Fragrances in Turkey to 2011

Fragrances in Turkey to 2011

Introduction

This databook is a detailed information resource covering all the key data points on Fragrances in Turkey. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope

Contains information on 3 categories: Female fragrances, Male fragrances and Unisex fragrances Provides market value, volume, expenditure and consumption data by market, segment and subsegment Includes company and brand share data by categories

Highlights

The market for Fragrances in Turkey decreased between 2001-2006, at an average annual rate of -0.6%. The leading company in the market in 2006 was Coty Inc. The second-largest player was Procter & Gamble Company, The with Elizabeth Arden, Inc. in third place.

Reasons to Purchase

Discover the major quantitative trends affecting the Fragrances markets Understand consumers' consumption and expenditure patterns Understand the future direction of the market with reliable historical data and full five year forecasting.

TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Fragrances 2
Summary category level - Female Fragrances 3
Summary category level - Male Fragrances 4
Summary category level - Unisex Fragrances 5
Chapter 2 INTRODUCTION 6
What is this report about? 6
How to use this report 6
Market Definition 7
Chapter 3 MARKET OVERVIEW 20
Value Analysis, 2001-2006 20
Value Analysis, 2006-2011 21
Value Analysis, US$ 2001-2006 23
Value Analysis, US$ 2006-2011 23
Volume Analysis, 2001-2006 25
Volume Analysis, 2006-2011 26
Company and Brand Share Analysis 29
Distribution Analysis 38
Expenditure & consumption per capita 40
Chapter 4 LEADING COMPANY PROFILES 44
Coty Inc 44
The Procter & Gamble 46
Chapter 5 CATEGORY ANALYSIS - FEMALE FRAGRANCES 48
Value Analysis, 2001-2006 48
Value Analysis, 2006-2011 49
Value Analysis, US$ 2001-2006 51
Value Analysis, US$ 2006-2011 51
Volume Analysis, 2001-2006 53
Volume Analysis, 2006-2011 54
Company and Brand Share Analysis 57
Distribution Analysis 64
Expenditure & consumption per capita 66
Chapter 6 CATEGORY ANALYSIS - MALE FRAGRANCES 69
Value Analysis, 2001-2006 69
Value Analysis, 2006-2011 70
Value Analysis, US$ 2001-2006 72
Value Analysis, US$ 2006-2011 72
Volume Analysis, 2001-2006 74
Volume Analysis, 2006-2011 75
Company and Brand Share Analysis 78
Distribution Analysis 85
Expenditure & consumption per capita 87
Chapter 7 CATEGORY ANALYSIS - UNISEX FRAGRANCES 90
Value Analysis, 2001-2006 90
Value Analysis, 2006-2011 91
Value Analysis, US$ 2001-2006 93
Value Analysis, US$ 2006-2011 93
Volume Analysis, 2001-2006 95
Volume Analysis, 2006-2011 96
Company and Brand Share Analysis 99
Distribution Analysis 102
Expenditure & consumption per capita 104
Chapter 8 COUNTRY COMPARISON 107
Value 107
Volume 112
Market Share 117
Chapter 9 TURKEY SOCIOECONOMIC PROFILE 118
Country Overview 118
Key Facts 119
Political Overview 120
Turkey Economic Overview 121
Chapter 10 TURKEY MACROECONOMIC PROFILE 122
Macroeconomic Indicators 122
Chapter 11 RESEARCH METHODOLOGY 127
Methodology overview 127
Secondary research 128
Market modelling 129
Primary research 130
Data finalisation 130
Ongoing research 131
Chapter 12 APPENDIX 132
Future readings 132
How to contact experts in your industry 132

LIST OF FIGURES
Figure 1: Turkey Fragrances value & value forecast, 2001-2011 (TRL m, nominal prices) 22
Figure 2: Turkey Fragrances category growth comparison, by value, 2001-2011 24
Figure 3: Turkey Fragrances volume & volume forecast, 2001-2011 (Units m) 27
Figure 4: Turkey Fragrances category growth comparison, by volume, 2001-2011 28
Figure 5: Turkey Fragrances company share, by value, 2005-2006 (%) 35
Figure 6: Turkey Fragrances distribution channels, by value, 2005-2006 (%) 39
Figure 7: Turkey Female Fragrances value & value forecast, 2001-2011 (TRL m, nominal prices) 50
Figure 8: Turkey Female Fragrances category growth comparison, by value, 2001-2011 52
Figure 9: Turkey Female Fragrances volume & volume forecast, 2001-2011 (Units m) 55
Figure 10: Turkey Female Fragrances category growth comparison, by volume, 2001-2011 56
Figure 11: Turkey Female Fragrances company share, by value, 2005-2006 (%) 61
Figure 12: Turkey Female Fragrances distribution channels, by value, 2005-2006 (%) 65
Figure 13: Turkey Male Fragrances value & value forecast, 2001-2011 (TRL m, nominal prices) 71
Figure 14: Turkey Male Fragrances category growth comparison, by value, 2001-2011 73
Figure 15: Turkey Male Fragrances volume & volume forecast, 2001-2011 (Units m) 76
Figure 16: Turkey Male Fragrances category growth comparison, by volume, 2001-2011 77
Figure 17: Turkey Male Fragrances company share, by value, 2005-2006 (%) 82
Figure 18: Turkey Male Fragrances distribution channels, by value, 2005-2006 (%) 86
Figure 19: Turkey Unisex Fragrances value & value forecast, 2001-2011 (TRL m, nominal prices) 92
Figure 20: Turkey Unisex Fragrances category growth comparison, by value, 2001-2011 94
Figure 21: Turkey Unisex Fragrances volume & volume forecast, 2001-2011 (Units m) 97
Figure 22: Turkey Unisex Fragrances category growth comparison, by volume, 2001-2011 98
Figure 23: Turkey Unisex Fragrances company share, by value, 2005-2006 (%) 100
Figure 24: Turkey Unisex Fragrances distribution channels, by value, 2005-2006 (%) 103
Figure 25: Global Fragrances market split (value terms, 2006) – Top 5 countries 108
Figure 26: Global Fragrances market value, 2001 – 2006 (Top 5 countries) 111
Figure 27: Global Fragrances market split (volume terms, 2006) – Top 5 countries 113
Figure 28: Global Fragrances market volume, 2001 – 2006 (Top 5 countries) 116
Figure 29: Map of Turkey 119
Figure 30: Annual data review process 128

