Global Energy Drinks Report 2013

  • November 2013
  • -
  • Canadean Ltd
  • -
  • 767 pages

Product Synopsis

Published by Canadean, the Global Energy Drinks Report 2013 provides a detailed analysis of the Energy Drinks market, with global, regional and individual country data including forecasts to 2016.

Introduction and Landscape

Why was the report written?
The Global Energy Drinks Report 2013 is an essential guide for anyone with an interest in the global Energy drinks market and forms part of Canadean's best selling series of global soft drinks reports.

What is the current market landscape and what is changing?
Energy drinks overtook iced/rtd coffee drinks in 2011 and no longer represent the smallest category in the soft drinks spectrum.

What are the key drivers behind recent market changes?
Average global per capita consumption remains low at just over one litre, but the level is growing year on year and has doubled since 2006. As energy drinks tend to carry a relatively high price per litres, they attract significant new supplier attention. Brand proliferation is consequently high, but few products attain lasting success.

What makes this report unique and essential to read?
The Global Energy Drinks Report for 2013 comprises of data tables and supporting text, providing information at a global, regional and country level. The report is compiled from Canadean's extensive global soft drinks databases which are researched individually by country using our specialist researchers 'on the ground'. Comprising of 82 individual country profiles and 8 regional overviews, plus a global summary, the Global Energy Drinks Report provides an invaluable guide to the latest trends in the energy drinks category worldwide.

Key Features and Benefits

Data includes energy drinks consumption volumes(million litres and litres per capita) from 2007 to 2012, plus forecasts to 2016 by country. 

Percentage markets shares are provided for segmentation data, packaging data and distribution (2011 and 2012 actuals, plus 2013forecasts).

Leading companies' market shares for 2011 and 2012 are provided.

A market valuation is provided for each country and, where applicable, new products in 2012 are identified by country.

Supporting text includes commentary on current and emerging trends, segmentation, packaging, distribution, pricing/valuation and where applicable, functional products and private label.

Key Market Issues

Two thirds of total energy drinks volume was carbonated in 2012, slightly less than 2011. The carbonated segment has been losing share since 2009, influenced by still product gains in North America.

As in the preceding seven years, low calorie products comprised just 4% of the energy drinks category in 2012. The macho image linked to energy drinks is a potential influence here.

Key Highlights

Assisted by a broadening range of pack sizes (from 5cl to in excess of 50cl) metal can captured the most volume (61%) in 2012. But PET has become the most dynamic packaging material, having risen from a 10% share in 2007 to 19% in 2012.

In 2012 68% of volume comprised of original energy flavoured products, a large but shrinking share, having been over 80% prior to 2004. Amongst other single flavours lemon (3%) was the most popular in 2012, followed by orange and then coffee.

Table Of Contents

CONTENTS

Executive Summary
Global and Regional Summaries - Energy Drinks Data Tables
REGIONS: Africa, Asia, Australasia, East Europe, Latin America (Latam), Middle East North Africa (MENA), North America, West Europe
Consumption (Million Litres) By Global/Region/Country, 2007-2016F
Litres per Capita Consumption By Global/Region/Country, 2007-2016F
8oz Servings per Capita Consumption By Global/Region/Country, 2007-2016F
Consumption (Million Cases) By Global/Region/Country, 2007-2016F
Share of Consumption by Segment: Top Flavours, By Global/ Region/Country 2011-2013F
Share of Consumption by Segment: Still vs Carbonated, 2011-2013F
Share of Consumption by Top Packaging Materials, By Global/Region/Country 2011-2013F
Share of Consumption by Segment: Refillable vs Non-Refillable, By Global/ Region/Country 2011-2013F
Share of Distribution: Off-Premise (Retail/At Home) vs. On-Premise (Away from Home), By Global/Region/Country 2011-2013F
Country Profiles
Table - Sports Drinks Key Facts
Market Size - Consumption Million Litres, Litres Per Capita, 2012
Growth - CAGR% 07-11, CAGR % 11-12, CAGR% 12-13F
Market Value (at Consumer Price), Local Currency/US$, 2012
Segmentation - RTD/non-RTD, % Market Share, 2012
Distribution - Off-Premise/On-Premise, % Market Share, 2012
Packaging - Material, % Market Share, 2012
Chart - Iced Coffee Leading Trademark Owners, 2012
Commentary
Current and Emerging Trends
Outlook
Segmentation
Functional Products
Private Label/Private Label Producers
Marketing
Pricing/Valuation
Packaging
Distribution
Sports Drinks New Products 2012
Data Tables
Consumption, Million Litres/Litres Per Capita, 2007-2016F
Segments: Flavour, Still vs Carbonated, RTD,% Market Share, 2011-2013F
Packaging: Material / Non-Refillable vs Refillable / Multi Serve vs Single Serve, % Market Share, 2011-2013F
Distribution: Off-Premise vs On-Premise, % Market Share, 2011-2013F
Leading Companies, % Market Share, 2011-2012
AFRICA: Nigeria, South Africa.
ASIA: China, Hong Kong, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, Vietnam.
AUSTRALASIA: Australia, New Zealand.
EAST EUROPE: Belarus, Bosnia-Herzegovina, Bulgaria, Croatia, Czech Republic, Estonia, Hungary, Latvia, Lithuania, Macedonia, Poland, Romania, Russia, Serbia, Slovak Republic, Slovenia, Turkey, Ukraine.
LATAM: Argentina, Bolivia, Brazil, Chile, Colombia, Costa Rica, Ecuador, El Salvador, Guatemala, Honduras, Mexico, Nicaragua, Panama, Paraguay, Peru, Uruguay, Venezuela.
MENA: Bahrain, Egypt, Kuwait, Lebanon, Oman, Qatar, Saudi Arabia, Tunisia, United Arab Emirates.
NORTH AMERICA: Canada, United States of America.
WEST EUROPE: Austria, Belgium , Denmark, Finland, France, Germany, Greece, Italy, Netherlands, Norway, Portugal , Republic of Ireland, Spain, Sweden, Switzerland, United Kingdom.
Population
Methodology
Product Definitions
Packaging Definitions
Glossary

