TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Haircare 2
Summary category level - Conditioner 3
Summary category level - Shampoo 4
Summary category level - Perms & relaxers 5
Summary category level - Styling agents 6
Summary category level - Hair colorants 7
Chapter 2 INTRODUCTION 8
What is this report about? 8
How to use this report 8
Market Definition 9
Chapter 3 MARKET OVERVIEW 25
Value Analysis, 2001-2006 25
Value Analysis, 2006-2011 26
Value Analysis, US$ 2001-2006 28
Value Analysis, US$ 2006-2011 29
Volume Analysis, 2001-2006 31
Volume Analysis, 2006-2011 32
Company and Brand Share Analysis 34
Distribution Analysis 40
Expenditure & consumption per capita 42
Chapter 4 LEADING COMPANY PROFILES 46
Procter & Gamble 46
Henkel KGaA 48
Chapter 5 CATEGORY ANALYSIS - CONDITIONER 50
Value Analysis, 2001-2006 50
Value Analysis, 2006-2011 51
Value Analysis, US$ 2001-2006 53
Value Analysis, US$ 2006-2011 53
Volume Analysis, 2001-2006 55
Volume Analysis, 2006-2011 56
Company and Brand Share Analysis 58
Distribution Analysis 61
Expenditure & consumption per capita 63
Chapter 6 CATEGORY ANALYSIS - SHAMPOO 66
Value Analysis, 2001-2006 66
Value Analysis, 2006-2011 67
Value Analysis, US$ 2001-2006 69
Value Analysis, US$ 2006-2011 70
Volume Analysis, 2001-2006 71
Volume Analysis, 2006-2011 72
Company and Brand Share Analysis 74
Distribution Analysis 78
Expenditure & consumption per capita 80
Chapter 7 CATEGORY ANALYSIS - PERMS & RELAXERS 83
Value Analysis, 2001-2006 83
Value Analysis, 2006-2011 84
Value Analysis, US$ 2001-2006 86
Value Analysis, US$ 2006-2011 86
Volume Analysis, 2001-2006 88
Volume Analysis, 2006-2011 89
Company and Brand Share Analysis 91
Distribution Analysis 93
Expenditure & consumption per capita 96
Chapter 8 CATEGORY ANALYSIS - STYLING AGENTS 99
Value Analysis, 2001-2006 99
Value Analysis, 2006-2011 100
Value Analysis, US$ 2001-2006 102
Value Analysis, US$ 2006-2011 103
Volume Analysis, 2001-2006 105
Volume Analysis, 2006-2011 106
Company and Brand Share Analysis 108
Distribution Analysis 111
Expenditure & consumption per capita 113
Chapter 9 CATEGORY ANALYSIS - HAIR COLORANTS 119
Value Analysis, 2001-2006 119
Value Analysis, 2006-2011 120
Value Analysis, US$ 2001-2006 122
Value Analysis, US$ 2006-2011 123
Volume Analysis, 2001-2006 125
Volume Analysis, 2006-2011 126
Company and Brand Share Analysis 128
Distribution Analysis 131
Expenditure & consumption per capita 133
Chapter 10 COUNTRY COMPARISON 139
Value 139
Volume 144
Market Share 149
Chapter 11 NEW PRODUCT DEVELOPMENT 150
Product launches over time 150
Recent product launches 153
Chapter 12 UKRAINE SOCIOECONOMIC PROFILE 154
Country Overview 154
Key Facts 155
Political Overview 156
Ukraine Economic Overview 157
Chapter 13 UKRAINE MACROECONOMIC PROFILE 158
Macroeconomic Indicators 158
Chapter 14 RESEARCH METHODOLOGY 163
Methodology overview 163
Secondary research 164
Market modelling 165
Primary research 166
Data finalisation 166
Ongoing research 167
Chapter 15 APPENDIX 168
Future readings 168
How to contact experts in your industry 168
LIST OF FIGURES
Figure 1: Ukraine Haircare value & value forecast, 2001-2011 (UAH m, nominal prices) 27
Figure 2: Ukraine Haircare category growth comparison, by value, 2001-2011 30
Figure 3: Ukraine Haircare volume & volume forecast, 2001-2011 (Units m) 33
Figure 4: Ukraine Haircare category growth comparison, by volume, 2001-2011 33
Figure 5: Ukraine Haircare company share, by value, 2005-2006 (%) 37
