Table of Contents
CHAPTER 1 Introduction 21
1.1 What is this report about? 21
1.2 Who is the target reader? 21
1.3 How to use this report 21
1.4 Definitions 22
CHAPTER 2 Global Bath & Shower Products 23
2.1 Market Overview 23
2.2 Market Value 24
2.3 Market Volume 25
2.4 Market Segmentation I 26
2.5 Market Segmentation II 27
2.6 Market Share 28
2.7 Five Forces Analysis 29
2.8 Distribution 35
2.9 Market Forecasts 36
CHAPTER 3 Bath & Shower Products in Asia-Pacific 38
3.1 Market Overview 38
3.2 Market Value 39
3.3 Market Volume 40
3.4 Market Segmentation I 41
3.5 Market Segmentation II 42
3.6 Market Share 43
3.7 Five Forces Analysis 44
3.8 Distribution 50
3.9 Market Forecasts 51
CHAPTER 4 Bath & Shower Products in Europe 53
4.1 Market Overview 53
4.2 Market Value 54
4.3 Market Volume 55
4.4 Market Segmentation I 56
4.5 Market Segmentation II 57
4.6 Market Share 58
4.7 Five Forces Analysis 59
4.8 Distribution 65
4.9 Market Forecasts 66
4.10 Macroeconomic Indicators 68
CHAPTER 5 Bath & Shower Products in France 69
5.1 Market Overview 69
5.2 Market Value 70
5.3 Market Volume 71
5.4 Market Segmentation I 72
5.5 Market Segmentation II 73
5.6 Market Share 74
5.7 Five Forces Analysis 75
5.8 Distribution 81
5.9 Market Forecasts 82
5.10 Macroeconomic Indicators 84
CHAPTER 6 Bath & Shower Products in Germany 86
6.1 Market Overview 86
6.2 Market Value 88
6.3 Market Volume 89
6.4 Market Segmentation I 90
6.5 Market Segmentation II 91
6.6 Market Share 92
6.7 Five Forces Analysis 93
6.8 Distribution 99
6.9 Market Forecasts 100
6.10 Macroeconomic Indicators 102
CHAPTER 7 Bath & Shower Products in Japan 104
7.1 Market Overview 104
7.2 Market Value 105
7.3 Market Volume 106
7.4 Market Segmentation I 107
7.5 Market Segmentation II 108
7.6 Market Share 109
7.7 Five Forces Analysis 110
7.8 Distribution 117
7.9 Market Forecasts 118
7.10 Macroeconomic Indicators 120
CHAPTER 8 Bath & Shower Products in the United Kingdom 121
8.1 Market Overview 121
8.2 Market Value 122
8.3 Market Volume 123
8.4 Market Segmentation I 124
8.5 Market Segmentation II 125
8.6 Market Share 126
8.7 Five Forces Analysis 127
8.8 Distribution 134
8.9 Market Forecasts 135
8.10 Macroeconomic Indicators 137
CHAPTER 9 Bath & Shower Products in the United States 139
9.1 Market Overview 139
9.2 Market Value 140
9.3 Market Volume 141
9.4 Market Segmentation I 142
9.5 Market Segmentation II 143
9.6 Market Share 144
9.7 Five Forces Analysis 145
9.8 Distribution 151
9.9 Market Forecasts 152
9.10 Macroeconomic Indicators 154
CHAPTER 10 COMPANY PROFILES 155
10.1 Leading Companies 155
CHAPTER 11 Appendix 164
11.1 Data Research Methodology 164
11.2 Report writing team 165
List of Tables
Table 1: Global Bath & Shower Products Market Value: $ billion, 2003-2007 24
Table 2: Global Bath & Shower Products Market Volume: Units million, 2003-2007 25
Table 3: Global Bath & Shower Products Market Segmentation I: % Share, by Value, 2007 26
Table 4: Global Bath & Shower Products Market Segmentation II: % Share, by Value, 2007 27
Table 5: Global Bath & Shower Products Market Share: % Share, by Value, 2007 28
Table 6: Global Bath & Shower Products Distribution: % Share, by Value, 2007 35
Table 7: Global Bath & Shower Products Market Value Forecast: $ billion, 2007-2012 36
Table 8: Global Bath & Shower Products Market Volume Forecast: Units million, 2007-2012 37
Table 9: Asia-Pacific Bath & Shower Products Market Value: $ million, 2003-2007 39
