Baby Personal Care in Mexico to 2011

Baby Personal Care in Mexico to 2011

Introduction

This databook is a detailed information resource covering all the key data points on Baby Personal Care in Mexico. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope

TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Baby Personal Care 2
Summary category level - Diapers 3
Summary category level - Baby Toiletries 4
Chapter 2 INTRODUCTION 5
What is this report about? 5
How to use this report 5
Market Definition 6
Chapter 3 MARKET OVERVIEW 18
Value Analysis, 2001-2006 18
Value Analysis, 2006-2011 19
Value Analysis, US$ 2001-2006 21
Value Analysis, US$ 2006-2011 21
Volume Analysis, 2001-2006 23
Volume Analysis, 2006-2011 24
Company and Brand Share Analysis 27
Distribution Analysis 30
Expenditure & consumption per capita 32
Chapter 4 LEADING COMPANY PROFILES 35
Kimberly-Clark Corporation 35
Procter & Gamble Company, The 37
Chapter 5 CATEGORY ANALYSIS - DIAPERS 39
Value Analysis, 2001-2006 39
Value Analysis, 2006-2011 40
Value Analysis, US$ 2001-2006 42
Value Analysis, US$ 2006-2011 42
Volume Analysis, 2001-2006 44
Volume Analysis, 2006-2011 45
Company and Brand Share Analysis 48
Distribution Analysis 51
Expenditure & consumption per capita 53
Chapter 6 CATEGORY ANALYSIS - BABY TOILETRIES 56
Value Analysis, 2001-2006 56
Value Analysis, 2006-2011 57
Value Analysis, US$ 2001-2006 59
Value Analysis, US$ 2006-2011 60
Volume Analysis, 2001-2006 62
Volume Analysis, 2006-2011 63
Company and Brand Share Analysis 66
Distribution Analysis 69
Expenditure & consumption per capita 71
Chapter 7 COUNTRY COMPARISON 75
Value 75
Volume 80
Market Share 85
Chapter 8 NEW PRODUCT DEVELOPMENT 86
Product launches over time 86
Recent product launches 88
Chapter 9 MEXICO SOCIOECONOMIC PROFILE 89
Country Overview 89
Key Facts 90
Political Overview 91
Mexico Economic Overview 92
Chapter 10 MEXICO MACROECONOMIC PROFILE 93
Macroeconomic Indicators 93
Chapter 11 RESEARCH METHODOLOGY 98
Methodology overview 98
Secondary research 99
Market modelling 100
Primary research 101
Data finalisation 101
Ongoing research 102
Chapter 12 APPENDIX 103
Future readings 103
How to contact experts in your industry 103

LIST OF FIGURES
Figure 1: Mexico Baby Personal Care value & value forecast, 2001-2011 (MXP m, nominal prices) 20
Figure 2: Mexico Baby Personal Care category growth comparison, by value, 2001-2011 22
Figure 3: Mexico Baby Personal Care volume & volume forecast, 2001-2011 (Units m) 25
Figure 4: Mexico Baby Personal Care category growth comparison, by volume, 2001-2011 26
Figure 5: Mexico Baby Personal Care company share, by value, 2005-2006 (%) 28
Figure 6: Mexico Baby Personal Care distribution channels, by value, 2005-2006(MXP m, nominal prices) 31
Figure 7: Mexico Diapers value & value forecast, 2001-2011 (MXP m, nominal prices) 41
Figure 8: Mexico Diapers category growth comparison, by value, 2001-2011 43
Figure 9: Mexico Diapers volume & volume forecast, 2001-2011 (Units m) 46
Figure 10: Mexico Diapers category growth comparison, by volume, 2001-2011 47
Figure 11: Mexico Diapers company share, by value, 2005-2006 (%) 49
Figure 12: Mexico Diapers distribution channels, by value, 2005-2006(MXP m, nominal prices) 52
Figure 13: Mexico Baby Toiletries value & value forecast, 2001-2011 (MXP m, nominal prices) 58
Figure 14: Mexico Baby Toiletries category growth comparison, by value, 2001-2011 61
Figure 15: Mexico Baby Toiletries volume & volume forecast, 2001-2011 (Units m) 64
Figure 16: Mexico Baby Toiletries category growth comparison, by volume, 2001-2011 65
Figure 17: Mexico Baby Toiletries company share, by value, 2005-2006 (%) 67
Figure 18: Mexico Baby Toiletries distribution channels, by value, 2005-2006(MXP m, nominal prices) 70
Figure 19: Global Baby Personal Care market split (value terms, 2006) – Top 5 countries 76
Figure 20: Global Baby Personal Care market value, 2001 – 2006 (Top 5 countries) 79
Figure 21: Global Baby Personal Care market split (volume terms, 2006) – Top 5 countries 81
Figure 22: Global Baby Personal Care market volume, 2001 – 2006 (Top 5 countries) 84
Figure 23: Map of Mexico 90
Figure 24: Annual data review process 99

