Vending in Italy Euromonitor International

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Databook Q2 2014: Social Media Advertising Spend in Italy

Databook Q2 2014: Social Media Advertising Spend in Italy

  • $ 1 400
  • Industry report
  • by Socintel360
  • September 2014
  • 138 pages

This report answers the following key questions: • How is social media advertising spending expected to grow over the next five years? • How much is being spent on social media advertising by industry? • How is social media marketing budget being allocated and utilized? • Which marketing ...

Industries: E-commerce | Countries: Italy

Homewares in Italy, Euromonitor International

Homewares in Italy, Euromonitor International

  • $ 898
  • Industry report
  • by Euromonitor International
  • July 2014
  • 17 pages

During 2013 grocery retailers Coop and Carrefour launched online retail channels, with a number of references concentrated in the non-food area. At the same time, retailers worked to revamp their store offer by creating shop-in-shops within stores fully dedicated to coloured homewares, which are extremely ...

Industries: E-commerce | Countries: Italy

Databook Q1 2014: Social Media Advertising Spend in Italy

Databook Q1 2014: Social Media Advertising Spend in Italy

  • $ 1 400
  • Industry report
  • by Socintel360
  • June 2014
  • 138 pages

Social media advertising spend in the Italy stood at US$128 million by end of 2013, accounting for 5.7% of online advertising. During 2009-2013, social media advertising in the country has increased at a CAGR of 61.1%. This growth is expected to continue in 2014 with brands expected to spend US$200 million, ...

Industries: E-commerce | Countries: Italy

Retailing in Italy

Retailing in Italy

  • $ 1 895
  • Industry report
  • by Euromonitor International
  • June 2014
  • 161 pages

In 2013 real GDP once again registered negative growth. The unemployment rate rose to 12.5%, with a 36% peak in the unemployed 15-24 year old demographic. Public debt rose to 130% of annual GDP while the taxation level reached 55%. Italy's structural problems, such as the slow pace of justice, political ...

Industries: E-commerce | Countries: Italy

Gruppo Tessile Miroglio SpA in Retailing (Italy)

Gruppo Tessile Miroglio SpA in Retailing (Italy)

  • $ 153
  • Company report
  • by Euromonitor International
  • June 2014
  • 4 pages

Gruppo Tessile Miroglio's values are evolving. The group's main objective is to anticipate the new trends and lifestyles and to develop sustainable growth. The company was formed on the basis of family values and it is committed to ethical and environmental activities. Miroglio endeavours to create a ...

Industries: E-commerce | Countries: Italy

Yoox SpA in Retailing (Italy)

Yoox SpA in Retailing (Italy)

  • $ 153
  • Company report
  • by Euromonitor International
  • June 2014
  • 2 pages

During 2013 the company recorded a double-digit increase in its sales thanks to the positive momentum that is being generated by internet sales in Italy. Yoox's competitive advantage remains its wide range of up scaled items and online store platforms that are managed directly by brand owners in terms ...

Industries: E-commerce | Countries: Italy

CRAI scarl in Retailing (Italy)

CRAI scarl in Retailing (Italy)

  • $ 153
  • Company report
  • by Euromonitor International
  • June 2014
  • 4 pages

CRAI's strategy will aim at the acquisition of new members, such as independent retailers with no current affiliation, and to maintain positive growth in sales and number of outlets, especially in the convenience stores category, where it operates under the brands Simpatia, Il Mercatino Crai and Crai. ...

Industries: E-commerce | Countries: Italy

Benetton Group SpA in Retailing (Italy)

Benetton Group SpA in Retailing (Italy)

  • $ 153
  • Company report
  • by Euromonitor International
  • June 2014
  • 4 pages

In Italy the Benetton Group SpA is engaging in extensive marketing efforts in image advertising, identification with social causes, such as communication messages on racism, unemployment, HIV and child abuse. This marketing strategy permits the Benetton Group to position its brand on creating uniqueness ...

Industries: E-commerce | Countries: Italy

Coop Italia scarl in Retailing (Italy)

Coop Italia scarl in Retailing (Italy)

  • $ 153
  • Company report
  • by Euromonitor International
  • June 2014
  • 3 pages

Following its divestment of the Dico discount chain, Coop will refocus on its traditional channels (supermarkets, hypermarkets and c-stores) and invest significantly in the future to retain its leading position in retailing. The company will continue to expand its selling space in urban areas, as well ...

Industries: E-commerce | Countries: Italy

Esselunga SpA in Retailing (Italy)

Esselunga SpA in Retailing (Italy)

  • $ 153
  • Company report
  • by Euromonitor International
  • June 2014
  • 4 pages

Esselunga continues to focus on its private label lines. Over the forecast period, the company is likely to expand its private label range, focusing on high quality and added-value products, especially within the fresh, organic and health and wellness categories. The company is planning to expand its ...

Industries: E-commerce | Countries: Italy

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