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Table of Contents
Southeast Asian pet care is consistently outperforming the rest of the world, with retail sales surpassing 800 in 2011, and on track to pass the 1 billion mark by 2016. However, realising this potential is by no means guaranteed. There is much to do in what is – for the most part – a very immature marketplace. Pet care manufacturers and retailers must work together to educate consumers, to both bring them into the market for the first time and then drive them up the value chain.
Euromonitor International’s Mapping Retail Growth Opportunities for Pet Care in Southeast Asia global briefing offers an insight into the development of the market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading and emerging companies and brands, offers strategic analysis of key factors influencing the market, including background information on pet population, pet ownership by household and prepared gap ratio. Forecasts illustrate how the market is set to change and criteria for success.
Product coverage: Pet Food, Pet Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Pet Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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