I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS
Study Reliability and Reporting Limitations I-1
Disclaimers I-2
Data Interpretation & Reporting Level I-2
Quantitative Techniques & Analytics I-3
Product Definitions and Scope of Study I-3
Chewing Gum I-3
Bubble Gum I-3
II. EXECUTIVE SUMMARY
1. INDUSTRY OVERVIEW II-1
An Evolving Outlook II-1
Market Scenario II-1
Current and Future Analysis II-2
Gum - A High-Impulse Product II-2
Constant Product Innovation Perk Up Sales Opportunities II-2
Distribution is the Key II-3
Litter Causing Gums: A Threat to the Industry II-3
Move Towards Functionality Curbs Long-Term Growth of Gum II-3
Nutraceutical Gum: A Potential Opportunity II-4
Influx of New Products II-4
Gumlink - Market Leader In Nutraceutical Chewing Gums Market II-4
Looking Ahead II-4
Fierce Competition Keeps Prices Down II-5
Novel Packaging Attracts All Age-Group Consumers II-5
2. MARKET TRENDS & ISSUES II-6
Industry Consolidation Continues II-6
Gum: Emerging as a Functional Product II-6
Increased Competition Engenders Refurbishment of Old Brands II-6
Heavy Advertising Spurs Gum Sales II-6
Tie-ups with Pharma Companies Aid Nutraceutical Gum Development II-7
Functionality Surges Sugarless Gum Sales II-7
Product Innovation Keeps Pace with Changing Consumer Preferences II-7
Demographic Shift Prompts Development of Adult-Specific Products II-7
Growing Health Concerns Inflate Sales II-8
Bubble Gum: No More a Pink Tutti Frutti-flavored Gum II-8
3. COMPETITIVE ANALYSIS - A HISTORIC REVIEW II-9
Table 1: Leading Players in the Global Chewing Gum Market
(2006): Percentage Breakdown of Value Sales for Wrigley,
Cadbury, Lotte, Perfetti Van Melle, Hershey, and Others
(includes corresponding Graph/Chart) II-9
Table 2: Global Gum Market (2006): Percentage Sales of Wrigley
by Select Country - USA, UK, Russia, France, Canada, Sweden,
Spain, and Mexico (includes corresponding Graph/Chart) II-9
Table 3: Global Gum Market (2006): Percentage Sales of Cadbury
by Select Country - UK, USA, Mexico, France, Canada, Russia,
Sweden, and Spain (includes corresponding Graph/Chart) II-10
4. PRODUCT OVERVIEW II-11
Gums - An Introduction II-11
Overview of Select Gum Types II-11
Chewing Gum II-11
Bubble Gum II-11
Sugarless Gum II-11
Antismoking Gum II-11
Production Process II-12
Table 4: Basic Composition of a Regular Gum II-12
Components of Gum Base II-12
Latest Technology for Manufacturing Gums II-12
Breakthrough in Petroleum-based Plastic II-13
Focus on Flavor Trends II-13
“Bubble Gum Flavor”: Still the Popular Choice II-13
Mint: All-Time Favorite II-13
Sweet and Sour: A Unique Flavor II-14
Benefits of Gum Chewing II-14
Breath Freshener II-14
Relaxes and Eases Tension II-14
Keeps Active and Awake II-14
Aids in Concentration II-14
Improves Brainpower II-15
Recovers from Postoperative Ileus II-15
Decreases Uneasiness of Ear while Flying II-15
Helps to Quit Smoking II-15
Other Advantages II-15
Packaging Trends II-16
Distribution Channels II-16
Research and Development II-16
History II-16
5. PRODUCT INTRODUCTIONS/INNOVATIONS II-18
Chocolat Frey Reintroduces Bugg Bubble Gum in Norway II-18
Chupa Chups Introduces New Chupa Chups Bubblegum Range II-18
Wrigley Introduces Extra Ice Spearmint Chewing Gum II-18
Lotte Unveils New Breath-Freshener Chewing Gum II-18
Wrigley Launches "5" II-18
Gumlink Group Introduces Gums Rich in Vitamin A II-19
Cadbury to Unveil Trebor Chewing Gum II-19
Wrigley Introduces Chocolate Flavored Boomer Gumlairs II-19
6. PRODUCT INNOVATIONS/LAUNCHES - A HISTORIC PERSPECTIVE BUILDER II-20
Cadbury India to Launch Bubbaloo Blueberry II-20
Cadbury Nigeria Unveils Stimorol Chewing Gum II-20
Haribo Introduces Haribo Horror Mix and Haribo Magic Mix II-20
Cadbury Rolls Out Trident Sweet Kicks and Trident Fresh Range