List of Tables

Table 1: Global Energy Drinks Consumption (Million Liters) By Region, 2007-2013F 24
Table 2: Global Energy Drinks Consumption (Million Liters) By Region, 2014F-2016F 25
Table 3: Global Energy Drinks Liters per Capita Consumption By Region, 2007-2016F 26
Table 4: Global Energy Drinks 8oz Servings per Capita Consumption By Region, 2007-2016F 27
Table 5: Global Energy Drinks Consumption (Million Cases) By Region, 2007-2013F 29
Table 6: Global Energy Drinks Consumption (Million Cases) By Region, 2014F-2016F 29
Table 7: Global Energy Drinks Share of Consumption by Segment: Top Flavors, 2012 - 2013F 29
Table 8: Global Energy Drinks Share of Consumption by Segment: Still vs Carbonated, 2011-2013F 30
Table 9: Global Energy Drinks Share of Consumption (Million Liters) by Segment: Top Packaging Materials, 2011 30
Table 10: Global Energy Drinks Share of Consumption (Million Liters) by Segment: Top Packaging Materials, 2012 30
Table 11: Global Energy Drinks Share of Consumption (Million Liters) by Segment: Top Packaging Materials, 2013F 31
Table 12: Global Energy Drinks Share of Consumption by Segment: Refillable vs Non-Refillable, 2011-2013F 31
Table 13: Global Energy Drinks Share of Consumption by Segment: Off-Premise vs On-Premise, 2011-2013F 31
Table 14: Africa Energy Drinks Data Revisions Summary 33
Table 15: Africa Energy Drinks Data Revision Rationale For Change 33
Table 16: Africa Energy Drinks Consumption (Million Liters) By Country, 2007-2013F 35
Table 17: Africa Energy Drinks Consumption (Million Liters) By Country, 2014F-2016F 35
Table 18: Africa Energy Drinks Liters per Capita Consumption By Country, 2007-2016F 36
Table 19: Africa Energy Drinks 8oz Servings per Capita Consumption By Country, 2007-2016F 38
Table 20: Africa Energy Drinks Consumption (Million Cases) By Country, 2007-2013F 39
Table 21: Africa Energy Drinks Consumption (Million Cases) By Country, 2014F-2016F 39
Table 22: Africa Energy Drinks Share of Consumption by Segment: Top Flavors, 2012 - 2013F 40
Table 23: Africa Energy Drinks Share of Consumption by Segment: Still vs Carbonated, 2011-2013F 40
Table 24: Africa Energy Drinks Share of Consumption by Segment: Top Packaging Materials, 2011 40
Table 25: Africa Energy Drinks Share of Consumption by Segment: Top Packaging Materials, 2012 40
Table 26: Africa Energy Drinks Share of Consumption by Segment: Top Packaging Materials, 2013F 40
Table 27: Africa Energy Drinks Share of Consumption by Segment: Refillable vs Non-Refillable, 2011-2013F 41
Table 28: Africa Energy Drinks Share of Consumption by Segment: Off-Premise vs On-Premise, 2011-2013F 41
Table 29: Nigeria Energy Drinks Consumption, 2007-2013F 48
Table 30: Nigeria Energy Drinks Consumption Forecast, 2014F-2016F 48
Table 31: Nigeria Energy Drinks Segments, 2011-2013F 49
Table 32: Nigeria Energy Drinks Packaging, 2011-2013F 49
Table 33: Nigeria Energy Drinks Distribution, 2011-2013F 49
Table 34: Nigeria Energy Drinks Leading Companies, 2010-2012 50
Table 35: South Africa Energy Drinks Consumption, 2007-2013F 56
Table 36: South Africa Energy Drinks Consumption Forecast, 2014F-2016F 57
Table 37: South Africa Energy Drinks Segments, 2011-2013F 57
Table 38: South Africa Energy Drinks Packaging, 2011-2013F 58
Table 39: South Africa Energy Drinks Distribution, 2011-2013F 58
Table 40: South Africa Energy Drinks Leading Companies, 2010-2012 58
Table 41: Asia Energy Drinks Data Revisions Summary 61
Table 42: Asia Energy Drinks Data Revision Rationale For Change 61
Table 43: Asia Energy Drinks Consumption (Million Liters) By Country, 2007-2013F 63
Table 44: Asia Energy Drinks Consumption (Million Liters) By Country, 2014F-2016F 64
Table 45: Asia Energy Drinks Liters per Capita Consumption By Country, 2007-2016F 65
Table 46: Asia Energy Drinks 8oz Servings per Capita Consumption By Country, 2007-2016F 66
Table 47: Asia Energy Drinks Consumption (Million Cases) By Country, 2007-2013F 68
Table 48: Asia Energy Drinks Consumption (Million Cases) By Country, 2014F-2016F 68
Table 49: Asia Energy Drinks Share of Consumption by Segment: Top Flavors, 2012 - 2013F 69
Table 50: Asia Energy Drinks Share of Consumption by Segment: Still vs Carbonated, 2011-2013F 69
Table 51: Asia Energy Drinks Share of Consumption by Segment: Top Packaging Materials, 2011 70
