SMOKING CESSATION AIDS MCP-1591
A GLOBAL STRATEGIC BUSINESS REPORT
CONTENTS
I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS
Study Reliability and Reporting Limitations I-1
Disclaimers I-2
Data Interpretation & Reporting Level I-2
Quantitative Techniques & Analytics I-2
Product Definition and Scope of Study I-3
Smoking Cessation Aids I-3
Definitions I-3
A. Nicotine Gum I-3
B. Nicotine Patch I-4
C. Nicotine Lozenges And Tablets I-4
D. Others I-4
Nicotine Inhaler I-4
Nicotine Nasal Spray I-4
II. EXECUTIVE SUMMARY
1. Industry Outlook II-1
Leading Players II-1
Tobacco Products Industry: An Introduction II-1
Regulations/Taxes II-2
Black Market II-2
Cigarette: The Tobacco King II-3
Cigars: All Rolled Up II-3
Glut of Products Restrain Growth II-3
Major Cigar Tobacco Producing Regions II-3
China Dominates the Cigarettes Sector II-4
Competitive Scenario II-4
Table 1: World Cigarettes Market for 2004 & 2005: Market
Shares Based on Volume Sales of Leading Manufacturers for
Philip Morris, British American Tobacco, Japan Tobacco,
Imperial Tobacco, Gallaher, Reynolds American and Others
(includes corresponding Graph/Chart) II-4
Table 2: World Recent Past, Current & Future Analysis for
Cigarettes by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America and Rest of
World Markets Independently Analyzed with Annual Sales
Figures in Billion Units for Years 2000 2006 and 2010
(includes corresponding Graph/Chart) II-5
Table 3: World Recent Past, Current & Future Analysis for
Cigars by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America and Rest of
World Markets Independently Analyzed with Annual Sales
Figures in Million Units for Years 2000 2006 and 2010
(includes corresponding Graph/Chart) II-5
Table 4: World Recent Past, Current & Future Analysis for
Cigarettes by Geographic Region - US, Canada, Japan,
Europe, Asia-Pacific (excluding Japan), Latin America and
Rest of World Markets Independently Analyzed with Annual
Sales Figures in US$ Billion for Years 2000 2006 and 2010
(includes corresponding Graph/Chart) II-6
Table 5: World Recent Past, Current & Future Analysis for
Cigars by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America and Rest of
World Markets Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2000, 2006 and 2010
(includes corresponding Graph/Chart) II-6
Why to Quit Smoking II-7
Secondhand Smoke II-7
Why Smoking is Hard to Quit II-7
Methods of Smoking Cessations II-8
Cold Turkey II-8
Drug Therapies II-9
Other Interventions II-9
Benefits of Quitting Smoking II-9
2. World Smoking Statistics II-11
3. Product Overview II-12
Smoking Cessation Aids Defined II-12
Nicotine Gum II-12
Factors to Consider II-12
Effectiveness of Nicotine Gum II-13
Nicotine Patch II-13
Factors to Consider II-14
Nicotine Lozenges & Tablets II-14
Factors to Consider II-15
Other Smoking Cessation Aids II-15
Nicotine Inhaler II-15
Factors to Consider II-15
Nicotine Nasal Spray II-16
Factors to Consider II-16
Non-Nicotine Based Medications II-16
4. Trends and Issues II-17
Inundate Anti-Smoking Vaccines Kindles Underdeveloped
Prescription Market II-17
Strict Regulations Deter Smoking Cessation Aids II-17
Growing Anti Smoking Campaigns II-18
Health Concerns II-18
Corporations Initiate for Smoke Free Work Environment II-18