of Chewing Gums II-20
Perfetti Van Melle Introduces Mentos Gum II-21
Tillamook County Creamery Association Launches Tillamook
Bubble Gum Ice Cream II-21
Xlear Rolls Out Spry Green Tea Flavored Gum II-21
Wrigley Introduces Orbit Complete Gums II-21
Lallemand Health Ingredients Launches PACran Softchews II-21
Cadbury Trebor Bassett Rolls Out Trident Range of Chewing Gums II-22
The Cosrich Group Introduces Osteo8, Vital8, Regul8, and
Invigor8 Vitamin Gums II-22
Wm. Wrigley Jr. Unveils Eclipse® Mint and Gums with Magnolia
Bark Extract II-22
The Wm. Wrigley Jr. Launches Slim Pack™ II-22
The Wm. Wrigley Jr. to Launch Extra Fruit Sensation™ and Three
Fresh Flavors of Orbit Fruit Gums II-22
The Wm. Wrigley Jr. Rolls Out Altoids® Creme de Menthe Mints II-23
Cadbury Schweppes Introduces Bubbaloo Bubble Gum in India II-23
Wrigley Introduces 5™ Sugarless Stick Gum II-23
Revolymer™ Develops Clean Gum II-24
Wrigley Adds Two More Flavors to Orbit Brand II-24
Quest Designs New Technology for Flavoring Gums II-24
Cadbury Adams Launches Stride Gum in the US Market II-24
Wrigley Introduces New Confectionary Products II-24
Wisconsin’s Finest Ginseng Launches Kik Energy Balance Ginseng
Gum II-24
BASF to Add L Anti-Caries in Chewing Gums II-25
Biohit Oyj Manufactures Cancer-Preventing Gum II-25
McNeil Nutritionals Launches Viactiv Multi-Vitamin Soft Chew
Chewing Gum II-25
7. RECENT INDUSTRY ACTIVITY II-26
LEAF to Merge with Cloetta II-26
Kraft Food Snaps Up Cadbury II-26
Mastix Medica Acquires Private Label Gum of Koko's
Confectionery & Novelty II-26
Gumlink and Yildiz Enters into Joint Venture II-27
Ventana Biotech and PE Consortium Inks Letter of Intent II-27
First Boston Pharma Takes Over NutraMax Products II-27
Cadbury Inks Supply Deal for London 2012 Olympics II-27
Sanchez Cano Expands its Fini Brand in the US II-27
8. STRATEGIC CORPORATE DEVELOPMENTS - A HISTORIC PERSPECTIVE BUILDER II-29
Mars Acquires Wm. Wrigley Jr. II-29
Cadbury Schweppes Demerges into Cadbury and Dr. Pepper Snapple
Group II-29
Cloetta Fazer Acquires Fennobon II-29
Watson Laboratories Bags FDA Approval for Nicotine Polacrilex
Gum USP II-30
Cadbury North America Receives ADA Seal of Acceptance for
Sugar-Free Chewing Gums II-30
Tornante and Madison Dearborn Acquires Topps II-30
Straight Acquires Gummy Bins II-30
Wrigley Acquires Joyco Group’s Confectionery Business II-30
Cadbury Acquires Intergum II-31
Hershey and Lotte Confectionary Form Strategic Alliance II-31
Perrigo Acquires Permission to Sell Nicotine Coated Fruit Gum II-31
Novartis Consumer Health Receives FDA Approval for Thrive Gum II-31
Cadbury Schweppes Acquires Dan Products II-31
Generex Biotechnology and Fertin Partner to Develop Medicinal
Chewing Gum II-32
Fertin Pharma Signs Development Agreement with USADRT II-32
SuperPro Vending Enters into Agreement with Cadbury Adams II-32
Polnard Enters into a Letter of Intent Agreement with Cadbury
Polska II-32
Cadbury Schweppes Americas Opens Science & Technology Center II-32
Wrigley Installs Stable Micro Systems’ Texture Analyzer II-33
Arcor to Spend R$3 Million to Market Chewing Gum II-33
Cadbury Schweppes to Establish Chewing Gum Plant in Poland II-33
Cadbury Polska to Construct Chewing Gum Facility in Poland II-33
Lotte Japan Joint Venture with DS Group Called Off II-34
9. FOCUS ON SELECT GLOBAL PLAYERS II-35
Ferndale Confectionery Pty Ltd. (Australia) II-35
Haribo GmbH & Co. Kg (Germany) II-35
Kraft Foods, Inc. (US) II-35
Mars, Incorporated (US) II-35
The Wm. Wrigley Jr. Company (US) II-36
Perfetti Van Melle (Italy) II-36
The Hershey Company (US) II-36
ZED Candy (Ireland) II-37
10. GLOBAL MARKET PERSPECTIVE II-38
Table 5: World Recent Past, Current and Future Analysis for