Table 10: Asia-Pacific Bath & Shower Products Market Volume: Units million, 2003-2007 40
Table 11: Asia-Pacific Bath & Shower Products Market Segmentation I: % Share, by Value, 2007 41
Table 12: Asia-Pacific Bath & Shower Products Market Segmentation II: % Share, by Value, 2007 42
Table 13: Asia-Pacific Bath & Shower Products Market Share: % Share, by Value, 2007 43
Table 14: Asia-Pacific Bath & Shower Products Distribution: % Share, by Value, 2007 50
Table 15: Asia-Pacific Bath & Shower Products Market Value Forecast: $ million, 2007-2012 51
Table 16: Asia-Pacific Bath & Shower Products Market Volume Forecast: Units million, 2007-2012 52
Table 17: Europe Bath & Shower Products Market Value: $ billion, 2003-2007 54
Table 18: Europe Bath & Shower Products Market Volume: Units million, 2003-2007 55
Table 19: Europe Bath & Shower Products Market Segmentation I: % Share, by Value, 2007 56
Table 20: Europe Bath & Shower Products Market Segmentation II: % Share, by Value, 2007 57
Table 21: Europe Bath & Shower Products Market Share: % Share, by Value, 2007 58
Table 22: Europe Bath & Shower Products Distribution: % Share, by Value, 2007 65
Table 23: Europe Bath & Shower Products Market Value Forecast: $ billion, 2007-2012 66
Table 24: Europe Bath & Shower Products Market Volume Forecast: Units million, 2007-2012 67
Table 25: Europe Exchange Rate, 2003 68
Table 26: France Bath & Shower Products Market Value: $ million, 2003-2007 70
Table 27: France Bath & Shower Products Market Volume: Units million, 2003-2007 71
Table 28: France Bath & Shower Products Market Segmentation I: % Share, by Value, 2007 72
Table 29: France Bath & Shower Products Market Segmentation II: % Share, by Value, 2007 73
Table 30: France Bath & Shower Products Market Share: % Share, by Value, 2007 74
Table 31: France Bath & Shower Products Distribution: % Share, by Value, 2007 81
Table 32: France Bath & Shower Products Market Value Forecast: $ million, 2007-2012 82
Table 33: France Bath & Shower Products Market Volume Forecast: Units million, 2007-2012 83
Table 34: France Size of Population (million) , 2003-2007 84
Table 35: France GDP (Constant 2000 Prices, $ billion), 2003-2007 84
Table 36: France Inflation, 2003-2007 84
Table 37: France Exchange Rate, 2003 85
Table 38: Germany Bath & Shower Products Market Value: $ million, 2003-2007 88
Table 39: Germany Bath & Shower Products Market Volume: Units million, 2003-2007 89
Table 40: Germany Bath & Shower Products Market Segmentation I: % Share, by Value, 2007 90
Table 41: Germany Bath & Shower Products Market Segmentation II: % Share, by Value, 2007 91
Table 42: Germany Bath & Shower Products Market Share: % Share, by Value, 2007 92
Table 43: Germany Bath & Shower Products Distribution: % Share, by Value, 2007 99
Table 44: Germany Bath & Shower Products Market Value Forecast: $ million, 2007-2012 100
Table 45: Germany Bath & Shower Products Market Volume Forecast: Units million, 2007-2012 101
Table 46: Germany Size of Population (million) , 2003-2007 102
Table 47: Germany GDP (Constant 2000 Prices, $ billion), 2003-2007 102
Table 48: Germany Inflation, 2003-2007 102
Table 49: Germany Exchange Rate, 2003 103
Table 50: Japan Bath & Shower Products Market Value: $ million, 2003-2007 105
Table 51: Japan Bath & Shower Products Market Volume: Units million, 2003-2007 106
Table 52: Japan Bath & Shower Products Market Segmentation I: % Share, by Value, 2007 107
