Table of Contents
CHAPTER 1 Introduction 18
1.1 What is this report about? 18
1.2 Who is the target reader? 18
1.3 How to use this report 18
1.4 Definitions 19
CHAPTER 2 Global Functional Drinks 20
2.1 Market Overview 20
2.2 Market Value 21
2.3 Market Volume 22
2.4 Market Segmentation I 23
2.5 Market Segmentation II 24
2.6 Market Share 25
2.7 Five Forces Analysis 26
2.8 Distribution 32
2.9 Market Forecasts 33
CHAPTER 3 Functional Drinks in Asia-Pacific 35
3.1 Market Overview 35
3.2 Market Value 36
3.3 Market Volume 37
3.4 Market Segmentation I 38
3.5 Market Segmentation II 39
3.6 Market Share 40
3.7 Five Forces Analysis 41
3.8 Distribution 47
3.9 Market Forecasts 48
CHAPTER 4 Functional Drinks in Europe 50
4.1 Market Overview 50
4.2 Market Value 51
4.3 Market Volume 52
4.4 Market Segmentation I 53
4.5 Market Segmentation II 54
4.6 Market Share 55
4.7 Five Forces Analysis 56
4.8 Distribution 62
4.9 Market Forecasts 63
4.10 Macroeconomic Indicators 65
CHAPTER 5 Functional Drinks in France 66
5.1 Market Overview 66
5.2 Market Value 67
5.3 Market Volume 68
5.4 Market Segmentation I 69
5.5 Market Segmentation II 70
5.6 Market Share 71
5.7 Five Forces Analysis 72
5.8 Distribution 78
5.9 Market Forecasts 79
CHAPTER 6 Functional Drinks in Germany 81
6.1 Market Overview 81
6.2 Market Value 82
6.3 Market Volume 83
6.4 Market Segmentation I 84
6.5 Market Segmentation II 85
6.6 Market Share 86
6.7 Five Forces Analysis 87
6.8 Distribution 93
6.9 Market Forecasts 94
CHAPTER 7 Functional Drinks in Japan 96
7.1 Market Overview 96
7.2 Market Value 97
7.3 Market Volume 98
7.4 Market Segmentation I 99
7.5 Market Segmentation II 100
7.6 Market Share 101
7.7 Five Forces Analysis 102
7.8 Distribution 108
7.9 Market Forecasts 109
CHAPTER 8 Functional Drinks in the United Kingdom 111
8.1 Market Overview 111
8.2 Market Value 113
8.3 Market Volume 114
8.4 Market Segmentation I 115
8.5 Market Segmentation II 116
8.6 Market Share 117
8.7 Five Forces Analysis 118
8.8 Distribution 124
8.9 Market Forecasts 125
CHAPTER 9 Functional Drinks in the United States 127
9.1 Market Overview 127
9.2 Market Value 129
9.3 Market Volume 130
9.4 Market Segmentation I 131
9.5 Market Segmentation II 132
9.6 Market Share 133
9.7 Five Forces Analaysis 134
9.8 Distribution 140
9.9 Market Forecasts 141
CHAPTER 10 COMPANY PROFILES 143
10.1 Leading Companies 143
CHAPTER 11 Appendix 153
11.1 Data Research Methodology 153
List of Tables
Table 1: Global Functional Drinks Market Value: $ billion, 2003-2007 21
Table 2: Global Functional Drinks Market Volume: Liters billion, 2003-2007 22
Table 3: Global Functional Drinks Market Segmentation I: % Share, by Value, 2007 23
Table 4: Global Functional Drinks Market Segmentation II: % Share, by Value, 2007 24
Table 5: Global Functional Drinks Market Share: % Share, by Volume, 2007 25
Table 6: Global Functional Drinks Distribution: % Share, by Volume, 2007 32
Table 7: Global Functional Drinks Market Value Forecast: $ billion, 2007-2012 33
Table 8: Global Functional Drinks Market Volume Forecast: Liters billion, 2007-2012 34
Table 9: Asia-Pacific Functional Drinks Market Value: $ billion, 2003-2007 36
Table 10: Asia-Pacific Functional Drinks Market Volume: Liters million, 2003-2007 37
Table 11: Asia-Pacific Functional Drinks Market Segmentation I: % Share, by Value, 2007 38
Table 12: Asia-Pacific Functional Drinks Market Segmentation II: % Share, by Value, 2007 39
Table 13: Asia-Pacific Functional Drinks Market Share: % Share, by Volume, 2007 40
Table 14: Asia-Pacific Functional Drinks Distribution: % Share, by Volume, 2007 47
Table 15: Asia-Pacific Functional Drinks Market Value Forecast: $ billion, 2007-2012 48