Gums by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Middle East and Latin America
Markets Independently Analyzed with Annual Sales Figures in
US$ Million for Years 2009 through 2017 (includes
corresponding Graph/Chart) II-38
Table 6: World Historic Review for Gums by Geographic Region -
US, Canada, Japan, Europe, Asia-Pacific (excluding Japan),
Middle East and Latin America Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2003
through 2008 (includes corresponding Graph/Chart) II-39
Table 7: World 15-Year Perspective for Gums by Geographic
Region - Percentage Breakdown of Dollar Sales for US, Canada,
Japan, Europe, Asia-Pacific (excluding Japan), Middle East and
Latin America Markets for Years 2003, 2011 & 2017 (includes
corresponding Graph/Chart) II-40
Table 8: World Recent Past, Current and Future Analysis for
Chewing Gum by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Middle East and Latin America
Markets Independently Analyzed with Annual Sales Figures in
US$ Million for Years 2009 through 2017 (includes
corresponding Graph/Chart) II-41
Table 9: World Historic Review for Chewing Gum by Geographic
Region - US, Canada, Japan, Europe, Asia-Pacific (excluding
Japan), Middle East and Latin America Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2003 through 2008 (includes corresponding Graph/Chart) II-42
Table 10: World 15-Year Perspective for Chewing Gum by
Geographic Region - Percentage Breakdown of Dollar Sales for
US, Canada, Japan, Europe, Asia-Pacific (excluding Japan),
Middle East and Latin America Markets for Years 2003, 2011 &
2017 (includes corresponding Graph/Chart) II-43
Table 11: World Recent Past, Current & Future Analysis for
Bubble Gum by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Middle East and Latin America
Markets Independently Analyzed with Annual Sales Figures in
US$ Million for Years 2009 through 2017 (includes
corresponding Graph/Chart) II-44
Table 12: World Historic Review for Bubble Gum by Geographic
Region - US, Canada, Japan, Europe, Asia-Pacific (excluding
Japan), Middle East and Latin America Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2003 through 2008 (includes corresponding Graph/Chart) II-45
Table 13: World 15-Year Perspective for Bubble Gum by
Geographic Region - Percentage Breakdown of Dollar Sales for
US, Canada, Japan, Europe, Asia-Pacific (excluding Japan),
Middle East and Latin America Markets for Years 2003, 2011 &
2017 (includes corresponding Graph/Chart) II-46
III. MARKET
1. THE UNITED STATES III-1
A.Market Analysis III-1
Market Overview III-1
Gum Market - A Perspective III-1
Change in Consumer Preference Towards Breath- Freshening Gum III-1
Innovation Fuels Growth in the Gum Market III-2
Table 14: Leading Brands in the US Sugarless Gum Market
(2010): Percentage Breakdown of Value Sales for Orbit,
Trident, Wrigley’s 5, Stride, Wrigley’s Extra, Wrigley’s
Eclipse, and Others (includes corresponding Graph/Chart) III-2
Table 15: Leading Brands in the US Sugarless Gum Market
(2010): Percentage Breakdown of Volume Sales for Orbit,
Trident, Wrigley's Extra, Wrigley's 5, Wrigley's Eclipse,
Stride, and Others (includes corresponding Graph/Chart) III-3
Table 16: Confectionery Market in the US (2011):
Percentage Breakdown of Value Sales by Category -
Chocolate Candy, Non-Chocolate Candy, and Gum (includes
corresponding Graph/Chart) III-3
Chewing Gum Market III-3
Gaining Popularity III-3
Table 17: Chewing Gum Market in the US (2011): Percentage
Breakdown of Mass Market Sales by Category - Sugarless
Gum, and Regular Gum (includes corresponding Graph/Chart) III-4
Table 18: Chewing Gum Market in the US (2011): Percentage
Breakdown of Sales by Category - Sugarless Gum and
Regular Gum (includes corresponding Graph/Chart) III-4