Table 53: Japan Bath & Shower Products Market Segmentation II: % Share, by Value, 2007 108
Table 54: Japan Bath & Shower Products Market Share: % Share, by Value, 2007 109
Table 55: Japan Bath & Shower Products Distribution: % Share, by Value, 2007 117
Table 56: Japan Bath & Shower Products Market Value Forecast: $ million, 2007-2012 118
Table 57: Japan Bath & Shower Products Market Volume Forecast: Units million, 2007-2012 119
Table 58: Japan Size of Population (million) , 2003-2007 120
Table 59: Japan GDP (Constant 2000 Prices, $ billion), 2003-2007 120
Table 60: Japan Exchange Rate, 2003 120
Table 61: United Kingdom Bath & Shower Products Market Value: $ million, 2003-2007 122
Table 62: United Kingdom Bath & Shower Products Market Volume: Units million, 2003-2007 123
Table 63: United Kingdom Bath & Shower Products Market Segmentation I: % Share, by Value, 2007 124
Table 64: United Kingdom Bath & Shower Products Market Segmentation II: % Share, by Value, 2007 125
Table 65: United Kingdom Bath & Shower Products Market Share: % Share, by Value, 2007 126
Table 66: United Kingdom Bath & Shower Products Distribution: % Share, by Value, 2007 134
Table 67: United Kingdom Bath & Shower Products Market Value Forecast: $ million, 2007-2012 135
Table 68: United Kingdom Bath & Shower Products Market Volume Forecast: Units million, 2007-2012 136
Table 69: United Kingdom Size of Population (million) , 2003-2007 137
Table 70: United Kingdom GDP (Constant 2000 Prices, $ billion), 2003-2007 137
Table 71: United Kingdom Inflation, 2003-2007 137
Table 72: United Kingdom Exchange Rate, 2003 138
Table 73: United States Bath & Shower Products Market Value: $ million, 2003-2007 140
Table 74: United States Bath & Shower Products Market Volume: Units million, 2003-2007 141
Table 75: United States Bath & Shower Products Market Segmentation I: % Share, by Value, 2007 142
Table 76: United States Bath & Shower Products Market Segmentation II: % Share, by Value, 2007 143
Table 77: United States Bath & Shower Products Market Share: % Share, by Value, 2007 144
Table 78: United States Bath & Shower Products Distribution: % Share, by Value, 2007 151
Table 79: United States Bath & Shower Products Market Value Forecast: $ million, 2007-2012 152
Table 80: United States Bath & Shower Products Market Volume Forecast: Units million, 2007-2012 153
Table 81: United States Size of Population (million) , 2003-2007 154
Table 82: United States GDP (Constant 2000 Prices, $ billion), 2003-2007 154
Table 83: United States Inflation, 2003-2007 154
Table 84: Key Facts: Colgate-Palmolive Company 155
Table 85: Key Financials: Colgate-Palmolive Company 157
Table 86: Key Facts: Sara Lee Corporation 158
Table 87: Key Financials: Sara Lee Corporation 160
Table 88: Key Facts: Unilever 161
Table 89: Key Financials: Unilever 163
List of Figures
Figure 1: Global Bath & Shower Products Market Value: $ billion, 2003-2007 24
Figure 2: Global Bath & Shower Products Market Volume: Units million, 2003-2007 25
Figure 3: Global Bath & Shower Products Market Segmentation I: % Share, by Value, 2007 26
Figure 4: Global Bath & Shower Products Market Segmentation II: % Share, by Value, 2007 27
Figure 5: Global Bath & Shower Products Market Share: % Share, by Value, 2007 28
Figure 6: Forces Driving Competition in the Global Bath & Shower Products Market, 2007 29
Figure 7: Drivers of Buyer Power in the Global Bath & Shower Products Market, 2007 30
