Table of Contents
Heineken Srbija introduced several brand varieties of Strongbow cider and Apatinska Pivara launched the Carling brand, in the second part of 2015. Consequently, these brands did not have enough time to seriously challenge the leading Somersby by Carlsberg. However, these two new brands are likely to take a notable share of the category in 2016.
Euromonitor International’s Cider/Perry in Serbia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Cider/Perry market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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