Sports Nutrition Market Analysis in the US

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$ 898 - April 2012 - by Euromonitor International

Summary

Table of Contents

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Industry

Sport Nutritional

Country

United States

Companies

Nutrition Co.

Mainstreaming is the word of the day in sports nutrition. As the popularity of products continues to grow among non-hardcore workout demographics, more mass retailers are offering assortments in an attempt to cash in on the fast-growing category. Sports nutrition is helping itself by increasing investment in advertising and certification. Programmes such as the National Sanitary Foundation’s NSF Certified for Sport are helping erase the common view of the category as consisting of dangerous or...

Euromonitor International's Sports Nutrition in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Non-Protein Products, Protein Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sports Nutrition market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

SPORTS NUTRITION IN THE US
Euromonitor International
April 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Sports Nutrition: Value 2006-2011
Table 2 Sales of Sports Nutrition: % Value Growth 2006-2011
Table 3 Sports Nutrition Company Shares 2007-2011
Table 4 Sports Nutrition Brand Shares 2008-2011
Table 5 Forecast Sales of Sports Nutrition: Value 2011-2016
Table 6 Forecast Sales of Sports Nutrition: % Value Growth 2011-2016
Cytosport Inc in Consumer Health (usa)
Strategic Direction
Key Facts
Summary 1 Cytosport Inc: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Cytosport Inc: Competitive Position 2011
General Nutrition Centers Inc in Consumer Health (usa)
Strategic Direction
Key Facts
Summary 3 General Nutrition Centers Inc: Key Facts
Summary 4 General Nutrition Centers Inc: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 5 General Nutrition Centers Inc: Competitive Position 2011
Executive Summary
Consumer Health Sales Hit All-time High
Vitamins and Dietary Supplements Performs the Best
No End in Sight for Recalls
Distribution Continues To Consolidate
Growth Expected To Slow As Categories Mature, Sluggish Economy Persists
Key Trends and Developments
Persistent Recalls Define Another Year in OTC
Acquisitions Shake Up OTC Competitive Landscape
Increasing Media Attention Drives Supplementation Fever
Growing Mainstream Appeal Catapults Sports Nutrition Sales
Tonics and Bottled Nutritive Drinks: the New Mega-category
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services 2006-2011
Table 8 Life Expectancy at Birth 2006-2011
Market Data
Table 9 Sales of Consumer Health by Category: Value 2006-2011
Table 10 Sales of Consumer Health by Category: % Value Growth 2006-2011
Table 11 Consumer Health Company Shares 2007-2011
Table 12 Consumer Health Brand Shares 2008-2011
Table 13 Penetration of Private Label by Category 2006-2011
Table 14 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011
Table 15 Sales of Consumer Health by Category and Distribution Format: % Analysis 2011
Table 16 Forecast Sales of Consumer Health by Category: Value 2011-2016
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches
Summary 6 OTC - Switches 2009-2011
Sources
Summary 7 Research Sources

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