Figure 8: Drivers of Supplier Power in the Global Bath & Shower Products Market, 2007 31
Figure 9: Factors Influencing the Likelihood of New Entrants in the Global Bath & Shower Products Market, 2007 32
Figure 10: Factors Influencing the Threat of Substitutes in the Global Bath & Shower Products Market, 2007 33
Figure 11: Drivers of Degree of Rivalry in the Global Bath & Shower Products Market, 2007 34
Figure 12: Global Bath & Shower Products Distribution: % Share, by Value, 2007 35
Figure 13: Global Bath & Shower Products Market Value Forecast: $ billion, 2007-2012 36
Figure 14: Global Bath & Shower Products Market Volume Forecast: Units million, 2007-2012 37
Figure 15: Asia-Pacific Bath & Shower Products Market Value: $ million, 2003-2007 39
Figure 16: Asia-Pacific Bath & Shower Products Market Volume: Units million, 2003-2007 40
Figure 17: Asia-Pacific Bath & Shower Products Market Segmentation I: % Share, by Value, 2007 41
Figure 18: Asia-Pacific Bath & Shower Products Market Segmentation II: % Share, by Value, 2007 42
Figure 19: Asia-Pacific Bath & Shower Products Market Share: % Share, by Value, 2007 43
Figure 20: Forces Driving Competition in the Bath & Shower Products Market in Asia-Pacific, 2007 44
Figure 21: Drivers of Buyer Power in the Bath & Shower Products Market in Asia-Pacific, 2007 45
Figure 22: Drivers of Supplier Power in the Bath & Shower Products Market in Asia-Pacific, 2007 46
Figure 23: Factors Influencing the Likelihood of New Entrants in the Bath & Shower Products Market in Asia-Pacific, 2007 47
Figure 24: Factors Influencing the Threat of Substitutes in the Bath & Shower Products Market in Asia-Pacific, 2007 48
Figure 25: Drivers of Degree of Rivalry in the Bath & Shower Products Market in Asia-Pacific, 2007 49
Figure 26: Asia-Pacific Bath & Shower Products Distribution: % Share, by Value, 2007 50
Figure 27: Asia-Pacific Bath & Shower Products Market Value Forecast: $ million, 2007-2012 51
Figure 28: Asia-Pacific Bath & Shower Products Market Volume Forecast: Units million, 2007-2012 52
Figure 29: Europe Bath & Shower Products Market Value: $ billion, 2003-2007 54
Figure 30: Europe Bath & Shower Products Market Volume: Units million, 2003-2007 55
Figure 31: Europe Bath & Shower Products Market Segmentation I: % Share, by Value, 2007 56
Figure 32: Europe Bath & Shower Products Market Segmentation II: % Share, by Value, 2007 57
Figure 33: Europe Bath & Shower Products Market Share: % Share, by Value, 2007 58
Figure 34: Forces Driving Competition in the Bath & Shower Products Market in Europe, 2007 59
Figure 35: Drivers of Buyer Power in the Bath & Shower Products Market in Europe, 2007 60
Figure 36: Drivers of Supplier Power in the Bath & Shower Products Market in Europe, 2007 61
Figure 37: Factors Influencing the Likelihood of New Entrants in the Bath & Shower Products Market in Europe, 2007 62
Figure 38: Factors Influencing the Threat of Substitutes in the Bath & Shower Products Market in Europe, 2007 63
Figure 39: Drivers of Degree of Rivalry in the Bath & Shower Products Market in Europe, 2007 64
Figure 40: Europe Bath & Shower Products Distribution: % Share, by Value, 2007 65
Figure 41: Europe Bath & Shower Products Market Value Forecast: $ billion, 2007-2012 66
Figure 42: Europe Bath & Shower Products Market Volume Forecast: Units million, 2007-2012 67
Figure 43: France Bath & Shower Products Market Value: $ million, 2003-2007 70