LIST OF TABLES
Table 1: Fragrances category definitions 8
Table 2: Fragrances distribution channels 9
Table 3: Turkey Fragrances value, 2001-2006 (TRL m, nominal prices) 20
Table 4: Turkey Fragrances value forecast, 2006-2011 (TRL m, nominal prices) 21
Table 5: Turkey Fragrances value, 2001-2006 (US$ m nominal prices) 23
Table 6: Turkey Fragrances value forecast, 2006-2011 (US$ m nominal prices) 23
Table 7: Turkey Fragrances volume, 2001-2006 (Units m) 25
Table 8: Turkey Fragrances volume forecast, 2006-2011 (Units m) 26
Table 9: Turkey Fragrances brand share, by value, 2005-2006 (%) 29
Table 10: Turkey Fragrances value, by brand 2005-2006 (TRL m nominal prices) 32
Table 11: Turkey Fragrances company share by value, 2005-2006 (%) 36
Table 12: Turkey Fragrances value, by company, 2005-2006 (TRL m nominal prices) 37
Table 13: Turkey Fragrances distribution channels, by value, 2005-2006 (%) 38
Table 14: Turkey Fragrances value, by distribution channel, 2005-2006 (TRL m nominal prices) 38
Table 15: Turkey Fragrances expenditure per capita, 2001-2006 (TRL, nominal prices) 40
Table 16: Turkey Fragrances forecast expenditure per capita, 2006-2011 (TRL, nominal prices) 41
Table 17: Turkey Fragrances expenditure per capita, 2001-2006 (US$ nominal prices) 41
Table 18: Turkey Fragrances forecast expenditure per capita, 2006-2011 (US$ nominal prices) 42
Table 19: Turkey Fragrances consumption per capita, 2001-2006 (Units) 42
Table 20: Turkey Fragrances forecast consumption per capita, 2006-2011 (Units) 43
Table 21: Coty Inc Key Facts 44
Table 22: The Procter & Gamble Key Facts 46
Table 23: Turkey Female Fragrances value, 2001-2006 (TRL m, nominal prices) 48
Table 24: Turkey Female Fragrances value forecast, 2006-2011 (TRL m, nominal prices) 49
Table 25: Turkey Female Fragrances value, 2001-2006 (US$ m nominal prices) 51
Table 26: Turkey Female Fragrances value forecast, 2006-2011 (US$ m nominal prices) 51
Table 27: Turkey Female Fragrances volume, 2001-2006 (Units m) 53
Table 28: Turkey Female Fragrances volume forecast, 2006-2011 (Units m) 54
Table 29: Turkey Female Fragrances brand share, by value, 2005-2006 (%) 57
Table 30: Turkey Female Fragrances value, by brand 2005-2006 (TRL m nominal prices) 59
Table 31: Turkey Female Fragrances company share by value, 2005-2006 (%) 62
Table 32: Turkey Female Fragrances value, by company, 2005-2006 (TRL m nominal prices) 63
Table 33: Turkey Female Fragrances distribution channels, by value, 2005-2006 (%) 64
Table 34: Turkey Female Fragrances value, by distribution channel, 2005-2006 (TRL m nominal prices) 64
Table 35: Turkey Female Fragrances expenditure per capita, 2001-2006 (TRL, nominal prices) 66
Table 36: Turkey Female Fragrances forecast expenditure per capita, 2006-2011 (TRL, nominal prices) 66
Table 37: Turkey Female Fragrances expenditure per capita, 2001-2006 (US$ nominal prices) 67
Table 38: Turkey Female Fragrances forecast expenditure per capita, 2006-2011 (US$ nominal prices) 67
Table 39: Turkey Female Fragrances consumption per capita, 2001-2006 (Units) 68
Table 40: Turkey Female Fragrances forecast consumption per capita, 2006-2011 (Units) 68
Table 41: Turkey Male Fragrances value, 2001-2006 (TRL m, nominal prices) 69
Table 42: Turkey Male Fragrances value forecast, 2006-2011 (TRL m, nominal prices) 70
Table 43: Turkey Male Fragrances value, 2001-2006 (US$ m nominal prices) 72
Table 44: Turkey Male Fragrances value forecast, 2006-2011 (US$ m nominal prices) 72
Table 45: Turkey Male Fragrances volume, 2001-2006 (Units m) 74
Table 46: Turkey Male Fragrances volume forecast, 2006-2011 (Units m) 75
Table 47: Turkey Male Fragrances brand share, by value, 2005-2006 (%) 78