Figure 6: Ukraine Haircare distribution channels, by value, 2005-2006(UAH m, nominal prices) 41
Figure 7: Ukraine Conditioner value & value forecast, 2001-2011 (UAH m, nominal prices) 52
Figure 8: Ukraine Conditioner category growth comparison, by value, 2001-2011 54
Figure 9: Ukraine Conditioner volume & volume forecast, 2001-2011 (Units m) 57
Figure 10: Ukraine Conditioner category growth comparison, by volume, 2001-2011 57
Figure 11: Ukraine Conditioner company share, by value, 2005-2006 (%) 59
Figure 12: Ukraine Conditioner distribution channels, by value, 2005-2006(UAH m, nominal prices) 62
Figure 13: Ukraine Shampoo value & value forecast, 2001-2011 (UAH m, nominal prices) 68
Figure 14: Ukraine Shampoo category growth comparison, by value, 2001-2011 70
Figure 15: Ukraine Shampoo volume & volume forecast, 2001-2011 (Units m) 73
Figure 16: Ukraine Shampoo category growth comparison, by volume, 2001-2011 73
Figure 17: Ukraine Shampoo company share, by value, 2005-2006 (%) 76
Figure 18: Ukraine Shampoo distribution channels, by value, 2005-2006(UAH m, nominal prices) 79
Figure 19: Ukraine Perms & relaxers value & value forecast, 2001-2011 (UAH m, nominal prices) 85
Figure 20: Ukraine Perms & relaxers category growth comparison, by value, 2001-2011 87
Figure 21: Ukraine Perms & relaxers volume & volume forecast, 2001-2011 (Units m) 90
Figure 22: Ukraine Perms & relaxers category growth comparison, by volume, 2001-2011 90
Figure 23: Ukraine Perms & relaxers company share, by value, 2005-2006 (%) 92
Figure 24: Ukraine Perms & relaxers distribution channels, by value, 2005-2006(UAH m, nominal prices) 95
Figure 25: Ukraine Styling agents value & value forecast, 2001-2011 (UAH m, nominal prices) 101
Figure 26: Ukraine Styling agents category growth comparison, by value, 2001-2011 104
Figure 27: Ukraine Styling agents volume & volume forecast, 2001-2011 (Units m) 107
Figure 28: Ukraine Styling agents category growth comparison, by volume, 2001-2011 107
Figure 29: Ukraine Styling agents company share, by value, 2005-2006 (%) 109
Figure 30: Ukraine Styling agents distribution channels, by value, 2005-2006(UAH m, nominal prices) 112
Figure 31: Ukraine Hair colorants value & value forecast, 2001-2011 (UAH m, nominal prices) 121
Figure 32: Ukraine Hair colorants category growth comparison, by value, 2001-2011 124
Figure 33: Ukraine Hair colorants volume & volume forecast, 2001-2011 (Units m) 127
Figure 34: Ukraine Hair colorants category growth comparison, by volume, 2001-2011 127
Figure 35: Ukraine Hair colorants company share, by value, 2005-2006 (%) 129
Figure 36: Ukraine Hair colorants distribution channels, by value, 2005-2006(UAH m, nominal prices) 132
Figure 37: Global Haircare market split (value terms, 2006) – Top 5 countries 140
Figure 38: Global Haircare market value, 2001 – 2006 (Top 5 countries) 143
Figure 39: Global Haircare market split (volume terms, 2006) – Top 5 countries 145
Figure 40: Global Haircare market volume, 2001 – 2006 (Top 5 countries) 148
Figure 41: Map of Ukraine 155
Figure 42: Annual data review process 164
LIST OF TABLES
Table 1: Haircare category definitions 10
Table 2: Haircare distribution channels 12
Table 3: Ukraine Haircare value, 2001-2006 (UAH m, nominal prices) 25
Table 4: Ukraine Haircare value forecast, 2006-2011 (UAH m, nominal prices) 26
Table 5: Ukraine Haircare value, 2001-2006 (US$ m nominal prices) 28
Table 6: Ukraine Haircare value forecast, 2006-2011 (US$ m nominal prices) 29