Table 19: Chewing Gum Market in the US (2011): Percentage
Breakdown of Drugstore Sales by Category - Sugarless Gum,
and Regular Gum (includes corresponding Graph/Chart) III-4
Leading Brands - A Recent Past Perspective III-5
Table 20: Leading Brands in the US Regular Chewing Gum
Market (2007): Sales in US$ Million for Doublemint, Juicy
Fruit, Wrigley’s Winter Fresh, Freedent, Wrigley’s
Spearmint, Big Red, Bubblicious, Hubba Bubba Bubble Tape,
Bubble Yum, and Hubba Bubba Max (includes corresponding
Graph/Chart) III-5
Table 21: Leading Brands in the US Regular Chewing Gum
Market (2007): Sales in Million Units for Doublemint,
Juicy Fruit, Wrigley’s Winter Fresh, Wrigley’s Spearmint,
Freedent, Big Red, Bubblicious, Hubba Bubba Bubble Tape,
Bubble Yum, and Hubba Bubba Max (includes corresponding
Graph/Chart) III-6
Table 22: Leading Brands in the US Chewing Gum Market
(2007): Drugstore Sales in US$ Million for Orbit,
Wrigley’s Extra, Trident, Wrigley’s Eclipse, Dentyne Ice,
Trident White, Orbit White, Wrigley’s Double Mint, Stride,
and Wrigley’s Winterfresh (includes corresponding
Graph/Chart) III-7
Table 23: Leading Brands in the US Chewing Gum Market
(2007): Drugstore Sales in Million Units for Orbit,
Wrigley’s Extra, Trident, Wrigley’s Eclipse, Dentyne Ice,
Trident White, Wrigley’s Double Mint, Orbit White,
Wrigley’s Winterfresh, and Wrigley’s Juicy Fruit (includes
corresponding Graph/Chart) III-7
Table 24: Leading Brands in the US Sugarless Chewing Gum
Market (2007): Sales in US$ Million for Orbit, Extra,
Trident, Eclipse, Dentyne Ice, Trident White, Orbit White,
Stride, Trident Splash, and Ice Breakers Ice Cubes
(includes corresponding Graph/Chart) III-8
Table 25: Leading Brands in the US Sugarless Chewing Gum
Market (2007): Sales in Million Units for Orbit, Extra,
Trident, Eclipse, Dentyne Ice, Trident White, Orbit White,
Stride, Trident Splash, and Ice Breakers Ice Cubes
(includes corresponding Graph/Chart) III-8
Imports and Exports III-9
Table 26: US Chewing Gum Market (2008 & 2009): Imports in
US$ Million by Country - Canada, Mexico, Colombia, China,
Italy, and Others (includes corresponding Graph/Chart) III-9
Table 27: US Chewing Gum Market (2008 & 2009): Exports in
US$ Million by Country - Mexico, Canada, Colombia,
Jamaica, Trinidad and Tobago, and Others (includes
corresponding Graph/Chart) III-9
Focus on Retailing III-9
Table 28: Gum Market in the US (2011): Percentage Breakdown
of Value Sales by Distribution Channel - Standard Grocers,
Convenience Stores, Discount Grocers, Petrol Station
Stores, Kiosks, Traditional Grocers, Vending Machines, and
Others (includes corresponding Graph/Chart) III-10
Background III-10
B.Market Analytics III-11
Table 29: US Recent Past, Current and Future Analysis for
Gums by Product Segment - Chewing Gum and Bubble Gum Markets
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2009 through 2017 (includes corresponding
Graph/Chart) III-11
Table 30: US Historic Review for Gums by Product Segment -
Chewing Gum and Bubble Gum Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2003
through 2008 (includes corresponding Graph/Chart) III-12
Table 31: US 15-Year Perspective for Gums by Product Segment
- Percentage Breakdown of Dollar Sales for Chewing Gum and
Bubble Gum Markets for Years 2003, 2011 & 2017 (includes
corresponding Graph/Chart) III-13
2. CANADA III-14
A.Market Analysis III-14
Overview III-14
Market Dominated by Two Players III-14
Product Launches Prop Up the Market III-14
Regulations Mar Functional Gum Market III-14
Health Conscious Consumers Shift to Fortified Gum III-15
Energy Gum - A Smaller But Potential Segment III-15
Market Remains Under Robust Regulatory Framework III-15
Imports & Exports III-16
Table 32: Canadian Chewing Gum Market (2008 & 2009):