Table 48: Turkey Male Fragrances value, by brand 2005-2006 (TRL m nominal prices) 80
Table 49: Turkey Male Fragrances company share by value, 2005-2006 (%) 83
Table 50: Turkey Male Fragrances value, by company, 2005-2006 (TRL m nominal prices) 84
Table 51: Turkey Male Fragrances distribution channels, by value, 2005-2006 (%) 85
Table 52: Turkey Male Fragrances value, by distribution channel, 2005-2006 (TRL m nominal prices) 85
Table 53: Turkey Male Fragrances expenditure per capita, 2001-2006 (TRL, nominal prices) 87
Table 54: Turkey Male Fragrances forecast expenditure per capita, 2006-2011 (TRL, nominal prices) 87
Table 55: Turkey Male Fragrances expenditure per capita, 2001-2006 (US$ nominal prices) 88
Table 56: Turkey Male Fragrances forecast expenditure per capita, 2006-2011 (US$ nominal prices) 88
Table 57: Turkey Male Fragrances consumption per capita, 2001-2006 (Units) 89
Table 58: Turkey Male Fragrances forecast consumption per capita, 2006-2011 (Units) 89
Table 59: Turkey Unisex Fragrances value, 2001-2006 (TRL m, nominal prices) 90
Table 60: Turkey Unisex Fragrances value forecast, 2006-2011 (TRL m, nominal prices) 91
Table 61: Turkey Unisex Fragrances value, 2001-2006 (US$ m nominal prices) 93
Table 62: Turkey Unisex Fragrances value forecast, 2006-2011 (US$ m nominal prices) 93
Table 63: Turkey Unisex Fragrances volume, 2001-2006 (Units m) 95
Table 64: Turkey Unisex Fragrances volume forecast, 2006-2011 (Units m) 96
Table 65: Turkey Unisex Fragrances brand share, by value, 2005-2006 (%) 99
Table 66: Turkey Unisex Fragrances value, by brand 2005-2006 (TRL m nominal prices) 99
Table 67: Turkey Unisex Fragrances company share by value, 2005-2006 (%) 101
Table 68: Turkey Unisex Fragrances value, by company, 2005-2006 (TRL m nominal prices) 101
Table 69: Turkey Unisex Fragrances distribution channels, by value, 2005-2006 (%) 102
Table 70: Turkey Unisex Fragrances value, by distribution channel, 2005-2006 (TRL m nominal prices) 102
Table 71: Turkey Unisex Fragrances expenditure per capita, 2001-2006 (TRL, nominal prices) 104
Table 72: Turkey Unisex Fragrances forecast expenditure per capita, 2006-2011 (TRL, nominal prices) 104
Table 73: Turkey Unisex Fragrances expenditure per capita, 2001-2006 (US$ nominal prices) 105
Table 74: Turkey Unisex Fragrances forecast expenditure per capita, 2006-2011 (US$ nominal prices) 105
Table 75: Turkey Unisex Fragrances consumption per capita, 2001-2006 (Units) 106
Table 76: Turkey Unisex Fragrances forecast consumption per capita, 2006-2011 (Units) 106
Table 77: Global Fragrances market value, 2006 107
Table 78: Global Fragrances market split (value terms (US$ m), 2006) – Top 5 countries 110
Table 79: Global Fragrances market volume, 2006 112
Table 80: Global Fragrances market split (volume terms, 2006) – Top 5 countries 115
Table 81: Leading players - Top 5 countries 117
Table 82: Turkey Key Facts 119
Table 83: Turkey population, by age group, 2000-2005 (millions) 122
Table 84: Turkey population forecast, by age group, 2005-2010 (millions) 123
Table 85: Turkey population, by gender, 2000-2005 (millions) 123
Table 86: Turkey population forecast, by gender, 2005-2010 (millions) 124
Table 87: Turkey real GDP, 2000-2005 (TRL bn, 2005 prices) 124
Table 88: Turkey real GDP forecast, 2005-2010 (TRL bn, 2005 prices) 124
Table 89: Turkey nominal GDP, 2000-2005 (TRL bn, nominal prices) 125
Table 90: Turkey real GDP, 2000-2005 (US$ bn, 2005 prices) 125
Table 91: Turkey real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 125
Table 92: Turkey consumer price index, 2000-2005 (2000=100) 126
Table 93: Turkey consumer price index, 2005-2010 (2000=100) 126
Table 94: Turkey exchange rate, 2000-2005 126