Table 7: Ukraine Haircare volume, 2001-2006 (Units m) 31
Table 8: Ukraine Haircare volume forecast, 2006-2011 (Units m) 32
Table 9: Ukraine Haircare brand share, by value, 2005-2006 (%) 35
Table 10: Ukraine Haircare value, by brand 2005-2006 (UAH m nominal prices) 36
Table 11: Ukraine Haircare company share by value, 2005-2006 (%) 38
Table 12: Ukraine Haircare value, by company, 2005-2006 (UAH m nominal prices) 39
Table 13: Ukraine Haircare distribution channels, by value, 2005-2006 (%) 40
Table 14: Ukraine Haircare value, by distribution channel, 2005-2006 (UAH m nominal prices) 40
Table 15: Ukraine Haircare expenditure per capita, 2001-2006 (UAH, nominal prices) 42
Table 16: Ukraine Haircare forecast expenditure per capita, 2006-2011 (UAH, nominal prices) 43
Table 17: Ukraine Haircare expenditure per capita, 2001-2006 (US$ nominal prices) 43
Table 18: Ukraine Haircare forecast expenditure per capita, 2006-2011 (US$ nominal prices) 44
Table 19: Ukraine Haircare consumption per capita, 2001-2006 (Units) 44
Table 20: Ukraine Haircare forecast consumption per capita, 2006-2011 (Units) 45
Table 21: Procter & Gamble Key Facts 46
Table 22: Henkel KGaA Key Facts 48
Table 23: Ukraine Conditioner value, 2001-2006 (UAH m, nominal prices) 50
Table 24: Ukraine Conditioner value forecast, 2006-2011 (UAH m, nominal prices) 51
Table 25: Ukraine Conditioner value, 2001-2006 (US$ m nominal prices) 53
Table 26: Ukraine Conditioner value forecast, 2006-2011 (US$ m nominal prices) 53
Table 27: Ukraine Conditioner volume, 2001-2006 (Units m) 55
Table 28: Ukraine Conditioner volume forecast, 2006-2011 (Units m) 56
Table 29: Ukraine Conditioner brand share, by value, 2005-2006 (%) 58
Table 30: Ukraine Conditioner value, by brand 2005-2006 (UAH m nominal prices) 58
Table 31: Ukraine Conditioner company share by value, 2005-2006 (%) 60
Table 32: Ukraine Conditioner value, by company, 2005-2006 (UAH m nominal prices) 60
Table 33: Ukraine Conditioner distribution channels, by value, 2005-2006 (%) 61
Table 34: Ukraine Conditioner value, by distribution channel, 2005-2006 (UAH m nominal prices) 61
Table 35: Ukraine Conditioner expenditure per capita, 2001-2006 (UAH, nominal prices) 63
Table 36: Ukraine Conditioner forecast expenditure per capita, 2006-2011 (UAH, nominal prices) 63
Table 37: Ukraine Conditioner expenditure per capita, 2001-2006 (US$ nominal prices) 64
Table 38: Ukraine Conditioner forecast expenditure per capita, 2006-2011 (US$ nominal prices) 64
Table 39: Ukraine Conditioner consumption per capita, 2001-2006 (Units) 65
Table 40: Ukraine Conditioner forecast consumption per capita, 2006-2011 (Units) 65
Table 41: Ukraine Shampoo value, 2001-2006 (UAH m, nominal prices) 66
Table 42: Ukraine Shampoo value forecast, 2006-2011 (UAH m, nominal prices) 67
Table 43: Ukraine Shampoo value, 2001-2006 (US$ m nominal prices) 69
Table 44: Ukraine Shampoo value forecast, 2006-2011 (US$ m nominal prices) 70
Table 45: Ukraine Shampoo volume, 2001-2006 (Units m) 71
Table 46: Ukraine Shampoo volume forecast, 2006-2011 (Units m) 72
Table 47: Ukraine Shampoo brand share, by value, 2005-2006 (%) 74
Table 48: Ukraine Shampoo value, by brand 2005-2006 (UAH m nominal prices) 75
Table 49: Ukraine Shampoo company share by value, 2005-2006 (%) 77
Table 50: Ukraine Shampoo value, by company, 2005-2006 (UAH m nominal prices) 77
Table 51: Ukraine Shampoo distribution channels, by value, 2005-2006 (%) 78
Table 52: Ukraine Shampoo value, by distribution channel, 2005-2006 (UAH m nominal prices) 78