Table 16: Asia-Pacific Functional Drinks Market Volume Forecast: Liters million, 2007-2012 49
Table 17: Europe Functional Drinks Market Value: $ million, 2003-2007 51
Table 18: Europe Functional Drinks Market Volume: Liters million, 2003-2007 52
Table 19: Europe Functional Drinks Market Segmentation I: % Share, by Value, 2007 53
Table 20: Europe Functional Drinks Market Segmentation II: % Share, by Value, 2007 54
Table 21: Europe Functional Drinks Market Share: % Share, by Volume, 2007 55
Table 22: Europe Functional Drinks Distribution: % Share, by Volume, 2007 62
Table 23: Europe Functional Drinks Market Value Forecast: $ million, 2007-2012 63
Table 24: Europe Functional Drinks Market Volume Forecast: Liters million, 2007-2012 64
Table 25: Europe Exchange Rate, 2003 65
Table 26: France Functional Drinks Market Value: $ million, 2003-2007 67
Table 27: France Functional Drinks Market Volume: Liters million, 2003-2007 68
Table 28: France Functional Drinks Market Segmentation I: % Share, by Value, 2007 69
Table 29: France Functional Drinks Market Segmentation II: % Share, by Value, 2007 70
Table 30: France Functional Drinks Market Share: % Share, by Volume, 2007 71
Table 31: France Functional Drinks Distribution: % Share, by Volume, 2007 78
Table 32: France Functional Drinks Market Value Forecast: $ million, 2007-2012 79
Table 33: France Functional Drinks Market Volume Forecast: Liters million, 2007-2012 80
Table 34: Germany Functional Drinks Market Value: $ million, 2003-2007 82
Table 35: Germany Functional Drinks Market Volume: Liters million, 2003-2007 83
Table 36: Germany Functional Drinks Market Segmentation I: % Share, by Value, 2007 84
Table 37: Germany Functional Drinks Market Segmentation II: % Share, by Value, 2007 85
Table 38: Germany Functional Drinks Market Share: % Share, by Volume, 2007 86
Table 39: Germany Functional Drinks Distribution: % Share, by Volume, 2007 93
Table 40: Germany Functional Drinks Market Value Forecast: $ million, 2007-2012 94
Table 41: Germany Functional Drinks Market Volume Forecast: Liters million, 2007-2012 95
Table 42: Japan Functional Drinks Market Value: $ billion, 2003-2007 97
Table 43: Japan Functional Drinks Market Volume: Liters billion, 2003-2007 98
Table 44: Japan Functional Drinks Market Segmentation I: % Share, by Value, 2007 99
Table 45: Japan Functional Drinks Market Segmentation II: % Share, by Value, 2007 100
Table 46: Japan Functional Drinks Market Share: % Share, by Volume, 2007 101
Table 47: Japan Functional Drinks Distribution: % Share, by Volume, 2007 108
Table 48: Japan Functional Drinks Market Value Forecast: $ billion, 2007-2012 109
Table 49: Japan Functional Drinks Market Volume Forecast: Liters billion, 2007-2012 110
Table 50: United Kingdom Functional Drinks Market Value: $ million, 2003-2007 113
Table 51: United Kingdom Functional Drinks Market Volume: Liters million, 2003-2007 114
Table 52: United Kingdom Functional Drinks Market Segmentation I: % Share, by Value, 2007 115
Table 53: United Kingdom Functional Drinks Market Segmentation II: % Share, by Value, 2007 116
Table 54: United Kingdom Functional Drinks Market Share: % Share, by Volume, 2007 117
Table 55: United Kingdom Functional Drinks Distribution: % Share, by Volume, 2007 124
Table 56: United Kingdom Functional Drinks Market Value Forecast: $ million, 2007-2012 125
Table 57: United Kingdom Functional Drinks Market Volume Forecast: Liters million, 2007-2012 126
Table 58: United States Functional Drinks Market Value: $ billion, 2003-2007 129
Table 59: United States Functional Drinks Market Volume: Liters billion, 2003-2007 130
Table 60: United States Functional Drinks Market Segmentation I: % Share, by Value, 2007 131