Table 52: Asia Energy Drinks Share of Consumption by Segment: Top Packaging Materials, 2012 70
Table 53: Asia Energy Drinks Share of Consumption by Segment: Top Packaging Materials, 2013F 71
Table 54: Asia Energy Drinks Share of Consumption by Segment: Refillable vs Non-Refillable, 2011-2013F 71
Table 55: Asia Energy Drinks Share of Consumption by Segment: Off-Premise vs On-Premise, 2011-2013F 72
Table 56: China Energy Drinks Consumption, 2007-2013F 79
Table 57: China Energy Drinks Consumption Forecast, 2014F-2016F 80
Table 58: China Energy Drinks Segments, 2011-2013F 80
Table 59: China Energy Drinks Packaging, 2011-2013F 81
Table 60: China Energy Drinks Distribution, 2011-2013F 81
Table 61: China Energy Drinks Leading Companies, 2010-2012 81
Table 62: Hong Kong Energy Drinks Consumption, 2007-2013F 87
Table 63: Hong Kong Energy Drinks Consumption Forecast, 2014F-2016F 87
Table 64: Hong Kong Energy Drinks Segments, 2011-2013F 88
Table 65: Hong Kong Energy Drinks Packaging, 2011-2013F 88
Table 66: Hong Kong Energy Drinks Distribution, 2011-2013F 88
Table 67: Hong Kong Energy Drinks Leading Companies, 2010-2012 88
Table 68: India Energy Drinks Consumption, 2007-2013F 94
Table 69: India Energy Drinks Consumption Forecast, 2014F-2016F 94
Table 70: India Energy Drinks Segments, 2011-2013F 94
Table 71: India Energy Drinks Packaging, 2011-2013F 95
Table 72: India Energy Drinks Distribution, 2011-2013F 95
Table 73: India Energy Drinks Leading Companies, 2010-2012 95
Table 74: Indonesia Energy Drinks Consumption, 2007-2013F 100
Table 75: Indonesia Energy Drinks Consumption Forecast, 2014F-2016F 100
Table 76: Indonesia Energy Drinks Segments, 2011-2013F 101
Table 77: Indonesia Energy Drinks Packaging, 2011-2013F 101
Table 78: Indonesia Energy Drinks Distribution, 2011-2013F 101
Table 79: Indonesia Energy Drinks Leading Companies, 2010-2012 102
Table 80: Japan Energy Drinks Consumption, 2007-2013F 109
Table 81: Japan Energy Drinks Consumption Forecast, 2014F-2016F 110
Table 82: Japan Energy Drinks Segments, 2011-2013F 110
Table 83: Japan Energy Drinks Packaging, 2011-2013F 111
Table 84: Japan Energy Drinks Distribution, 2011-2013F 111
Table 85: Japan Energy Drinks Leading Companies, 2010-2012 111
Table 86: Kazakhstan Energy Drinks Consumption, 2007-2013F 117
Table 87: Kazakhstan Energy Drinks Consumption Forecast, 2014F-2016F 118
Table 88: Kazakhstan Energy Drinks Segments, 2011-2013F 118
Table 89: Kazakhstan Energy Drinks Packaging, 2011-2013F 119
Table 90: Kazakhstan Energy Drinks Distribution, 2011-2013F 119
Table 91: Kazakhstan Energy Drinks Leading Companies, 2010-2012 119
Table 92: Malaysia Energy Drinks Consumption, 2007-2013F 124
Table 93: Malaysia Energy Drinks Consumption Forecast, 2014F-2016F 125
Table 94: Malaysia Energy Drinks Segments, 2011-2013F 125
Table 95: Malaysia Energy Drinks Packaging, 2011-2013F 125
Table 96: Malaysia Energy Drinks Distribution, 2011-2013F 125
Table 97: Malaysia Energy Drinks Leading Companies, 2010-2012 126
Table 98: Pakistan Energy Drinks Consumption, 2007-2013F 131
Table 99: Pakistan Energy Drinks Consumption Forecast, 2014F-2016F 132
Table 100: Pakistan Energy Drinks Segments, 2011-2013F 132
Table 101: Pakistan Energy Drinks Packaging, 2011-2013F 133
Table 102: Pakistan Energy Drinks Distribution, 2011-2013F 133
Table 103: Pakistan Energy Drinks Leading Companies, 2010-2012 133
Table 104: Philippines Energy Drinks Consumption, 2007-2013F 140
Table 105: Philippines Energy Drinks Consumption Forecast, 2014F-2016F 141
Table 106: Philippines Energy Drinks Segments, 2011-2013F 141
Table 107: Philippines Energy Drinks Packaging, 2011-2013F 141
Table 108: Philippines Energy Drinks Distribution, 2011-2013F 141
Table 109: Philippines Energy Drinks Leading Companies, 2010-2012 142
Table 110: Singapore Energy Drinks Consumption, 2007-2013F 148
Table 111: Singapore Energy Drinks Consumption Forecast, 2014F-2016F 149
Table 112: Singapore Energy Drinks Segments, 2011-2013F 149
Table 113: Singapore Energy Drinks Packaging, 2011-2013F 149
Table 114: Singapore Energy Drinks Distribution, 2011-2013F 149
Table 115: Singapore Energy Drinks Leading Companies, 2010-2012 150
Table 116: South Korea Energy Drinks Consumption, 2007-2013F 157
