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Fragrance

Summary

Table of Contents

  • Publication date: March 2012
Keywords : Fragrance, air freshener

Major industry players compete with small brands and private label. Therefore, there is demand for fragrance innovation to enhance product differentiation. Though fresh and floral fragrances dominate in home care, novel blends are regularly introduced into the industry . Euromonitor International’s country reports offer a comprehensive overview of the flavour and fragrance industries, giving specific consideration to the unique industry ...

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