Imports in US$ Thousand by Country - US, Mexico, Tunisia,
China, Colombia, and Others (includes corresponding
Graph/Chart) III-16
Table 33: Canadian Chewing Gum Market (2008 & 2009):
Exports in US$ Thousand by Country - US, Netherlands,
Australia, Israel, New Zealand, and Others III-16
B.Market Analytics III-17
Table 34: Canadian Recent Past, Current and Future Analysis
for Gums by Product Segment - Chewing Gum and Bubble Gum
Markets Independently Analyzed with Annual Sales Figures in
US$ Million for Years 2009 through 2017 (includes
corresponding Graph/Chart) III-17
Table 35: Canadian Historic Review for Gums by Product
Segment - Chewing Gum and Bubble Gum Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2003 through 2008 (includes corresponding Graph/Chart) III-18
Table 36: Canadian 15-Year Perspective for Gums by Product
Segment - Percentage Breakdown of Dollar Sales for Chewing
Gum and Bubble Gum Markets for Years 2003, 2011, & 2017
(includes corresponding Graph/Chart) III-19
3. JAPAN III-20
A.Market Analysis III-20
Conventional Chewing Gum Sector Reels Under Pressure III-20
Imports & Exports - A Historic Review III-20
Table 37: Chewing Gum Market in Japan (2005 & 2006):
Imports in Tonnes (includes corresponding Graph/Chart) III-20
Table 38: Chewing Gum Market in Japan (2005 & 2006):
Imports in US$ ’000 (includes corresponding Graph/Chart) III-20
Table 39: Chewing Gum Market in Japan (2005 & 2006):
Exports in Tonnes (includes corresponding Graph/Chart) III-20
Table 40: Chewing Gum Market in Japan (2005 & 2006):
Exports in US$ ‘000 (includes corresponding Graph/Chart) III-21
B.Market Analytics III-21
Table 41: Japanese Recent Past, Current and Future Analysis
for Gums by Product Segment - Chewing Gum and Bubble Gum
Markets Independently Analyzed with Annual Sales Figures in
US$ Million for Years 2009 through 2017 (includes
corresponding Graph/Chart) III-21
Table 42: Japanese Historic Review for Gums by Product
Segment - Chewing Gum and Bubble Gum Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2003 through 2008 (includes corresponding Graph/Chart) III-22
Table 43: Japanese 15-Year Perspective for Gums by Product
Segment - Percentage Breakdown of Dollar Sales for Chewing
Gum and Bubble Gum Markets for Years 2003, 2011, & 2017
(includes corresponding Graph/Chart) III-23
4. EUROPE III-24
A.Market Analysis III-24
Market Overview III-24
Europe Witnesses Increasing Demand for Sugar-free Chewing Gum III-24
B.Market Analytics III-25
Table 44: European Recent Past, Current and Future Analysis
for Gums by Geographic Region - France, Germany, Italy, UK,
Spain, Russia and Rest of Europe Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2009 through 2017 (includes corresponding Graph/Chart) III-25
Table 45: European Historic Review for Gums by Geographic
Region - France, Germany, Italy, UK, Spain, Russia and Rest
of Europe Markets Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2003 through 2008
(includes corresponding Graph/Chart) III-26
Table 46: European Recent Past, Current and Future Analysis
for Gums by Product Segment - Chewing Gum and Bubble Gum
Markets Independently Analyzed with Annual Sales Figures in
US$ Million for Years 2009 through 2017 (includes
corresponding Graph/Chart) III-27
Table 47: European Historic Review for Gums by Product
Segment - Chewing Gum and Bubble Gum Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2003 through 2008 (includes corresponding Graph/Chart) III-28
Table 48: European 15-Year Perspective for Gums by
Geographic Region - Percentage Breakdown of Dollar Sales for
France, Germany, Italy, UK, Spain, Russia and Rest of Europe
Markets for Years 2003, 2011, & 2017 (includes corresponding
Graph/Chart) III-29
Table 49: European 15-Year Perspective for Gums by Product