Table 117: South Korea Energy Drinks Consumption Forecast, 2014F-2016F 157
Table 118: South Korea Energy Drinks Segments, 2011-2013F 158
Table 119: South Korea Energy Drinks Packaging, 2011-2013F 158
Table 120: South Korea Energy Drinks Distribution, 2011-2013F 158
Table 121: South Korea Energy Drinks Leading Companies, 2010-2012 158
Table 122: Taiwan Energy Drinks Consumption, 2007-2013F 164
Table 123: Taiwan Energy Drinks Consumption Forecast, 2014F-2016F 164
Table 124: Taiwan Energy Drinks Segments, 2011-2013F 165
Table 125: Taiwan Energy Drinks Packaging, 2011-2013F 165
Table 126: Taiwan Energy Drinks Distribution, 2011-2013F 165
Table 127: Taiwan Energy Drinks Leading Companies, 2010-2012 166
Table 128: Thailand Energy Drinks Consumption, 2007-2013F 172
Table 129: Thailand Energy Drinks Consumption Forecast, 2014F-2016F 172
Table 130: Thailand Energy Drinks Segments, 2011-2013F 173
Table 131: Thailand Energy Drinks Packaging, 2011-2013F 173
Table 132: Thailand Energy Drinks Distribution, 2011-2013F 173
Table 133: Thailand Energy Drinks Leading Companies, 2010-2012 173
Table 134: Vietnam Energy Drinks Consumption, 2008-2013F 178
Table 135: Vietnam Energy Drinks Consumption Forecast, 2014F-2016F 179
Table 136: Vietnam Energy Drinks Segments, 2011-2013F 179
Table 137: Vietnam Energy Drinks Packaging, 2011-2013F 180
Table 138: Vietnam Energy Drinks Distribution, 2011-2013F 180
Table 139: Vietnam Energy Drinks Leading Companies, 2010-2012 180
Table 140: Australasia Energy Drinks Data Revision Rationale For Change 183
Table 141: Australasia Energy Drinks Consumption (Million Liters) By Country, 2007-2013F 185
Table 142: Australasia Energy Drinks Consumption (Million Liters) By Country, 2014F-2016F 185
Table 143: Australasia Energy Drinks Liters per Capita Consumption By Country, 2007-2016F 186
Table 144: Australasia Energy Drinks 8oz Servings per Capita Consumption By Country, 2007-2016F 188
Table 145: Australasia Energy Drinks Consumption (Million Cases) By Country, 2007-2013F 189
Table 146: Australasia Energy Drinks Consumption (Million Cases) By Country, 2014F-2016F 189
Table 147: Australasia Energy Drinks Share of Consumption by Segment: Top Flavors, 2012 - 2013F 190
Table 148: Australasia Energy Drinks Share of Consumption by Segment: Still vs Carbonated, 2011-2013F 190
Table 149: Australasia Energy Drinks Share of Consumption by Segment: Top Packaging Materials, 2011 190
Table 150: Australasia Energy Drinks Share of Consumption by Segment: Top Packaging Materials, 2012 190
Table 151: Australasia Energy Drinks Share of Consumption by Segment: Top Packaging Materials, 2013F 190
Table 152: Australasia Energy Drinks Share of Consumption by Segment: Refillable vs Non-Refillable, 2011-2013F 191
Table 153: Australasia Energy Drinks Share of Consumption by Segment: Off-Premise vs On-Premise, 2011-2013F 191
Table 154: Australia Energy Drinks Consumption, 2007-2013F 197
Table 155: Australia Energy Drinks Consumption Forecast, 2014F-2016F 197
Table 156: Australia Energy Drinks Segments, 2011-2013F 197
Table 157: Australia Energy Drinks Packaging, 2011-2013F 198
Table 158: Australia Energy Drinks Distribution, 2011-2013F 198
Table 159: Australia Energy Drinks Leading Companies, 2010-2012 198
Table 160: New Zealand Energy Drinks Consumption, 2007-2013F 205
Table 161: New Zealand Energy Drinks Consumption Forecast, 2014F-2016F 205
Table 162: New Zealand Energy Drinks Segments, 2011-2013F 206
Table 163: New Zealand Energy Drinks Packaging, 2011-2013F 206
Table 164: New Zealand Energy Drinks Distribution, 2011-2013F 206
Table 165: New Zealand Energy Drinks Leading Companies, 2010-2012 206
Table 166: East Europe Energy Drinks Data Revisions Summary 209
Table 167: East Europe Energy Drinks Data Revision Rationale For Change 209
Table 168: East Europe Energy Drinks Consumption (Million Liters) By Country, 2007-2013F 211
Table 169: East Europe Energy Drinks Consumption (Million Liters) By Country, 2014F-2016F 213
Table 170: East Europe Energy Drinks Liters per Capita Consumption By Country, 2007-2016F 215
Table 171: East Europe Energy Drinks 8oz Servings per Capita Consumption By Country, 2007-2016F 217
Table 172: East Europe Energy Drinks Consumption (Million Cases) By Country, 2007-2013F 219