Table 61: United States Functional Drinks Market Segmentation II: % Share, by Value, 2007 132
Table 62: United States Functional Drinks Market Share: % Share, by Volume, 2007 133
Table 63: United States Functional Drinks Distribution: % Share, by Volume, 2007 140
Table 64: United States Functional Drinks Market Value Forecast: $ billion, 2007-2012 141
Table 65: United States Functional Drinks Market Volume Forecast: Liters billion, 2007-2012 142
Table 66: Key Facts: PepsiCo, Inc. 143
Table 67: Key Financials: PepsiCo, Inc. 145
Table 68: Key Facts: Coca-Cola Company, The 146
Table 69: Key Financials: Coca-Cola Company, The 150
Table 70: Key Facts: Red Bull GmbH 151
List of Figures
Figure 1: Global Functional Drinks Market Value: $ billion, 2003-2007 21
Figure 2: Global Functional Drinks Market Volume: Liters billion, 2003-2007 22
Figure 3: Global Functional Drinks Market Segmentation I: % Share, by Value, 2007 23
Figure 4: Global Functional Drinks Market Segmentation II: % Share, by Value, 2007 24
Figure 5: Global Functional Drinks Market Share: % Share, by Volume, 2007 25
Figure 6: Forces Driving Competition in the Global Functional Drinks Market in 2007 26
Figure 7: Drivers of Buyer Power in the Global Functional Drinks Market in 2007 27
Figure 8: Drivers of Supplier Power in the Global Functional Drinks Market in 2007 28
Figure 9: Factors Influencing the Likelihood of New Entrants in the Global Functional Drinks Market in 2007 29
Figure 10: Factors Influencing the Threat of Substitutes in the Global Functional Drinks Market in 2007 30
Figure 11: Drivers of Degree of Rivalry in the Global Functional Drinks Market in 2007 31
Figure 12: Global Functional Drinks Distribution: % Share, by Volume, 2007 32
Figure 13: Global Functional Drinks Market Value Forecast: $ billion, 2007-2012 33
Figure 14: Global Functional Drinks Market Volume Forecast: Liters billion, 2007-2012 34
Figure 15: Asia-Pacific Functional Drinks Market Value: $ billion, 2003-2007 36
Figure 16: Asia-Pacific Functional Drinks Market Volume: Liters million, 2003-2007 37
Figure 17: Asia-Pacific Functional Drinks Market Segmentation I: % Share, by Value, 2007 38
Figure 18: Asia-Pacific Functional Drinks Market Segmentation II: % Share, by Value, 2007 39
Figure 19: Asia-Pacific Functional Drinks Market Share: % Share, by Volume, 2007 40
Figure 20: Forces Driving Competition in the Functional Drinks Market in Asia-Pacific, 2007 41
Figure 21: Drivers of Buyer Power in the Functional Drinks Market in Asia-Pacific, 2007 42
Figure 22: Drivers of Supplier Power in the Functional Drinks Market in Asia-Pacific, 2007 43
Figure 23: Factors Influencing the Likelihood of New Entrants in the Functional Drinks Market in Asia-Pacific, 2007 44
Figure 24: Factors Influencing the Threat of Substitutes in the Functional Drinks Market in Asia-Pacific, 2007 45
Figure 25: Drivers of Degree of Rivalry in the Functional Drinks Market in Asia-Pacific, 2007 46
Figure 26: Asia-Pacific Functional Drinks Distribution: % Share, by Volume, 2007 47
Figure 27: Asia-Pacific Functional Drinks Market Value Forecast: $ billion, 2007-2012 48
Figure 28: Asia-Pacific Functional Drinks Market Volume Forecast: Liters million, 2007-2012 49
Figure 29: Europe Functional Drinks Market Value: $ million, 2003-2007 51
Figure 30: Europe Functional Drinks Market Volume: Liters million, 2003-2007 52
Figure 31: Europe Functional Drinks Market Segmentation I: % Share, by Value, 2007 53
Figure 32: Europe Functional Drinks Market Segmentation II: % Share, by Value, 2007 54
Figure 33: Europe Functional Drinks Market Share: % Share, by Volume, 2007 55