Television Advertisements - Most Effective Media for Smoking
Cessation II-19
Public Awareness through Internet II-19
Rising Prices of Tobacco - A Key Strategy for Quitting Smoking II-19
5. Product Innovations/Introductions II-20
Acomplia to Enter Smoking Cessation Market II-20
Fertin Phiarma and Perrigo to Launch Nicotine Gum in the US
Market II-20
Nicødrops Unveils New Lozenge for Smoking Cessation II-20
Pharmacia and Takeda to Launch Smoking Cessation Aid in Japan II-20
Glaxo Unveils First Anti-Smoking Medicine in India II-20
6. Recent Industry Activity II-21
Pfizer Japan to Roll Out Champix Anti-Smoking Drug II-21
Inverness Medical Innovations Pockets Bio-Stat Healthcare Group II-21
Novartis New Smoking Cessation Aids Gets FDA’s Approval II-21
Johnson & Johnson Concludes Take Over of Pfizer Consumer
Healthcare II-21
Pfizer Receives FDA Approval for Smoking Cessation Medicine
Chantix™ II-22
Perrigo Obtains FDA Approval to Sell Coated Nicotine Gum II-22
Pfizer Receives Chinese Approval for Clinical Trials on
Smoking Cessation Aid II-22
Pfizer Receives EC Approval for New Varenicline II-22
Formation of Sanofi-Aventis II-22
AXIA Health Management Acquires Smoking Cessation Website II-23
Nicodrops Receives EC Approval for Smoking Cessation Aid II-23
Nabi Unveils Successful Phase II Results for Smoking
Cessation Vaccine II-23
FDA Grants Approval for High Strength Bupropion II-23
Watson Pharmaceuticals Receives Rights to Market Zyban® II-24
Pfizer Merges with Pharmacia II-24
FDA Approves Anti-Smoking Medication for OTC Sales II-24
GSK and Taisho to Develop Anti-Smoking Medication II-24
Johnson & Johnson Acquires Alza II-24
7. Focus on Select Global Players II-25
GlaxoSmithKline Plc (UK) II-25
Johnson & Johnson Inc. (USA) II-25
Novartis Consumer Healthcare Inc. (USA) II-25
Perrigo Company (USA) II-26
Pfizer Inc. (USA) II-26
8. Global Market Perspective II-27
Table 6: World Recent Past, Current & Future Analysis for
Smoking Cessation Aids by Geographic Region - US, Canada,
Europe and Rest of World Independently Analyzed by Annual
Sales in US$ Million for the Years 2000 through 2010
(includes corresponding Graph/Chart) II-27
Table 7: World Long Term Projections for Smoking Cessation
Aids by Geographic Region - US, Canada, Europe and Rest of
World Independently Analyzed by Annual Sales in US$ Million
for the Years 2011 through 2015 (includes corresponding
Graph/Chart) II-28
Table 8: World 10-Year Perspective for Smoking Cessation Aids
by Geographic Region - Percentage Break down of Dollar Sales
for US, Canada, Europe and Rest of the World for the Years
2003, 2008 and 2012 (includes corresponding Graph/Chart) II-29
III. MARKET
1. The United States III-1
A.Market Analysis III-1
Outlook III-1
Cigarette Smoking Decline Stagnates in the US III-1
Smoking Women are at High Risk III-1
Tobacco Companies Spend Big on Advertising III-1
NRT - A Peer into the Past III-1
Popular NRT Brands in the US Market III-2
Key Statistics: III-2
Table 9: Top 4 Nicotine Chewing Gum Brands in the US:
Breakdown of Dollar Sales Through Supermarkets, Drug Stores &
Discount Stores for the Year Ended November 2007 (In US$
000) III-2
Table 10: US Market for Smoking Cessation Products:
Percentage Share Breakdown of Value and Volume Sales by
Product Category - Gum, Patch, Tablets, and Others (incl.