Table 173: East Europe Energy Drinks Consumption (Million Cases) By Country, 2014F-2016F 220
Table 174: East Europe Energy Drinks Share of Consumption by Segment: Top Flavors, 2012 - 2013F 221
Table 175: East Europe Energy Drinks Share of Consumption by Segment: Still vs Carbonated, 2011-2013F 222
Table 176: East Europe Energy Drinks Share of Consumption by Segment: Top Packaging Materials, 2011 223
Table 177: East Europe Energy Drinks Share of Consumption by Segment: Top Packaging Materials, 2012 224
Table 178: East Europe Energy Drinks Share of Consumption by Segment: Top Packaging Materials, 2013F 225
Table 179: East Europe Energy Drinks Share of Consumption by Segment: Refillable vs Non-Refillable, 2011-2013F 226
Table 180: East Europe Energy Drinks Share of Consumption by Segment: Off-Premise vs On-Premise, 2011-2013F 227
Table 181: Belarus Energy Drinks Consumption, 2007-2013F 232
Table 182: Belarus Energy Drinks Consumption Forecast, 2014F-2016F 233
Table 183: Belarus Energy Drinks Segments, 2011-2013F 233
Table 184: Belarus Energy Drinks Packaging, 2011-2013F 233
Table 185: Belarus Energy Drinks Distribution, 2011-2013F 233
Table 186: Belarus Energy Drinks Leading Companies, 2010-2012 234
Table 187: Bosnia-Herzegovina Energy Drinks Consumption, 2007-2013F 240
Table 188: Bosnia-Herzegovina Energy Drinks Consumption Forecast, 2014F-2016F 241
Table 189: Bosnia-Herzegovina Energy Drinks Segments, 2011-2013F 241
Table 190: Bosnia-Herzegovina Energy Drinks Packaging, 2011-2013F 242
Table 191: Bosnia-Herzegovina Energy Drinks Distribution, 2011-2013F 242
Table 192: Bosnia-Herzegovina Energy Drinks Leading Companies, 2010-2012 242
Table 193: Bulgaria Energy Drinks Consumption, 2007-2013F 248
Table 194: Bulgaria Energy Drinks Consumption Forecast, 2014F-2016F 249
Table 195: Bulgaria Energy Drinks Segments, 2011-2013F 249
Table 196: Bulgaria Energy Drinks Packaging, 2011-2013F 250
Table 197: Bulgaria Energy Drinks Distribution, 2011-2013F 250
Table 198: Bulgaria Energy Drinks Leading Companies, 2010-2012 250
Table 199: Croatia Energy Drinks Consumption, 2007-2013F 257
Table 200: Croatia Energy Drinks Consumption Forecast, 2014F-2016F 257
Table 201: Croatia Energy Drinks Segments, 2011-2013F 257
Table 202: Croatia Energy Drinks Packaging, 2011-2013F 257
Table 203: Croatia Energy Drinks Distribution, 2011-2013F 258
Table 204: Croatia Energy Drinks Leading Companies, 2010-2012 258
Table 205: Czech Republic Energy Drinks Consumption, 2007-2013F 266
Table 206: Czech Republic Energy Drinks Consumption Forecast, 2014F-2016F 266
Table 207: Czech Republic Energy Drinks Segments, 2011-2013F 267
Table 208: Czech Republic Energy Drinks Packaging, 2011-2013F 267
Table 209: Czech Republic Energy Drinks Distribution, 2011-2013F 267
Table 210: Czech Republic Energy Drinks Leading Companies, 2010-2012 267
Table 211: Estonia Energy Drinks Consumption, 2007-2013F 273
Table 212: Estonia Energy Drinks Consumption Forecast, 2014F-2016F 274
Table 213: Estonia Energy Drinks Segments, 2011-2013F 274
Table 214: Estonia Energy Drinks Packaging, 2011-2013F 275
Table 215: Estonia Energy Drinks Distribution, 2011-2013F 275
Table 216: Estonia Energy Drinks Leading Companies, 2010-2012 275
Table 217: Hungary Energy Drinks Consumption, 2007-2013F 281
Table 218: Hungary Energy Drinks Consumption Forecast, 2014F-2016F 281
Table 219: Hungary Energy Drinks Segments, 2011-2013F 282
Table 220: Hungary Energy Drinks Packaging, 2011-2013F 282
Table 221: Hungary Energy Drinks Distribution, 2011-2013F 282
Table 222: Hungary Energy Drinks Leading Companies, 2010-2012 282
Table 223: Latvia Energy Drinks Consumption, 2007-2013F 288
Table 224: Latvia Energy Drinks Consumption Forecast, 2014F-2016F 289
Table 225: Latvia Energy Drinks Segments, 2011-2013F 289
Table 226: Latvia Energy Drinks Packaging, 2011-2013F 290
Table 227: Latvia Energy Drinks Distribution, 2011-2013F 290
Table 228: Latvia Energy Drinks Leading Companies, 2010-2012 290
Table 229: Lithuania Energy Drinks Consumption, 2007-2013F 298
Table 230: Lithuania Energy Drinks Consumption Forecast, 2014F-2016F 299
Table 231: Lithuania Energy Drinks Segments, 2011-2013F 299
Table 232: Lithuania Energy Drinks Packaging, 2011-2013F 299
