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Kenya Food and Drink Report Q3 2016

  • May 2016
  • -
  • Business Monitor International
  • -
  • 45 pages

Includes 3 FREE quarterly updates

BMI View: Consumer spending will be a key growth driver in Kenya over our five-year forecast period, asdisposable incomes rise and the middle income consumer segment grows. This will boost food and drinksales as consumers move towards more discretionary products and adopt Western lifestyles. The rapiddevelopment in formal food retailing will further drive the sophistication of the food and drink industry.

Key Trends & Industry Developments

- Kenya's emerging middle class will boost sales for non-essential goods.

- A growing youth population and rising disposable incomes will drive investment in coffee shops in urbanareas.

- Grocery retailers are increasingly entering the market through shopping malls.

Table Of Contents

Kenya Food and Drink Report Q3 2016
BMI Industry View 7
Key Trends and Industry Developments 7
Industry Forecast 8
Consumer Outlook 8
Latest Updates 8
Structural Trends 8
Food 9
Latest Updates 9
Structural Trends 10
Table: Food Sales (Kenya 2013-2020) 12
Drink 14
Latest Updates 14
Structural Trends 15
Table: Total Alcoholic Drinks Spending And Consumption (Kenya 2013-2020) 16
Table: Non-Alcoholic Drinks Sales (Kenya 2013-2020) 18
Mass Grocery Retail 18
Latest Updates 18
Structural Trends 19
Industry Risk/Reward Index 21
Sub-Saharan Africa Risk/Reward Index 21
Table: Sub-Saharan Africa - Food and Drink Risk/Reward Index, Q316 23
Market Overview 26
East Africa Market Overview 26
Recent Developments 26
Market Drivers and Trends 26
Competitive Landscape 33
Table: Key Players In East Africa's Food and Drink Sector 33
Demographic Forecast 34
Table: Population Headline Indicators (Kenya 1990-2025) 35
Table: Key Population Ratios (Kenya 1990-2025) 35
Table: Urban/Rural Population and Life Expectancy (Kenya 1990-2025) 36
Table: Population By Age Group (Kenya 1990-2025) 36
Table: Population By Age Group % (Kenya 1990-2025) 37
Glossary 39
Food and Drink 39
Mass Grocery Retail 39
Methodology 41
Industry Forecast Methodology 41
Sector-Specific Methodology 42
Sources 42
Risk/Reward Index Methodology 43
Table: Food and Drink Risk/Reward Index Indicators 44
Table: Weighting 45

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