Mouth Spray, Filters) for the Year Ended November 2007
(includes corresponding Graph/Chart) III-3
Table 11: Leading NRT Brands in the US Market by Product
Type in 2005: Sales in US$ Millions for Nicorette, Nicoderm
CQ, Commit and Other Brands & Private Labels (includes
corresponding Graph/Chart) III-3
Product Launches/Developments III-4
Strategic Corporate Developments III-4
Key Players III-6
B.Market Analytics III-9
Table 12: US Recent Past, Current & Future Analysis for
Smoking Cessation Aids by Product Segment - Nicotine Gum,
Nicotine Patches and Lozenges & Tablets Independently
Analyzed by Annual Sales in US$ Million for the Years 2000
through 2010 (includes corresponding Graph/Chart) III-9
Table 13: US Long Term Projections for Smoking Cessation
Aids by Product Segment - Nicotine Gum, Nicotine Patches
and Lozenges & Tablets Independently Analyzed by Annual
Sales in US$ Million for the Years 2011 through 2015
(includes corresponding Graph/Chart) III-9
Table 14: US 10-Year Perspective for Smoking Cessation Aids
by Product Segment - Percentage Breakdown of Dollar Sales
for Nicotine Gum, Nicotine Patches and Lozenges & Tablets
for the Years 2003, 2008 and 2012 (includes corresponding
Graph/Chart) III-10
2. Canada III-11
A.Market Analysis III-11
Outlook III-11
B.Market Analytics III-11
Table 15: Canadian Recent Past, Current & Future Analysis
for Smoking Cessation Aids by Product Segment - Nicotine
Gum, Nicotine Patches and Lozenges & Tablets Independently
Analyzed by Annual Sales in US$ Million for the Years 2000
through 2010 (includes corresponding Graph/Chart) III-11
Table 16: Canadian Long Term Projections for Smoking
Cessation Aids by Product Segment - Nicotine Gum, Nicotine
Patches and Lozenges & Tablets Independently Analyzed by
Annual Sales in US$ Million for the Years 2011 through 2015
(includes corresponding Graph/Chart) III-12
Table 17: Canadian 10-Year Perspective for Smoking Cessation
aids by Product Segment - Percentage Breakdown of Dollar
Sales for Nicotine Gum, Nicotine Patches and Lozenges &
Tablets for the Years 2003, 2008 & 2012 (includes
corresponding Graph/Chart) III-12
3. Europe III-13
A.Market Analysis III-13
Outlook III-13
Strategic Corporate Developments III-13
Key Players III-14
B.Market Analytics III-16
Table 18: European Recent Past, Current & Future Analysis
for Smoking Cessation Aids by Geographic Region - France,
Germany, UK, Italy, Spain & Rest of Europe Independently
Analyzed by Annual Sales in US$ Million for the Years 2000
through 2010 (includes corresponding Graph/Chart) III-16
Table 19: European Long Term Projections for Smoking
Cessation Aids by Geographic Region - France, Germany, UK,
Italy, Spain & Rest of Europe Independently Analyzed by
Annual Sales in US$ Million for the Years 2011 through 2015
(includes corresponding Graph/Chart) III-17
Table 20: European Recent Past, Current & Future Analysis
for Smoking Cessation Aids by Product Segment - Nicotine
Gum, Nicotine Patches, Lozenges & Tablets and Others
Independently Analyzed by Annual Sales in US$ Million for
the Years 2000 through 2010 (includes corresponding
Graph/Chart) III-18
Table 21: European Long Term Projections for Smoking
Cessation Aids by Product Segment - Nicotine Gum, Nicotine
Patches, Lozenges & Tablets and Others Independently
Analyzed by Annual Sales in US$ Million for the Years 2011
through 2015 (includes corresponding Graph/Chart) III-18
Table 22: European 10-Year Perspective for Smoking Cessation
Aids by Geographic Region - Percentage Breakdown of Dollar
Sales for France, Germany, UK, Italy, Spain, Russia and Rest