Table 233: Lithuania Energy Drinks Distribution, 2011-2013F 299
Table 234: Lithuania Energy Drinks Leading Companies, 2010-2012 300
Table 235: Macedonia Energy Drinks Consumption, 2007-2013F 307
Table 236: Macedonia Energy Drinks Consumption Forecast, 2014F-2016F 307
Table 237: Macedonia Energy Drinks Segments, 2011-2013F 307
Table 238: Macedonia Energy Drinks Packaging, 2011-2013F 308
Table 239: Macedonia Energy Drinks Distribution, 2011-2013F 308
Table 240: Macedonia Energy Drinks Leading Companies, 2010-2012 308
Table 241: Poland Energy Drinks Consumption, 2007-2013F 316
Table 242: Poland Energy Drinks Consumption Forecast, 2014F-2016F 316
Table 243: Poland Energy Drinks Segments, 2011-2013F 317
Table 244: Poland Energy Drinks Packaging, 2011-2013F 317
Table 245: Poland Energy Drinks Distribution, 2011-2013F 317
Table 246: Poland Energy Drinks Leading Companies, 2010-2012 318
Table 247: Romania Energy Drinks Consumption, 2007-2013F 325
Table 248: Romania Energy Drinks Consumption Forecast, 2014F-2016F 325
Table 249: Romania Energy Drinks Segments, 2011-2013F 326
Table 250: Romania Energy Drinks Packaging, 2011-2013F 326
Table 251: Romania Energy Drinks Distribution, 2011-2013F 326
Table 252: Romania Energy Drinks Leading Companies, 2010-2012 326
Table 253: Russia Energy Drinks Consumption, 2007-2013F 334
Table 254: Russia Energy Drinks Consumption Forecast, 2014F-2016F 335
Table 255: Russia Energy Drinks Segments, 2011-2013F 335
Table 256: Russia Energy Drinks Packaging, 2011-2013F 336
Table 257: Russia Energy Drinks Distribution, 2011-2013F 336
Table 258: Russia Energy Drinks Leading Companies, 2010-2012 336
Table 259: Serbia Energy Drinks Consumption, 2007-2013F 343
Table 260: Serbia Energy Drinks Consumption Forecast, 2014F-2016F 343
Table 261: Serbia Energy Drinks Segments, 2011-2013F 344
Table 262: Serbia Energy Drinks Packaging, 2011-2013F 344
Table 263: Serbia Energy Drinks Distribution, 2011-2013F 344
Table 264: Serbia Energy Drinks Leading Companies, 2010-2012 344
Table 265: Slovak Republic Energy Drinks Consumption, 2007-2013F 351
Table 266: Slovak Republic Energy Drinks Consumption Forecast, 2014F-2016F 351
Table 267: Slovak Republic Energy Drinks Segments, 2011-2013F 352
Table 268: Slovak Republic Energy Drinks Packaging, 2011-2013F 352
Table 269: Slovak Republic Energy Drinks Distribution, 2011-2013F 352
Table 270: Slovak Republic Energy Drinks Leading Companies, 2010-2012 352
Table 271: Slovenia Energy Drinks Consumption, 2007-2013F 359
Table 272: Slovenia Energy Drinks Consumption Forecast, 2014F-2016F 360
Table 273: Slovenia Energy Drinks Segments, 2011-2013F 360
Table 274: Slovenia Energy Drinks Packaging, 2011-2013F 361
Table 275: Slovenia Energy Drinks Distribution, 2011-2013F 361
Table 276: Slovenia Energy Drinks Leading Companies, 2010-2012 361
Table 277: Turkey Energy Drinks Consumption, 2007-2013F 368
Table 278: Turkey Energy Drinks Consumption Forecast, 2014F-2016F 368
Table 279: Turkey Energy Drinks Segments, 2011-2013F 369
Table 280: Turkey Energy Drinks Packaging, 2011-2013F 369
Table 281: Turkey Energy Drinks Distribution, 2011-2013F 369
Table 282: Turkey Energy Drinks Leading Companies, 2010-2012 369
Table 283: Ukraine Energy Drinks Consumption, 2007-2013F 375
Table 284: Ukraine Energy Drinks Consumption Forecast, 2014F-2016F 376
Table 285: Ukraine Energy Drinks Segments, 2011-2013F 376
Table 286: Ukraine Energy Drinks Packaging, 2011-2013F 377
Table 287: Ukraine Energy Drinks Distribution, 2011-2013F 377
Table 288: Ukraine Energy Drinks Leading Companies, 2010-2012 377
Table 289: Latin America Energy Drinks Data Revisions Summary 379
Table 290: Latin America Energy Drinks Data Revision Rationale For Change 380
Table 291: Latin America Energy Drinks Consumption (Million Liters) By Country, 2007-2013F 382
Table 292: Latin America Energy Drinks Consumption (Million Liters) By Country, 2014F-2016F 383
Table 293: Latin America Energy Drinks Liters per Capita Consumption By Country, 2007-2016F 384
Table 294: Latin America Energy Drinks 8oz Servings per Capita Consumption By Country, 2007-2016F 386
Table 295: Latin America Energy Drinks Consumption (Million Cases) By Country, 2007-2013F 388
Table 296: Latin America Energy Drinks Consumption (Million Cases) By Country, 2014F-2016F 389
