fast food has been made possible by the presence of major global brands which offer the perception of a Western lifestyle and fast service, targeting different consumer group...

Euromonitor International’s Fast Food in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Chained Fast Food, Fast Food by Fast Casual vs Non-Fast Casual, Fast Food by Type, Independent Fast Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fast Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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