Table 53: Ukraine Shampoo expenditure per capita, 2001-2006 (UAH, nominal prices) 80
Table 54: Ukraine Shampoo forecast expenditure per capita, 2006-2011 (UAH, nominal prices) 80
Table 55: Ukraine Shampoo expenditure per capita, 2001-2006 (US$ nominal prices) 81
Table 56: Ukraine Shampoo forecast expenditure per capita, 2006-2011 (US$ nominal prices) 81
Table 57: Ukraine Shampoo consumption per capita, 2001-2006 (Units) 82
Table 58: Ukraine Shampoo forecast consumption per capita, 2006-2011 (Units) 82
Table 59: Ukraine Perms & relaxers value, 2001-2006 (UAH m, nominal prices) 83
Table 60: Ukraine Perms & relaxers value forecast, 2006-2011 (UAH m, nominal prices) 84
Table 61: Ukraine Perms & relaxers value, 2001-2006 (US$ m nominal prices) 86
Table 62: Ukraine Perms & relaxers value forecast, 2006-2011 (US$ m nominal prices) 86
Table 63: Ukraine Perms & relaxers volume, 2001-2006 (Units m) 88
Table 64: Ukraine Perms & relaxers volume forecast, 2006-2011 (Units m) 89
Table 65: Ukraine Perms & relaxers brand share, by value, 2005-2006 (%) 91
Table 66: Ukraine Perms & relaxers value, by brand 2005-2006 (UAH m nominal prices) 91
Table 67: Ukraine Perms & relaxers company share by value, 2005-2006 (%) 93
Table 68: Ukraine Perms & relaxers value, by company, 2005-2006 (UAH m nominal prices) 93
Table 69: Ukraine Perms & relaxers distribution channels, by value, 2005-2006 (%) 94
Table 70: Ukraine Perms & relaxers value, by distribution channel, 2005-2006 (UAH m nominal prices) 94
Table 71: Ukraine Perms & relaxers expenditure per capita, 2001-2006 (UAH, nominal prices) 96
Table 72: Ukraine Perms & relaxers forecast expenditure per capita, 2006-2011 (UAH, nominal prices) 96
Table 73: Ukraine Perms & relaxers expenditure per capita, 2001-2006 (US$ nominal prices) 97
Table 74: Ukraine Perms & relaxers forecast expenditure per capita, 2006-2011 (US$ nominal prices) 97
Table 75: Ukraine Perms & relaxers consumption per capita, 2001-2006 (Units) 98
Table 76: Ukraine Perms & relaxers forecast consumption per capita, 2006-2011 (Units) 98
Table 77: Ukraine Styling agents value, 2001-2006 (UAH m, nominal prices) 99
Table 78: Ukraine Styling agents value forecast, 2006-2011 (UAH m, nominal prices) 100
Table 79: Ukraine Styling agents value, 2001-2006 (US$ m nominal prices) 102
Table 80: Ukraine Styling agents value forecast, 2006-2011 (US$ m nominal prices) 103
Table 81: Ukraine Styling agents volume, 2001-2006 (Units m) 105
Table 82: Ukraine Styling agents volume forecast, 2006-2011 (Units m) 106
Table 83: Ukraine Styling agents brand share, by value, 2005-2006 (%) 108
Table 84: Ukraine Styling agents value, by brand 2005-2006 (UAH m nominal prices) 108
Table 85: Ukraine Styling agents company share by value, 2005-2006 (%) 110
Table 86: Ukraine Styling agents value, by company, 2005-2006 (UAH m nominal prices) 110
Table 87: Ukraine Styling agents distribution channels, by value, 2005-2006 (%) 111
Table 88: Ukraine Styling agents value, by distribution channel, 2005-2006 (UAH m nominal prices) 111
Table 89: Ukraine Styling agents expenditure per capita, 2001-2006 (UAH, nominal prices) 113
Table 90: Ukraine Styling agents forecast expenditure per capita, 2006-2011 (UAH, nominal prices) 114
Table 91: Ukraine Styling agents expenditure per capita, 2001-2006 (US$ nominal prices) 115
Table 92: Ukraine Styling agents forecast expenditure per capita, 2006-2011 (US$ nominal prices) 116
Table 93: Ukraine Styling agents consumption per capita, 2001-2006 (Units) 117