Table 297: Latin America Energy Drinks Share of Consumption by Segment: Top Flavors, 2012 - 2013F 390
Table 298: Latin America Energy Drinks Share of Consumption by Segment: Still vs Carbonated, 2011-2013F 391
Table 299: Latin America Energy Drinks Share of Consumption by Segment: Top Packaging Materials, 2011 392
Table 300: Latin America Energy Drinks Share of Consumption by Segment: Top Packaging Materials, 2012 393
Table 301: Latin America Energy Drinks Share of Consumption by Segment: Top Packaging Materials, 2013F 394
Table 302: Latin America Energy Drinks Share of Consumption by Segment: Refillable vs Non-Refillable, 2011-2013F 395
Table 303: Latin America Energy Drinks Share of Consumption by Segment: Off-Premise vs On-Premise, 2011-2013F 396
Table 304: Argentina Energy Drinks Consumption, 2007-2013F 402
Table 305: Argentina Energy Drinks Consumption Forecast, 2014F-2016F 403
Table 306: Argentina Energy Drinks Segments, 2011-2013F 403
Table 307: Argentina Energy Drinks Packaging, 2011-2013F 404
Table 308: Argentina Energy Drinks Distribution, 2011-2013F 404
Table 309: Argentina Energy Drinks Leading Companies, 2010-2012 404
Table 310: Bolivia Energy Drinks Consumption, 2007-2013F 410
Table 311: Bolivia Energy Drinks Consumption Forecast, 2014F-2016F 411
Table 312: Bolivia Energy Drinks Segments, 2011-2013F 411
Table 313: Bolivia Energy Drinks Packaging, 2011-2013F 412
Table 314: Bolivia Energy Drinks Distribution, 2011-2013F 412
Table 315: Bolivia Energy Drinks Leading Companies, 2010-2012 412
Table 316: Brazil Energy Drinks Consumption, 2007-2013F 419
Table 317: Brazil Energy Drinks Consumption Forecast, 2014F-2016F 419
Table 318: Brazil Energy Drinks Segments, 2011-2013F 420
Table 319: Brazil Energy Drinks Packaging, 2011-2013F 420
Table 320: Brazil Energy Drinks Distribution, 2011-2013F 420
Table 321: Brazil Energy Drinks Leading Companies, 2010-2012 420
Table 322: Chile Energy Drinks Consumption, 2007-2013F 426
Table 323: Chile Energy Drinks Consumption Forecast, 2014F-2016F 427
Table 324: Chile Energy Drinks Segments, 2011-2013F 427
Table 325: Chile Energy Drinks Packaging, 2011-2013F 428
Table 326: Chile Energy Drinks Distribution, 2011-2013F 428
Table 327: Chile Energy Drinks Leading Companies, 2010-2012 428
Table 328: Colombia Energy Drinks Consumption, 2007-2013F 435
Table 329: Colombia Energy Drinks Consumption Forecast, 2014F-2016F 435
Table 330: Colombia Energy Drinks Segments, 2011-2013F 436
Table 331: Colombia Energy Drinks Packaging, 2011-2013F 436
Table 332: Colombia Energy Drinks Distribution, 2011-2013F 436
Table 333: Colombia Energy Drinks Leading Companies, 2010-2012 437
Table 334: Costa Rica Energy Drinks Consumption, 2007-2013F 441
Table 335: Costa Rica Energy Drinks Consumption Forecast, 2014F-2016F 442
Table 336: Costa Rica Energy Drinks Segments, 2011-2013F 442
Table 337: Costa Rica Energy Drinks Packaging, 2011-2013F 443
Table 338: Costa Rica Energy Drinks Distribution, 2011-2013F 443
Table 339: Costa Rica Energy Drinks Leading Companies, 2010-2012 443
Table 340: Ecuador Energy Drinks Consumption, 2007-2013F 448
Table 341: Ecuador Energy Drinks Consumption Forecast, 2014F-2016F 449
Table 342: Ecuador Energy Drinks Segments, 2011-2013F 449
Table 343: Ecuador Energy Drinks Packaging, 2011-2013F 450
Table 344: Ecuador Energy Drinks Distribution, 2011-2013F 450
Table 345: Ecuador Energy Drinks Leading Companies, 2010-2012 450
Table 346: El Salvador Energy Drinks Consumption, 2007-2013F 455
Table 347: El Salvador Energy Drinks Consumption Forecast, 2014F-2016F 456
Table 348: El Salvador Energy Drinks Segments, 2011-2013F 456
Table 349: El Salvador Energy Drinks Packaging, 2011-2013F 457
Table 350: El Salvador Energy Drinks Distribution, 2011-2013F 457
Table 351: El Salvador Energy Drinks Leading Companies, 2010-2012 457
Table 352: Guatemala Energy Drinks Consumption, 2007-2013F 462
Table 353: Guatemala Energy Drinks Consumption Forecast, 2014F-2016F 462
Table 354: Guatemala Energy Drinks Segments, 2011-2013F 463
Table 355: Guatemala Energy Drinks Packaging, 2011-2013F 463
Table 356: Guatemala Energy Drinks Distribution, 2011-2013F 463
Table 357: Guatemala Energy Drinks Leading Companies, 2010-2012 463
Table 358: Honduras Energy Drinks Consumption, 2007-2013F 467
