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You snooze, you lose: Players are rapidly entering a booming market for sleep-aid beverages

Relaxation Drink Production

The Relaxation Drink Production industry rapidly gained momentum during the five years to 2014, as many producers first introduced their products to the market during this period. Industry operators have been able to establish brands and grow quickly to capitalize on the market for sleep aid products. In the five years to 2019, growing per capita disposable income and demand from convenience stores and other retail outlets is projected to benefit the industry. As industry operators extend their sales to new markets across the United States and customers show a growing interest in their products, relaxation drinks are anticipated to become a mainstay of the beverage industry. However, competition from other beverage categories and sleep aids are expected to intensify, constraining industry growth.

Companies in this industry produce drinks marketed for their relaxation or sleep-promoting properties. Most of these drinks contain the active ingredients melatonin or l-theanine. This industry excludes ready-to-drink tea as well as dairy-based and carbonated beverages.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.

Table Of Contents

Relaxation Drink Production in the US - Industry Market Research Report

TABLE OF CONTENTS

ABOUT THIS INDUSTRY
Industry Definition
Main Activities
Similar Industries
Additional Resources

INDUSTRY AT A GLANCE

INDUSTRY PERFORMANCE
Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

PRODUCTS and MARKETS
Supply Chain
Products and Services
Demand Determinants
Major Markets
International Trade
Business Locations

COMPETITIVE LANDSCAPE
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
Industry Globalization

MAJOR COMPANIES

OPERATING CONDITIONS
Capital Intensity
Technology and Systems
Revenue Volatility
Regulation and Policy
Industry Assistance

KEY STATISTICS
Industry Data
Annual Change
Key Ratios

JARGON and GLOSSARY

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