Table 94: Ukraine Styling agents forecast consumption per capita, 2006-2011 (Units) 118
Table 95: Ukraine Hair colorants Cleaners value, 2001-2006 (UAH m, nominal prices) 119
Table 96: Ukraine Hair colorants Cleaners value forecast, 2006-2011 (UAH m, nominal prices) 120
Table 97: Ukraine Hair colorants Cleaners value, 2001-2006 (US$ m nominal prices) 122
Table 98: Ukraine Hair colorants Cleaners value forecast, 2006-2011 (US$ m nominal prices) 123
Table 99: Ukraine Hair colorants Cleaners volume, 2001-2006 (Units m) 125
Table 100: Ukraine Hair colorants Cleaners volume forecast, 2006-2011 (Units m) 126
Table 101: Ukraine Hair colorants Cleaners brand share, by value, 2005-2006 (%) 128
Table 102: Ukraine Hair colorants Cleaners value, by brand 2005-2006 (UAH m nominal prices) 128
Table 103: Ukraine Hair colorants Cleaners company share by value, 2005-2006 (%) 130
Table 104: Ukraine Hair colorants Cleaners value, by company, 2005-2006 (UAH m nominal prices) 130
Table 105: Ukraine Hair colorants Cleaners distribution channels, by value, 2005-2006 (%) 131
Table 106: Ukraine Hair colorants Cleaners value, by distribution channel, 2005-2006 (UAH m nominal prices) 131
Table 107: Ukraine Hair colorants Cleaners expenditure per capita, 2001-2006 (UAH, nominal prices) 133
Table 108: Ukraine Hair colorants Cleaners forecast expenditure per capita, 2006-2011 (UAH, nominal prices) 134
Table 109: Ukraine Hair colorants Cleaners expenditure per capita, 2001-2006 (US$ nominal prices) 135
Table 110: Ukraine Hair colorants Cleaners forecast expenditure per capita, 2006-2011 (US$ nominal prices) 136
Table 111: Ukraine Hair colorants Cleaners consumption per capita, 2001-2006 (Units) 137
Table 112: Ukraine Hair colorants forecast consumption per capita, 2006-2011 (Units) 138
Table 113: Global Haircare market value, 2006 139
Table 114: Global Haircare market split (value terms (US$ m), 2006) – Top 5 countries 142
Table 115: Global Haircare market volume, 2006 144
Table 116: Global Haircare market split (volume terms, 2006) – Top 5 countries 147
Table 117: Leading players - Top 5 countries 149
Table 1: Ukraine Haircare new product launches (reports) and SKUs, by company (Top 5 companies), 2006 150
Table 2: Ukraine Haircare new product launches (reports), by flavor and fragrances (Top 10 flavors), 2006 151
Table 3: Ukraine Haircare new product launches (reports), by Ingredients (Top 10 Ingredients), 2006 151
Table 4: Ukraine Haircare new product launches (reports), by Package tags or Claims, 2006 152
Table 5: Ukraine Haircare new product launches (reports) – Recent 5 launches 153
Table 118: Ukraine Key Facts 155
Table 119: Ukraine population, by age group, 2000-2005 (millions) 158
Table 120: Ukraine population forecast, by age group, 2005-2010 (millions) 159
Table 121: Ukraine population, by gender, 2000-2005 (millions) 159
Table 122: Ukraine population forecast, by gender, 2005-2010 (millions) 160
Table 123: Ukraine real GDP, 2000-2005 (UAH bn, 2005 prices) 160
Table 124: Ukraine real GDP forecast, 2005-2010 (UAH bn, 2005 prices) 160
Table 125: Ukraine nominal GDP, 2000-2005 (UAH bn, nominal prices) 161
Table 126: Ukraine real GDP, 2000-2005 (US$ bn, 2005 prices) 161
Table 127: Ukraine real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 161
Table 128: Ukraine consumer price index, 2000-2005 (2000=100) 162
Table 129: Ukraine consumer price index, 2005-2010 (2000=100) 162
Table 130: Ukraine exchange rate, 2000-2005 162