The Mobile Broadband Market 2012-2017

  • April 2012
  • -
  • Visiongain
  • -
  • 177 pages

Report Details

Mobile broadband is increasingly becoming a necessity for subscribers on a global scale. With ever increasing smartphone penetration rates and a host of new devices such as tablets, netbooks, MIDs and increasingly powerful smartphones the need for mobile broadband is at an all time high and is set to continue in demand and popularity. The mobile broadband market is flourishing with increased attention and recognition by an ever growing number of businesses, governments, emergency services (Public Safety), and consumers. With the introduction of newer technologies such as WiMAX and LTE combined as 4G the mobile broadband industry is on the brink of significant growth. Visiongain has determined that the value of the global mobile broadband market in 2012 will reach $111bn

Mobile broadband technologies are still relatively fresh in the market and have yet to reach their full potential. Visiongain believes that in the next five years the mobile broadband market will continue to expand on a global level, as an increasing number of businesses worldwide switch to mobile broadband networks in order to conduct daily business related tasks.

The convergence of several factors such as cheap pricing plans and the emerging availability of LTE technologies mean that mobile broadband is on the verge of rapid growth. With many handsets already capable of using mobile broadband technologies, operators are poised to see an explosion in subscribers eager to move into the 4G era. Visiongain believes that by the year 2017, 4G LTE technology would act as a principal source to connect to mobile broadband in the developed world, whereas 3G shall be the prominent technology in developing countries.

The report contains 68 tables, charts and graphs that add visual analysis in order to explain developing trends within the mobile broadband market. Visiongain provides forecasts for the period 2012-2017 in terms of value (US$) for the global mobile broadband market. In addition, 5 regional mobile broadband markets are forecast and analysed by Visiongain over the period 2012-2017. The report also provides profiles of 42 leading companies operating within the market, and includes 2 exclusive interviews with principal mobile broadband companies, providing expert insight alongside Visiongain analysis.

This report features a detailed view of mobile broadband from the perspective of vendors and operators, enterprises and end users. Key supplier strategies and business models are also related in order to provide a sound basis of understanding of the current market. The reader will also find case studies and some specific analysis of key industry players and technologies.

Unique Selling Points

• Comprehensive analysis of the prospects for the global mobile broadband market from 2012-2017.
• Analysis and forecasting informed by extensive expert consultation with industry leaders. You will be able to read full transcripts of interviews from 2 leading companies involved with the mobile broadband market.
• 68 tables, charts and graphs that quantify, analyse and forecast the changing dynamics of the mobile broadband market between 2012-2017.
• Forecasts and analysis for the global mobile broadband market between 2012-2017
• Forecasts and analysis for 5 regional markets, as well as rest of the world figures and projections for the period 2012-2017.
• Analysis of the forces that influence and characterise the mobile broadband market
• Profiles of 42 leading companies operating within the mobile broadband market.
• SWOT analysis of the mobile broadband market.

Methodology

This report has been compiled by combining information obtained from a very wide and rich mixture of primary and secondary research sources, producing a broad industry overview. Visiongain sought opinions from leading figures in the mobile broadband market to underpin the analysis of mark

Table Of Contents

Table of Contents

E. Executive Summary
E1. Growing Popularity of Mobile Broadband
E2. Mobile Broadband is Entering into Rapid Growth Stage
E3. Business Case for Mobile Broadband Points to Positive NPV
E4. Benefits to Enterprise and Mass Market Customers with Increasing Mobile Broadband Penetration
E5. Emerging Markets Set to Benefit from Mobile Broadband
E6. Points Emerged From this Research
E7. Aim of the Report
E8. Report Structure
E9. Report Scope
E10. Target Audience
E11. Methodology

