Firmenich in the World Flavor and Fragrance Market

  • April 2012
  • -
  • Venture Planning Group

A strategic assessment of Firmenich, one of the world’s leading flavor and fragrance companies, provides significant competitor information, analysis, and insight critical to the development and implementation of effective marketing and R&D programs. The report presents a comprehensive analysis of the company’s performance, capabilities, goals and strategies in the global flavor and fragrance market.

Contains 47 pages and 5 tables

Table Of Contents

Table Of Contents

I. Executive Summary 1
II. Ownership 7
III. Business Evolution 8
IV. Organization and Management 14
V. Major Facilities 16
VI. Product Portfolio and Technological Know-How 22
VII. Marketing Capabilities 35
VIII. Financial Analysis 37
IX. Strengths and Weaknesses 42
X. Strategic Direction 45

List of Tables
Table 1: Firmenich Operations by Country
Table 2: Firmenich Fragrance Introductions
Table 3: Firmenich Sales and Operating Profit Growth
Table 4: Firmenich Sales Growth by Geographic Region
Table 5: Firmenich Sales Growth by Product Category

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