Figure 44: France Bath & Shower Products Market Volume: Units million, 2003-2007 71
Figure 45: France Bath & Shower Products Market Segmentation I: % Share, by Value, 2007 72
Figure 46: France Bath & Shower Products Market Segmentation II: % Share, by Value, 2007 73
Figure 47: France Bath & Shower Products Market Share: % Share, by Value, 2007 74
Figure 48: Forces Driving Competition in the Bath & Shower Products Market in France, 2007 75
Figure 49: Drivers of Buyer Power in the Bath & Shower Products Market in France, 2007 76
Figure 50: Drivers of Supplier Power in the Bath & Shower Products Market in France, 2007 77
Figure 51: Factors Influencing the Likelihood of New Entrants in the Bath & Shower Products Market in France, 2007 78
Figure 52: Factors Influencing the Threat of Substitutes in the Bath & Shower Products Market in France, 2007 79
Figure 53: Drivers of Degree of Rivalry in the Bath & Shower Products Market in France, 2007 80
Figure 54: France Bath & Shower Products Distribution: % Share, by Value, 2007 81
Figure 55: France Bath & Shower Products Market Value Forecast: $ million, 2007-2012 82
Figure 56: France Bath & Shower Products Market Volume Forecast: Units million, 2007-2012 83
Figure 57: Germany Bath & Shower Products Market Value: $ million, 2003-2007 88
Figure 58: Germany Bath & Shower Products Market Volume: Units million, 2003-2007 89
Figure 59: Germany Bath & Shower Products Market Segmentation I: % Share, by Value, 2007 90
Figure 60: Germany Bath & Shower Products Market Segmentation II: % Share, by Value, 2007 91
Figure 61: Germany Bath & Shower Products Market Share: % Share, by Value, 2007 92
Figure 62: Forces Driving Competition in the Bath & Shower Products Market in Germany, 2007 93
Figure 63: Drivers of Buyer Power in the Bath & Shower Products Market in Germany, 2007 94
Figure 64: Drivers of Supplier Power in the Bath & Shower Products Market in Germany, 2007 95
Figure 65: Factors Influencing the Likelihood of New Entrants in the Bath & Shower Products Market in Germany, 2007 96
Figure 66: Factors Influencing the Threat of Substitutes in the Bath & Shower Products Market in Germany, 2007 97
Figure 67: Drivers of Degree of Rivalry in the Bath & Shower Products Market in Germany, 2007 98
Figure 68: Germany Bath & Shower Products Distribution: % Share, by Value, 2007 99
Figure 69: Germany Bath & Shower Products Market Value Forecast: $ million, 2007-2012 100
Figure 70: Germany Bath & Shower Products Market Volume Forecast: Units million, 2007-2012 101
Figure 71: Japan Bath & Shower Products Market Value: $ million, 2003-2007 105
Figure 72: Japan Bath & Shower Products Market Volume: Units million, 2003-2007 106
Figure 73: Japan Bath & Shower Products Market Segmentation I: % Share, by Value, 2007 107
Figure 74: Japan Bath & Shower Products Market Segmentation II: % Share, by Value, 2007 108
Figure 75: Japan Bath & Shower Products Market Share: % Share, by Value, 2007 109
Figure 76: Forces Driving Competition in the Bath & Shower Products Market in Japan, 2007 110
Figure 77: Drivers of Buyer Power in the Bath & Shower Products Market in Japan, 2007 111
Figure 78: Drivers of Supplier Power in the Bath & Shower Products Market in Japan, 2007 112
Figure 79: Factors Influencing the Likelihood of New Entrants in the Bath & Shower Products Market in Japan, 2007 113
Figure 80: Factors Influencing the Threat of Substitutes in the Bath & Shower Products Market in Japan, 2007 115