Figure 34: Forces Driving Competition in the Functional Drinks Market in Europe, 2006 56
Figure 35: Drivers of Buyer Power in the Functional Drinks Market in Europe, 2006 57
Figure 36: Drivers of Supplier Power in the Functional Drinks Market in Europe, 2006 58
Figure 37: Factors Influencing the Likelihood of New Entrants in the Functional Drinks Market in Europe, 2006 59
Figure 38: Factors Influencing the Threat of Substitutes in the Functional Drinks Market in Europe, 2006 60
Figure 39: Drivers of Degree of Rivalry in the Functional Drinks Market in Europe, 2006 61
Figure 40: Europe Functional Drinks Distribution: % Share, by Volume, 2007 62
Figure 41: Europe Functional Drinks Market Value Forecast: $ million, 2007-2012 63
Figure 42: Europe Functional Drinks Market Volume Forecast: Liters million, 2007-2012 64
Figure 43: France Functional Drinks Market Value: $ million, 2003-2007 67
Figure 44: France Functional Drinks Market Volume: Liters million, 2003-2007 68
Figure 45: France Functional Drinks Market Segmentation I: % Share, by Value, 2007 69
Figure 46: France Functional Drinks Market Segmentation II: % Share, by Value, 2007 70
Figure 47: France Functional Drinks Market Share: % Share, by Volume, 2007 71
Figure 48: Forces Driving Competition in the Functional Drinks Market in France, 2006 72
Figure 49: Drivers of Buyer Power in the Functional Drinks Market in France, 2006 73
Figure 50: Drivers of Supplier Power in the Functional Drinks Market in France, 2006 74
Figure 51: Factors Influencing the Likelihood of New Entrants in the Functional Drinks Market in France, 2006 75
Figure 52: Factors Influencing the Threat of Substitutes in the Functional Drinks Market in France, 2006 76
Figure 53: Drivers of Degree of Rivalry in the Functional Drinks Market in France, 2006 77
Figure 54: France Functional Drinks Distribution: % Share, by Volume, 2007 78
Figure 55: France Functional Drinks Market Value Forecast: $ million, 2007-2012 79
Figure 56: France Functional Drinks Market Volume Forecast: Liters million, 2007-2012 80
Figure 57: Germany Functional Drinks Market Value: $ million, 2003-2007 82
Figure 58: Germany Functional Drinks Market Volume: Liters million, 2003-2007 83
Figure 59: Germany Functional Drinks Market Segmentation I: % Share, by Value, 2007 84
Figure 60: Germany Functional Drinks Market Segmentation II: % Share, by Value, 2007 85
Figure 61: Germany Functional Drinks Market Share: % Share, by Volume, 2007 86
Figure 62: Forces Driving Competition in the Functional Drinks Market in Germany, 2006 87
Figure 63: Drivers of Buyer Power in the Functional Drinks Market in Germany, 2006 88
Figure 64: Drivers of Supplier Power in the Functional Drinks Market in Germany, 2006 89
Figure 65: Factors Influencing the Likelihood of New Entrants in the Functional Drinks Market in Germany, 2006 90
Figure 66: Factors Influencing the Threat of Substitutes in the Functional Drinks Market in Germany, 2006 91
Figure 67: Drivers of Degree of Rivalry in the Functional Drinks Market in Germany, 2006 92
Figure 68: Germany Functional Drinks Distribution: % Share, by Volume, 2007 93
Figure 69: Germany Functional Drinks Market Value Forecast: $ million, 2007-2012 94
Figure 70: Germany Functional Drinks Market Volume Forecast: Liters million, 2007-2012 95
Figure 71: Japan Functional Drinks Market Value: $ billion, 2003-2007 97
Figure 72: Japan Functional Drinks Market Volume: Liters billion, 2003-2007 98
Figure 73: Japan Functional Drinks Market Segmentation I: % Share, by Value, 2007 99
Figure 74: Japan Functional Drinks Market Segmentation II: % Share, by Value, 2007 100
Figure 75: Japan Functional Drinks Market Share: % Share, by Volume, 2007 101