Table 359: Honduras Energy Drinks Consumption Forecast, 2014F-2016F 468
Table 360: Honduras Energy Drinks Segments, 2011-2013F 468
Table 361: Honduras Energy Drinks Packaging, 2011-2013F 469
Table 362: Honduras Energy Drinks Distribution, 2011-2013F 469
Table 363: Honduras Energy Drinks Leading Companies, 2010-2012 469
Table 364: Mexico Energy Drinks Consumption, 2007-2013F 476
Table 365: Mexico Energy Drinks Consumption Forecast, 2014F-2016F 476
Table 366: Mexico Energy Drinks Segments, 2011-2013F 477
Table 367: Mexico Energy Drinks Packaging, 2011-2013F 477
Table 368: Mexico Energy Drinks Distribution, 2011-2013F 477
Table 369: Mexico Energy Drinks Leading Companies, 2010-2012 478
Table 370: Nicaragua Energy Drinks Consumption, 2007-2013F 484
Table 371: Nicaragua Energy Drinks Consumption Forecast, 2014F-2016F 484
Table 372: Nicaragua Energy Drinks Segments, 2011-2013F 484
Table 373: Nicaragua Energy Drinks Packaging, 2011-2013F 485
Table 374: Nicaragua Energy Drinks Distribution, 2011-2013F 485
Table 375: Nicaragua Energy Drinks Leading Companies, 2010-2012 485
Table 376: Panama Energy Drinks Consumption, 2007-2013F 489
Table 377: Panama Energy Drinks Consumption Forecast, 2014F-2016F 490
Table 378: Panama Energy Drinks Segments, 2011-2013F 490
Table 379: Panama Energy Drinks Packaging, 2011-2013F 491
Table 380: Panama Energy Drinks Distribution, 2011-2013F 491
Table 381: Panama Energy Drinks Leading Companies, 2010-2012 491
Table 382: Paraguay Energy Drinks Consumption, 2007-2013F 495
Table 383: Paraguay Energy Drinks Consumption Forecast, 2014F-2016F 496
Table 384: Paraguay Energy Drinks Segments, 2011-2013F 496
Table 385: Paraguay Energy Drinks Packaging, 2011-2013F 497
Table 386: Paraguay Energy Drinks Distribution, 2011-2013F 497
Table 387: Paraguay Energy Drinks Leading Companies, 2010-2012 497
Table 388: Peru Energy Drinks Consumption, 2007-2013F 502
Table 389: Peru Energy Drinks Consumption Forecast, 2014F-2016F 503
Table 390: Peru Energy Drinks Segments, 2011-2013F 503
Table 391: Peru Energy Drinks Packaging, 2011-2013F 504
Table 392: Peru Energy Drinks Distribution, 2011-2013F 504
Table 393: Peru Energy Drinks Leading Companies, 2010-2012 504
Table 394: Uruguay Energy Drinks Consumption, 2007-2013F 509
Table 395: Uruguay Energy Drinks Consumption Forecast, 2014F-2016F 510
Table 396: Uruguay Energy Drinks Segments, 2011-2013F 510
Table 397: Uruguay Energy Drinks Packaging, 2011-2013F 511
Table 398: Uruguay Energy Drinks Distribution, 2011-2013F 511
Table 399: Uruguay Energy Drinks Leading Companies, 2010-2012 511
Table 400: Venezuela Energy Drinks Consumption, 2007-2013F 516
Table 401: Venezuela Energy Drinks Consumption Forecast, 2014F-2016F 516
Table 402: Venezuela Energy Drinks Segments, 2011-2013F 517
Table 403: Venezuela Energy Drinks Packaging, 2011-2013F 517
Table 404: Venezuela Energy Drinks Distribution, 2011-2013F 517
Table 405: Venezuela Energy Drinks Leading Companies, 2010-2012 517
Table 406: Middle East, North Africa Energy Drinks Data Revisions Summary 519
Table 407: Middle East, North Africa Energy Drinks Data Revision Rationale For Change 520
Table 408: Middle East, North Africa Energy Drinks Consumption (Million Liters) By Country, 2007-2013F 522
Table 409: Middle East, North Africa Energy Drinks Consumption (Million Liters) By Country, 2014F-2016F 523
Table 410: Middle East, North Africa Energy Drinks Liters per Capita Consumption By Country, 2007-2016F 524
Table 411: Middle East, North Africa Energy Drinks 8oz Servings per Capita Consumption By Country, 2007-2016F 525
Table 412: Middle East, North Africa Energy Drinks Consumption (Million Cases) By Country, 2007-2013F 527
Table 413: Middle East, North Africa Energy Drinks Consumption (Million Cases) By Country, 2014F-2016F 527
Table 414: Middle East, North Africa Energy Drinks Share of Consumption by Segment: Top Flavors, 2012 - 2013F 528
Table 415: Middle East, North Africa Energy Drinks Share of Consumption by Segment: Still vs Carbonated, 2011-2013F 528
Table 416: Middle East, North Africa Energy Drinks Share of Consumption by Segment: Top Packaging Materials, 2011 529
Table 417: Middle East, North Africa Energy Drinks

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