Figure 81: Drivers of Degree of Rivalry in the Bath & Shower Products Market in Japan, 2007 116
Figure 82: Japan Bath & Shower Products Distribution: % Share, by Value, 2007 117
Figure 83: Japan Bath & Shower Products Market Value Forecast: $ million, 2007-2012 118
Figure 84: Japan Bath & Shower Products Market Volume Forecast: Units million, 2007-2012 119
Figure 85: United Kingdom Bath & Shower Products Market Value: $ million, 2003-2007 122
Figure 86: United Kingdom Bath & Shower Products Market Volume: Units million, 2003-2007 123
Figure 87: United Kingdom Bath & Shower Products Market Segmentation I: % Share, by Value, 2007 124
Figure 88: United Kingdom Bath & Shower Products Market Segmentation II: % Share, by Value, 2007 125
Figure 89: United Kingdom Bath & Shower Products Market Share: % Share, by Value, 2007 126
Figure 90: Forces Driving Competition in the Bath & Shower Products Market in the United Kingdom, 2007 127
Figure 91: Drivers of Buyer Power in the Bath & Shower Products Market in the United Kingdom, 2007 128
Figure 92: Drivers of Supplier Power in the Bath & Shower Products Market in the United Kingdom, 2007 129
Figure 93: Factors Influencing the Likelihood of New Entrants in the Bath & Shower Products Market in the United Kingdom, 2007 130
Figure 94: Factors Influencing the Threat of Substitutes in the Bath & Shower Products Market in the United Kingdom, 2007 132
Figure 95: Drivers of Degree of Rivalry in the Bath & Shower Products Market in the United Kingdom, 2007 133
Figure 96: United Kingdom Bath & Shower Products Distribution: % Share, by Value, 2007 134
Figure 97: United Kingdom Bath & Shower Products Market Value Forecast: $ million, 2007-2012 135
Figure 98: United Kingdom Bath & Shower Products Market Volume Forecast: Units million, 2007-2012 136
Figure 99: United States Bath & Shower Products Market Value: $ million, 2003-2007 140
Figure 100: United States Bath & Shower Products Market Volume: Units million, 2003-2007 141
Figure 101: United States Bath & Shower Products Market Segmentation I: % Share, by Value, 2007 142
Figure 102: United States Bath & Shower Products Market Segmentation II: % Share, by Value, 2007 143
Figure 103: United States Bath & Shower Products Market Share: % Share, by Value, 2007 144
Figure 104: Forces Driving Competition in the Bath & Shower Products Market in the United States, 2007 145
Figure 105: Drivers of Buyer Power in the Bath & Shower Products Market in the United States, 2007 146
Figure 106: Drivers of Supplier Power in the Bath & Shower Products Market in the United States, 2007 147
Figure 107: Factors Influencing the Likelihood of New Entrants in the Bath & Shower Products Market in the United States, 2007 148
Figure 108: Factors Influencing the Threat of Substitutes in the Bath & Shower Products Market in the United States, 2007 149
Figure 109: Drivers of Degree of Rivalry in the Bath & Shower Products Market in the United States, 2007 150
Figure 110: United States Bath & Shower Products Distribution: % Share, by Value, 2007 151
Figure 111: United States Bath & Shower Products Market Value Forecast: $ million, 2007-2012 152
Figure 112: United States Bath & Shower Products Market Volume Forecast: Units million, 2007-2012 153
Figure 113: Revenues & Profitability: Colgate-Palmolive Company 157
Figure 114: Revenues & Profitability: Sara Lee Corporation 160
Figure 115: Revenues & Profitability: Unilever 163