LIST OF TABLES
Table 1: Baby Personal Care category definitions 7
Table 2: Baby Personal Care distribution channels 8
Table 3: Mexico Baby Personal Care value, 2001-2006 (MXP m, nominal prices) 18
Table 4: Mexico Baby Personal Care value forecast, 2006-2011 (MXP m, nominal prices) 19
Table 5: Mexico Baby Personal Care value, 2001-2006 (US$ m nominal prices) 21
Table 6: Mexico Baby Personal Care value forecast, 2006-2011 (US$ m nominal prices) 21
Table 7: Mexico Baby Personal Care volume, 2001-2006 (Units m) 23
Table 8: Mexico Baby Personal Care volume forecast, 2006-2011 (Units m) 24
Table 9: Mexico Baby Personal Care brand share, by value, 2005-2006 (%) 27
Table 10: Mexico Baby Personal Care value, by brand 2005-2006 (MXP m nominal prices) 27
Table 11: Mexico Baby Personal Care company share by value, 2005-2006 (%) 29
Table 12: Mexico Baby Personal Care value, by company, 2005-2006 (MXP m nominal prices) 29
Table 13: Mexico Baby Personal Care distribution channels, by value, 2005-2006 (%) 30
Table 14: Mexico Baby Personal Care value, by distribution channel, 2005-2006 (MXP m nominal prices) 30
Table 15: Mexico Baby Personal Care expenditure per capita, 2001-2006 (MXP, nominal prices) 32
Table 16: Mexico Baby Personal Care forecast expenditure per capita, 2006-2011 (MXP, nominal prices) 32
Table 17: Mexico Baby Personal Care expenditure per capita, 2001-2006 (US$ nominal prices) 33
Table 18: Mexico Baby Personal Care forecast expenditure per capita, 2006-2011 (US$ nominal prices) 33
Table 19: Mexico Baby Personal Care consumption per capita, 2001-2006 (Units) 34
Table 20: Mexico Baby Personal Care forecast consumption per capita, 2006-2011 (Units) 34
Table 21: Kimberly-Clark Corporation Key Facts 35
Table 22: Procter & Gamble Company, The Key Facts 37
Table 23: Mexico Diapers value, 2001-2006 (MXP m, nominal prices) 39
Table 24: Mexico Diapers value forecast, 2006-2011 (MXP m, nominal prices) 40
Table 25: Mexico Diapers value, 2001-2006 (US$ m nominal prices) 42
Table 26: Mexico Diapers value forecast, 2006-2011 (US$ m nominal prices) 42
Table 27: Mexico Diapers volume, 2001-2006 (Units m) 44
Table 28: Mexico Diapers volume forecast, 2006-2011 (Units m) 45
Table 29: Mexico Diapers brand share, by value, 2005-2006 (%) 48
Table 30: Mexico Diapers value, by brand 2005-2006 (MXP m nominal prices) 48
Table 31: Mexico Diapers company share by value, 2005-2006 (%) 50
Table 32: Mexico Diapers value, by company, 2005-2006 (MXP m nominal prices) 50
Table 33: Mexico Diapers distribution channels, by value, 2005-2006 (%) 51
Table 34: Mexico Diapers value, by distribution channel, 2005-2006 (MXP m nominal prices) 51
Table 35: Mexico Diapers expenditure per capita, 2001-2006 (MXP, nominal prices) 53
Table 36: Mexico Diapers forecast expenditure per capita, 2006-2011 (MXP, nominal prices) 53
Table 37: Mexico Diapers expenditure per capita, 2001-2006 (US$ nominal prices) 54
Table 38: Mexico Diapers forecast expenditure per capita, 2006-2011 (US$ nominal prices) 54
Table 39: Mexico Diapers consumption per capita, 2001-2006 (Units) 55
Table 40: Mexico Diapers forecast consumption per capita, 2006-2011 (Units) 55
