This report examines the public relations practices of 62 public, academic, special, and government libraries, with data sets illuminating trends in staffing, library outreach, and the use of web and social media, as well as trends in spending over the past two years and projections for the coming year. Librarians reveal just how many press releases their libraries have issued in the past year and how often they send out emails to subscribers and...More »
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The study is based on survey data from 40 academic libraries and looks closely at how they monitor, assess, and act to maintain or improve their reputation with key stakeholders such as students, alumni, ...
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