Electrolux AB Market Analysis in Consumer Appliances (World)

• Publication date: January 2013
• Report size: 43 pages

It has struggled in recent years however due to increased competition from low-cost manufacturers such as Haier and GD Midea as well as stagnant demand in its key industries, North America and Europe. It has overhauled its production, moving it to low-cost bases in order to defend its margin. Further deterioration in the mature industry s however will mean a challenging year ahead in 2012. Euromonitor International’s Firms Profile offers...

It has struggled in recent years however due to increased competition from low-cost manufacturers such as Haier and GD Midea as well as stagnant demand in its key industries, North America and Europe. It has overhauled its production, moving it to low-cost bases in order to defend its margin. Further deterioration in the mature industry s however will mean a challenging year ahead in 2012.

Euromonitor International’s Firms Profile offers detailed strategic analysis of the firm ’s business, examining its performance in the Consumer Appliances market . The report examines market shares by region and segment, product developments, industry and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Major Appliances, Small Appliances.

Data coverage: indsutry size (historic and projections ), market shares, brand shares and distribution channel figures .

Reasons to Buy This Report

* Gain in-depth understanding of the Consumer Appliances industry ;

* Identify areas of growth and understand key dynamics ;

* Get a full overview of the competitive landscape, the industry ’s major players and leading brands;

* Anticipate market change with 5 year forecasts .

Home Goods Industry in Brazil

Electrolux AB in Consumer Appliances (World)

January 2012
Scope of the Report
Strategic Evaluation
Competitive Positioning
Market Assessment
Category and Geographic Opportunities
Brand Strategy
Operations
Recommendations