Segment - Percentage Breakdown of Dollar Sales for Chewing
Gum and Bubble Gum Markets for Years 2003, 2011, & 2017
(includes corresponding Graph/Chart) III-30
4a. FRANCE III-31
A.Market Analysis III-31
Market Overview III-31
B.Market Analytics III-31
Table 50: French Recent Past, Current and Future Analysis
for Gums by Product Segment - Chewing Gum and Bubble Gum
Markets Independently Analyzed with Annual Sales Figures in
US$ Million for Years 2009 through 2017 (includes
corresponding Graph/Chart) III-31
Table 51: French Historic Review for Gums by Product Segment
- Chewing Gum and Bubble Gum Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2003
through 2008 (includes corresponding Graph/Chart) III-32
Table 52: French 15-Year Perspective for Gums by Product
Segment - Percentage Breakdown of Dollar Sales for Chewing
Gum and Bubble Gum Markets for Years 2003, 2011, & 2017
(includes corresponding Graph/Chart) III-33
4b. GERMANY III-34
A.Market Analysis III-34
Market Overview III-34
Table 53: Confectionery Market in Germany (2010):
Percentage Breakdown of Volume Sales by Segment - Gums and
Jellies, Hard Boiled Sweets, Medicated Confectionery,
Mints, Caramels and Toffees, and Other Sugar Confectionery
(includes corresponding Graph/Chart) III-34
B.Market Analytics III-35
Table 54: German Recent Past, Current and Future Analysis
for Gums by Product Segment - Chewing Gum and Bubble Gum
Markets Independently Analyzed with Annual Sales Figures in
US$ Million for Years 2009 through 2017 (includes
corresponding Graph/Chart) III-35
Table 55: German Historic Review for Gums by Product Segment -
Chewing Gum and Bubble Gum Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2003
through 2008 (includes corresponding Graph/Chart) III-36
Table 56: German 15-Year Perspective for Gums by Product
Segment - Percentage Breakdown of Dollar Sales for Chewing
Gum and Bubble Gum Markets for Years 2003, 2011, & 2017
(includes corresponding Graph/Chart) III-37
4c. ITALY III-38
A.Market Analysis III-38
Market Overview III-38
B.Market Analytics III-39
Table 57: Italian Recent Past, Current and Future Analysis
for Gums by Product Segment - Chewing Gum and Bubble Gum
Markets Independently Analyzed with Annual Sales Figures in
US$ Million for Years 2009 through 2017 (includes
corresponding Graph/Chart) III-39
Table 58: Italian Historic Review for Gums by Product
Segment - Chewing Gum and Bubble Gum Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2003 through 2008 (includes corresponding Graph/Chart) III-40
Table 59: Italian 15-Year Perspective for Gums by Product
Segment - Percentage Breakdown of Dollar Sales for Chewing
Gum and Bubble Gum Markets for Years 2003, 2011, & 2017
(includes corresponding Graph/Chart) III-41
4d. THE UNITED KINGDOM III-42
A.Market Analysis III-42
Market Overview III-42
Competition Intensifies in the Gum Market III-42
Table 60: Leading Players in the UK Gum Confectionery
Market (2010): Percentage Breakdown of Value Sales for
Wrigley, Cadbury, Stimorol and Others (includes
corresponding Graph/Chart) III-42
Cadbury Captures Gum Market Share III-43
CTNs Dominate Gum Distribution III-43
Table 61: Gum Confectionery Market in the UK (2010):
Percentage Breakdown of Value Sales by Distribution
Channel - CTNs, Petrol Station Stores, Traditional
Grocers, Standard Grocers, Discount Grocers, Convenience
Stores, Kiosks, and Others (includes corresponding
Graph/Chart) III-43
Local Producers Play Minor Role III-43
Table 62: Sugar Confectionery Market in the UK (2010):
Percentage Breakdown of Value Sales by Sector - Gums and
Jellies, Hard Boiled Sweets, Mints, Caramels and Toffees,
Medicated Confectionery, and Other Sugar Confectionery
(includes corresponding Graph/Chart) III-44