of Europe for the Years 2003, 2008 & 2012 (includes
corresponding Graph/Chart) III-19
Table 23: European 10-Year Perspective for Smoking Cessation
Aids by Product Segment - Percentage Breakdown of Dollar
Sales for Nicotine Gum, Nicotine Patches, Lozenges &
Tablets and Others for the Years 2003, 2008 & 2012
(includes corresponding Graph/Chart) III-19
3a. France III-20
A.Market Analysis III-20
Outlook III-20
B.Market Analytics III-20
Table 24: French Recent Past, Current & Future Analysis for
Smoking Cessation Aids by Product Segment - Nicotine Gum,
Nicotine Patches, Lozenges & Tablets and Others
Independently Analyzed by Annual Sales Figures in US$
Million for the Years 2000 through 2010 (includes
corresponding Graph/Chart) III-20
Table 25: French Long Term Projections for Smoking Cessation
Aids by Product Segment - Nicotine Gum, Nicotine Patches,
Lozenges & Tablets, and Others Independently Analyzed by
Annual Sales in US$ Million for the Years 2011 through 2015
(includes corresponding Graph/Chart) III-21
Table 26: French 10-Year Perspective for Smoking Cessation
Aids by Product Segment - Percentage Breakdown of Dollar
Sales for Nicotine Gum, Nicotine Patches, Lozenges &
Tablets, and Others for the Years 2003, 2008 and 2012
(includes corresponding Graph/Chart) III-21
3b. Germany III-22
A.Market Analysis III-22
Outlook III-22
B.Market Analytics III-22
Table 27: German Recent Past, Current & Future Analysis for
Smoking Cessation aids by Product Segment - Nicotine Gum,
Nicotine Patches, Lozenges & Tablets, and Other Markets
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2000 through 2010 (includes corresponding
Graph/Chart) III-22
Table 28: German Long Term Projections for Smoking Cessation
Aids by Product Segment - Nicotine Gum, Nicotine Patches,
Lozenges & Tablets, and Others Independently Analyzed by
Annual Sales in US$ Million for the Years 2011 through 2015
(includes corresponding Graph/Chart) III-23
Table 29: German 10-Year Perspective for Smoking Cessation
aids by Product Segment - Percentage Breakdown of Value
Sales for Nicotine Gum, Nicotine Patches, Lozenges &
Tablets, and Other Markets for 2003, 2008 and 2012
(includes corresponding Graph/Chart) III-23
3c. The United Kingdom III-24
A.Market Analysis III-24
Outlook III-24
Table 30: Leading OTC-NRT Brands by Company in the UK in
2005: Percentage Breakdown of Value Sales for Nicorette,
Niquitin CQ, Nicotinell and Others (includes corresponding
Graph/Chart) III-24
Table 31: NRT Advertisement Expenditure by Leading
Companies in the UK in 2005: Percentage Breakdown for
Pfizer, GlaxoSmithKline, Novartis and Others (includes
corresponding Graph/Chart) III-24
B.Market Analytics III-25
Table 32: UK Recent Past, Current & Future Analysis for
Smoking Cessation Aids by Product Segment - Nicotine Gum,
Nicotine Patches, Lozenges & Tablets and Others
Independently Analyzed by Annual Sales in US$ Million for
the Years 2000 through 2010 (includes corresponding
Graph/Chart) III-25
Table 33: UK Long Term Projections for Smoking Cessation
Aids by Product Segment - Nicotine Gum, Nicotine Patches,
Lozenges & Tablets, and Others Independently Analyzed by
Annual Sales in US$ Million for the Years 2011 through 2015
(includes corresponding Graph/Chart) III-26
Table 34: UK 10-Year Perspective for Smoking Cessation Aids
by Product Segment - Percentage Breakdown of Dollar Sales
for Nicotine Gum, Nicotine Patches, Lozenges & Tablets and
Others for the Years 2003,2008 and 2012 (includes
corresponding Graph/Chart) III-26
3d. Italy III-27
A.Market Analysis III-27
Outlook III-27
B.Market Analytics III-27
