GD Midea Holding Co Ltd in Consumer Appliances (World)

Midea is ranked second globally in consumer appliances despite its very modest presence outside China. Despite stiff competition from its close competitor, Haier, it has built a sound foundation in the domestic market. However, as this market slows following the end of government subsidies, Midea must deploy capital to expand into other markets, or risk becoming a one-market player. It has begun to make some moves in this direction with joint ventures in air treatment in India and South America.

Euromonitor International’s GD Midea Holding Co Ltd in Consumer Appliances (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Consumer Appliances industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Appliances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.