Figure 76: Forces Driving Competition in the Functional Drinks Market in Japan, 2007 102
Figure 77: Drivers of Buyer Power in the Functional Drinks Market in Japan, 2007 103
Figure 78: Drivers of Supplier Power in the Functional Drinks Market in Japan, 2007 104
Figure 79: Factors Influencing the Likelihood of New Entrants in the Functional Drinks Market in Japan, 2007 105
Figure 80: Factors Influencing the Threat of Substitutes in the Functional Drinks Market in Japan, 2007 106
Figure 81: Drivers of Degree of Rivalry in the Functional Drinks Market in Japan, 2007 107
Figure 82: Japan Functional Drinks Distribution: % Share, by Volume, 2007 108
Figure 83: Japan Functional Drinks Market Value Forecast: $ billion, 2007-2012 109
Figure 84: Japan Functional Drinks Market Volume Forecast: Liters billion, 2007-2012 110
Figure 85: United Kingdom Functional Drinks Market Value: $ million, 2003-2007 113
Figure 86: United Kingdom Functional Drinks Market Volume: Liters million, 2003-2007 114
Figure 87: United Kingdom Functional Drinks Market Segmentation I: % Share, by Value, 2007 115
Figure 88: United Kingdom Functional Drinks Market Segmentation II: % Share, by Value, 2007 116
Figure 89: United Kingdom Functional Drinks Market Share: % Share, by Volume, 2007 117
Figure 90: Forces Driving Competition in the Functional Drinks Market in the United Kingdom, 2007 118
Figure 91: Drivers of Buyer Power in the Functional Drinks Market in the United Kingdom, 2006 119
Figure 92: Drivers of Supplier Power in the Functional Drinks Market in the United Kingdom, 2007 120
Figure 93: Factors Influencing the Likelihood of New Entrants in the Functional Drinks Market in the United Kingdom, 2007 121
Figure 94: Factors Influencing the Threat of Substitutes in the Functional Drinks Market in the United Kingdom, 2007 122
Figure 95: Drivers of Degree of Rivalry in the Functional Drinks Market in the United Kingdom, 2006 123
Figure 96: United Kingdom Functional Drinks Distribution: % Share, by Volume, 2007 124
Figure 97: United Kingdom Functional Drinks Market Value Forecast: $ million, 2007-2012 125
Figure 98: United Kingdom Functional Drinks Market Volume Forecast: Liters million, 2007-2012 126
Figure 99: United States Functional Drinks Market Value: $ billion, 2003-2007 129
Figure 100: United States Functional Drinks Market Volume: Liters billion, 2003-2007 130
Figure 101: United States Functional Drinks Market Segmentation I: % Share, by Value, 2007 131
Figure 102: United States Functional Drinks Market Segmentation II: % Share, by Value, 2007 132
Figure 103: United States Functional Drinks Market Share: % Share, by Volume, 2007 133
Figure 104: Forces Driving Competition in the Functional Drinks Market in the United States, 2006 134
Figure 105: Drivers of Buyer Power in the Functional Drinks Market in the United States, 2006 135
Figure 106: Drivers of Supplier Power in the Functional Drinks Market in the United States, 2006 136
Figure 107: Factors Influencing the Likelihood of New Entrants in the Functional Drinks Market in the United States, 2006 137
Figure 108: Factors Influencing the Threat of Substitutes in the Functional Drinks Market in the United States, 2006 138
Figure 109: Drivers of Degree of Rivalry in the Functional Drinks Market in the United States, 2006 139
Figure 110: United States Functional Drinks Distribution: % Share, by Volume, 2007 140
Figure 111: United States Functional Drinks Market Value Forecast: $ billion, 2007-2012 141
Figure 112: United States Functional Drinks Market Volume Forecast: Liters billion, 2007-2012 142
Figure 113: Revenues & Profitability: PepsiCo, Inc. 145
Figure 114: Revenues & Profitability: Coca-Cola Company, The 150