Table 41: Mexico Baby Toiletries value, 2001-2006 (MXP m, nominal prices) 56
Table 42: Mexico Baby Toiletries value forecast, 2006-2011 (MXP m, nominal prices) 57
Table 43: Mexico Baby Toiletries value, 2001-2006 (US$ m nominal prices) 59
Table 44: Mexico Baby Toiletries value forecast, 2006-2011 (US$ m nominal prices) 60
Table 45: Mexico Baby Toiletries volume, 2001-2006 (Units m) 62
Table 46: Mexico Baby Toiletries volume forecast, 2006-2011 (Units m) 63
Table 47: Mexico Baby Toiletries brand share, by value, 2005-2006 (%) 66
Table 48: Mexico Baby Toiletries value, by brand 2005-2006 (MXP m nominal prices) 66
Table 49: Mexico Baby Toiletries company share by value, 2005-2006 (%) 68
Table 50: Mexico Baby Toiletries value, by company, 2005-2006 (MXP m nominal prices) 68
Table 51: Mexico Baby Toiletries distribution channels, by value, 2005-2006 (%) 69
Table 52: Mexico Baby Toiletries value, by distribution channel, 2005-2006 (MXP m nominal prices) 69
Table 53: Mexico Baby Toiletries expenditure per capita, 2001-2006 (MXP, nominal prices) 71
Table 54: Mexico Baby Toiletries forecast expenditure per capita, 2006-2011 (MXP, nominal prices) 72
Table 55: Mexico Baby Toiletries expenditure per capita, 2001-2006 (US$ nominal prices) 73
Table 56: Mexico Baby Toiletries forecast expenditure per capita, 2006-2011 (US$ nominal prices) 73
Table 57: Mexico Baby Toiletries consumption per capita, 2001-2006 (Units) 74
Table 58: Mexico Baby Toiletries forecast consumption per capita, 2006-2011 (Units) 74
Table 59: Global Baby Personal Care market value, 2006 75
Table 60: Global Baby Personal Care market split (value terms (US$ m), 2006) – Top 5 countries 78
Table 61: Global Baby Personal Care market volume, 2006 80
Table 62: Global Baby Personal Care market split (volume terms, 2006) – Top 5 countries 83
Table 63: Leading players - Top 5 countries 85
Table 64: Mexico Baby Personal Care new product launches (reports) and SKUs, by company, 2006 86
Table 65: Mexico Baby Personal Care new product launches (reports), by flavor and fragrances, 2006 86
Table 66: Mexico Baby Personal Care new product launches (reports), by Ingredients (Top 10 Ingredients), 2006 87
Table 67: Mexico Baby Personal Care new product launches (reports), by Package tags or Claims, 2006 87
Table 68: Mexico Baby Personal Care new product launches (reports) - Recent 5 launches 88
Table 69: Mexico Key Facts 90
Table 70: Mexico population, by age group, 2000-2005 (millions) 93
Table 71: Mexico population forecast, by age group, 2005-2010 (millions) 94
Table 72: Mexico population, by gender, 2000-2005 (millions) 94
Table 73: Mexico population forecast, by gender, 2005-2010 (millions) 95
Table 74: Mexico real GDP, 2000-2005 (MXP bn, 2005 prices) 95
Table 75: Mexico real GDP forecast, 2005-2010 (MXP bn, 2005 prices) 95
Table 76: Mexico nominal GDP, 2000-2005 (MXP bn, nominal prices) 96
Table 77: Mexico real GDP, 2000-2005 (US$ bn, 2005 prices) 96
Table 78: Mexico real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 96
Table 79: Mexico consumer price index, 2000-2005 (2000=100) 97
Table 80: Mexico consumer price index, 2005-2010 (2000=100) 97
Table 81: Mexico exchange rate, 2000-2005 97