B.Market Analytics III-45
Table 63: UK Recent Past, Current and Future Analysis for
Gums by Product Segment - Chewing Gum and Bubble Gum Markets
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2009 through 2017 (includes corresponding
Graph/Chart) III-45
Table 64: UK Historic Review for Gums by Product Segment -
Chewing Gum and Bubble Gum Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2003
through 2008 (includes corresponding Graph/Chart) III-46
Table 65: UK 15-Year Perspective for Gums by Product Segment -
Percentage Breakdown of Dollar Sales for Chewing Gum and
Bubble Gum Markets for Years 2003, 2011, & 2017 (includes
corresponding Graph/Chart) III-47
4e. SPAIN III-48
A.Market Analysis III-48
Market Overview III-48
Table 66: Sugar Confectionery Market in Spain (2010):
Percentage Breakdown of Value Sales by Segment - Gums &
Jellies, Hard Boiled Sweets, Medicated, Caramels and
Toffees, Mints, and Others (includes corresponding
Graph/Chart) III-48
Table 67: Gum Confectionery Market in Spain (2010):
Percentage Breakdown of Value Sales by Distribution Channel -
Kiosks, Standard Grocers, Traditional Grocers,
Convenience Stores, Petrol Station Stores, Discount
Grocers, and Others (includes corresponding Graph/Chart) III-48
B.Market Analytics III-49
Table 68: Spanish Recent Past, Current and Future Analysis
for Gums by Product Segment - Chewing Gum and Bubble Gum
Markets Independently Analyzed with Annual Sales Figures in
US$ Million for Years 2009 through 2017 (includes
corresponding Graph/Chart) III-49
Table 69: Spanish Historic Review for Gums by Product
Segment - Chewing Gum and Bubble Gum Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2003 through 2008 (includes corresponding Graph/Chart) III-50
Table 70: Spanish 15-Year Perspective for Gums by Product
Segment - Percentage Breakdown of Dollar Sales for Chewing
Gum and Bubble Gum Markets for Years 2003, 2011, & 2017
(includes corresponding Graph/Chart) III-51
4f. RUSSIA III-52
A.Market Analysis III-52
Market Overview III-52
B.Market Analytics III-53
Table 71: Russian Recent Past, Current and Future Analysis
for Gums by Product Segment - Chewing Gum and Bubble Gum
Markets Independently Analyzed with Annual Sales Figures in
US$ Million for Years 2009 through 2017 (includes
corresponding Graph/Chart) III-53
Table 72: Russian Historic Review for Gums by Product
Segment - Chewing Gum and Bubble Gum Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2003 through 2008 (includes corresponding Graph/Chart) III-54
Table 73: Russian 15-Year Perspective for Gums by Product
Segment - Percentage Breakdown of Dollar Sales for Chewing
Gum and Bubble Gum Markets for Years 2003, 2011, & 2017
(includes corresponding Graph/Chart) III-55
4g. REST OF EUROPE III-56
A.Market Analysis III-56
Market Overview III-56
Table 74: Chewing Gum Market in Rest of Europe (2006):
Percentage Share of Cadbury’s in Select Countries -
Denmark, Greece, Belgium, Portugal, France, Switzerland,
Spain, Sweden, Netherlands, and Norway (includes
corresponding Graph/Chart) III-56
Gumlink - Market Leader in Nutraceutical Chewing Gums Market III-56
B.Market Analytics III-57
Table 75: Rest of Europe Recent Past, Current and Future
Analysis for Gums by Product Segment - Chewing Gum and
Bubble Gum Markets Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2009 through 2017 (includes
corresponding Graph/Chart) III-57
Table 76: Rest of Europe Historic Review for Gums by Product
Segment - Chewing Gum and Bubble Gum Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2003 through 2008 (includes corresponding Graph/Chart) III-58
Table 77: Rest of Europe 15-Year Perspective for Gums by
Product Segment - Percentage Breakdown of Dollar Sales for
Chewing Gum and Bubble Gum Markets for Years 2003, 2011, &