1. Introduction to Mobile Broadband
1.1 What is Mobile Broadband?
1.2 History and Development of Mobile Broadband
1.3 Why is Mobile Broadband Appealing?
1.4 Increasing Growth of Global Mobile Broadband Market
1.5 Mobile Broadband Lifecycle Stage
1.5.1 Narrowband Dialup
1.5.2 Narrowband ISDN
1.5.3 Broadband DSL
1.5.4 Broadband Cable
1.5.5 Broadband Wireless
1.5.6 Broadband Satellite
1.6 Business Case for Mobile Broadband
1.7 Growth Drivers for Mobile Broadband
1.7.1 Mobility: A Key Growth Driver
1.7.2 Increasing Smartphone Penetration
1.7.3 Growing Data Usage
1.7.4 The Increasing Importance of Social Media
1.7.5 Flat Rate Pricing Driving Mobile Broadband
1.8 Mobile Broadband in the Future
1.9 Importance of Mobile Broadband
1.10 Mobile Broadband Moving Towards LTE Technology
1.11 Mobile Broadband Overview

2. Mobile Broadband Technologies
2.1 Mobile Broadband vs. Fixed Line Broadband
2.1.1 Mobile Broadband Advantages
2.1.2 Mobile Broadband Disadvantages
2.1.3 Fixed Line Broadband Advantages
2.1.4 Fixed Line Broadband Disadvantages
2.1.5 Mobile Broadband and Fixed Line Broadband Subscriptions Forecast
2.1.6 Mobile Broadband Analysis
2.2 Overview of 4G Technologies
2.2.1 How Fast is 4G Mobile Broadband?
2.2.2 Long Term Evolution (LTE)
2.2.3 LTE FDD vs. TDD
2.2.4 LTE-Advanced
2.2.5 WiMAX
2.2.6 HSPA+
2.3 LTE vs. WiMAX
2.3.1 Comparison of LTE and WiMAX
2.3.2 Applicability
2.3.3 Availability
2.3.4 Speed

3. Global Mobile Broadband Market
3.1 Overview
3.2 Mobile Broadband Subscriptions in OECD Countries
3.3 Mobile Broadband Subscriptions by Technology in OECD Countries
3.4 Developing vs. Developed Countries, Mobile Broadband Subscriptions
3.5 3G Mobile Broadband Coverage
3.6 Global Mobile Broadband Forecasts 2012-2017
3.6.1 Global Mobile Broadband Subscriber Forecast
3.6.2 Global LTE Subscriber Forecast
3.6.3 Global Mobile Broadband Revenue Forecast
3.6.4 Global Mobile Broadband Market Share Forecast by Technology
3.6.5 3G vs. 4G Subscriber Forecast
3.7 Mobile Broadband ARPU

4. Leading Regional Mobile Broadband Markets
4.1 Regional Mobile Subscriptions per 100 Inhabitants
4.2 Regional Mobile Broadband Subscriber Forecasts
4.2.1 Regional Mobile Broadband Subscriber Forecast with Market Share
4.2.2 Regional Mobile Broadband Subscriber Forecast AGR and CAGR
4.3 Regional Mobile Broadband Revenue Forecast
4.3.1 Regional Mobile Broadband Revenue Forecast by Market Share
4.3.2 Regional Mobile Broadband Revenue Forecast AGR and CAGR
4.4 Europe
4.4.1 Commercial LTE Service Providers in Europe
4.4.2 3-Hutchinson
4.4.3 O2 / Telefonica
4.4.4 Everything Everywhere
4.4.4.1 4G LTE Rollout
4.4.4.2 HSPA+ Network Upgrade
4.4.4.3 Network Integration
4.4.4.4 Superfast Backhaul
4.4.5 TeliaSonera
4.4.6 T-Mobile and Deutsche Telekom
4.4.7 UK Broadband
4.4.8 Virgin Media
4.4.9 Vodafone
4.4.9.1 Vodafone Enter Mobile Wi-Fi Market
4.4.10 European Market - Conclusions
4.5 North America
4.5.1 Commercial LTE Service Providers in North America
4.5.2 ATandT
4.5.2.1 LTE Deployment
4.5.2.2 Performance Must Satisfy Customers
4.5.2.3 LTE Backed up by HSPA +
4.5.2.4 Wi-Fi Helps Take Strain
4.5.3 Clearwire
4.5.4 Rogers Communications
4.5.5 Sprint
4.5.5.1 Move from WiMAX t

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