Table 35: Italian Recent Past, Current & Future Analysis for
Smoking Cessation Aids by Product Segment - Nicotine Gum,
Nicotine Patches, Lozenges and Tablets and Others
Independently Analyzed by Annual Sales in US$ Million for
the Years 2000 through 2010 (includes corresponding
Graph/Chart) III-27
Table 36: Italian Long Term Projections for Smoking
Cessation Aids by Product Segment - Nicotine Gum, Nicotine
Patches, Lozenges & Tablets, and Others Independently
Analyzed by Annual Sales in US$ Million for the Years 2011
through 2015 (includes corresponding Graph/Chart) III-28
Table 37: Italian 10-Year Perspective for Smoking Cessation
Aids by Product Segment - Percentage Breakdown of Dollar
Sales for Nicotine Gum, Nicotine Patches, Lozenges & Tablets
and Others for the Years 2003, 2008 and 2012 (includes
corresponding Graph/Chart) III-28
3e. Spain III-29
A.Market Analysis III-29
Outlook III-29
B.Market Analytics III-29
Table 38: Spanish Recent Past, Current & Future Analysis
for Smoking Cessation Aids by Product Segment - Nicotine
Gum, Nicotine Patches, Lozenges & Tablets and Others
Independently Analyzed by Annual Sales in US$ Million for
the Years 2000 through 2010 (includes corresponding
Graph/Chart) III-29
Table 39: Spanish Long Term Projections for Smoking
Cessation Aids by Product Segment - Nicotine Gum, Nicotine
Patches, Lozenges & Tablets, and Others Independently
Analyzed by Annual Sales in US$ Million for the Years 2011
through 2015 (includes corresponding Graph/Chart) III-30
Table 40: Spanish 10-Year Perspective for Smoking Cessation
Aids by Product Segment - Percentage Breakdown of Dollar
Sales for Nicotine Gum, Nicotine Patches, Lozenges & Tablets
and Others for the Years 2003, 2008 and 2012 (includes
corresponding Graph/Chart) III-30
3f. Rest of Europe III-31
A.Market Analysis III-31
Outlook III-31
B.Market Analytics III-31
Table 41: Rest of Europe Recent Past, Current & Future
Analysis for Smoking Cessation Aids by Product Segment -
Nicotine Gum, Nicotine Patches, Lozenges & Tablets and
Others Independently Analyzed by Annual Sales in US$ Million
for the Years 2000 through 2010 (includes corresponding
Graph/Chart) III-31
Table 42: Rest of Europe Long Term Projections for Smoking
Cessation Aids by Product Segment - Nicotine Gum, Nicotine
Patches, Lozenges & Tablets, and Others Independently
Analyzed by Annual Sales in US$ Million for the Years 2011
through 2015 (includes corresponding Graph/Chart) III-32
Table 43: Rest of Europe 10-Year Perspective for Smoking
Cessation Aids by Product Segment - Percentage Breakdown of
Dollar Sales for Nicotine Gum, Nicotine Patches, Lozenges &
Tablets and Others for the Years 2003, 2008 and 2012
(includes corresponding Graph/Chart) III-32
4. Rest of World III-33
A.Market Analysis III-33
Outlook III-33
Smoking Statistics in China III-33
Barriers to Promote Smoking Cessation in the Developing World III-33
Economic Factors III-33
Inadequate Policies to Support Cessation III-33
Low Perception of Risk among Public and Policy Makers III-34
Poor Healthcare Systems and Infrastructure III-34
Lack of Technology III-34
Strategic Corporate Developments III-34
Product Launches III-35
B.Market Analytics III-36
Table 44: Rest of World Recent Past, Current & Future
Analysis for Smoking Cessation Aids - Annual Sales in US$
Million for the Years 2000 through 2010 (includes
corresponding Graph/Chart) III-36
Table 45: Rest of World Long Term Projections for Smoking
Cessation Aids - Annual Sales in US$ Million for the Years
2011 through 2015 (includes corresponding Graph/Chart) III-36
IV. COMPETITIVE LANDSCAPE