2017 (includes corresponding Graph/Chart) III-59
5. ASIA-PACIFIC III-60
A.Market Analysis III-60
Market Overview III-60
Focus on Select Markets III-60
China III-60
Wrigley Dominance III-60
Table 78: Leading Brands in the Chinese Chewing Gum
Market (2010): Percentage Breakdown of Sales for
Wrigley's and Lotte (includes corresponding Graph/Chart) III-60
India III-61
Table 79: Leading Players in Indian Gum Market (2010):
Percentage Breakdown of Sales for Wrigley’s, Cadbury,
Hershey, Private Label, and Others (includes corresponding
Graph/Chart) III-61
Confectionery Market III-61
Table 80: Confectionery Market in India (2010):
Percentage Breakdown of Volume Sales by Category -
Candies & Toffees, Bubble Gum, Breath Fresheners, Chewing
Gum, and Others (includes corresponding Graph/Chart) III-61
Taiwan III-61
Overview III-61
B.Market Analytics III-62
Table 81: Asia-Pacific Recent Past, Current and Future
Analysis for Gums by Product Segment - Chewing Gum and
Bubble Gum Markets Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2009 through 2017 (includes
corresponding Graph/Chart) III-62
Table 82: Asia-Pacific Historic Review for Gums by Product
Segment - Chewing Gum and Bubble Gum Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2003 through 2008 (includes corresponding Graph/Chart) III-63
Table 83: Asia-Pacific 15-Year Perspective for Gums by
Product Segment - Percentage Breakdown of Dollar Sales for
Chewing Gum and Bubble Gum Markets for Years 2003, 2011, &
2017 (includes corresponding Graph/Chart) III-64
6. THE MIDDLE EAST III-65
Market Analysis III-65
Table 84: Middle East Recent Past, Current and Future
Analysis for Gums by Product Segment - Chewing Gum and
Bubble Gum Markets Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2009 through 2017
(includes corresponding Graph/Chart) III-65
Table 85: Middle East Historic Review for Gums by Product
Segment - Chewing Gum and Bubble Gum Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2003 through 2008 (includes corresponding Graph/Chart) III-66
Table 86: Middle East 15-Year Perspective for Gums by
Product Segment - Percentage Breakdown of Dollar Sales for
Chewing Gum and Bubble Gum Markets for Years 2003, 2011, &
2017 (includes corresponding Graph/Chart) III-67
7. LATIN AMERICA III-68
A.Market Analysis III-68
Market Overview III-68
Table 87: Gum Market in Latin America (2010): Percentage
Share of Cadbury by Select Country - Mexico, Brazil, and
Colombia (includes corresponding Graph/Chart) III-68
Health Conscious Consumers on Rise in Brazil III-68
B.Market Analytics III-69
Table 88: Latin American Recent Past, Current and Future
Analysis for Gums by Product Segment - Chewing Gum and
Bubble Gum Markets Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2009 through 2017 (includes
corresponding Graph/Chart) III-69
Table 89: Latin American Historic Review for Gums by Product
Segment - Chewing Gum & Bubble Gum Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2003 through 2008 (includes corresponding Graph/Chart) III-70
Table 90: Latin American 15-Year Perspective for Gums by
Product Segment - Percentage Breakdown of Dollar Sales for
Chewing Gum and Bubble Gum Markets for Years 2003, 2011, &
2017 (includes corresponding Graph/Chart) III-71
IV. COMPETITIVE LANDSCAPE
Total Companies Profiled: 126 (including Divisions/Subsidiaries - 158)
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Region/Country Players
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The United States 31
Canada 3
Japan 5
Europe 52
France 2
Germany 4
The United Kingdom 3
Italy 4
Spain 6
Rest of Europe 33
Asia-Pacific (Excluding Japan) 35
Latin America 11
Africa 6
Middle-East 15
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