Elizabeth Arden Inc - SWOT Analysis

Elizabeth Arden Inc - SWOT Analysis

Table of Contents:
This product typically includes the following sections:

Key Facts
Company Overview
Business Description
Company History
Key Employees
Key Employee Biographies
Company View
SWOT analysis
Products & Services Listing
Products & Services Analysis

Datamonitor's Elizabeth Arden Inc - SWOT Analysis company profile is the essential source for top-level company data and information. The report examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

Elizabeth Arden, Inc., (Elizabeth Arden) is a beauty product company, engaged in the manufacturing and marketing of fragrances, skin care, and cosmetic products in the US and internationally. The company sells its products under a wide range of brand names in over 90 countries worldwide. The company is headquartered in Miramar, Florida and employs 2,250 people as on June 30th 2007. The company recorded revenues of $1,127.5 million during the fiscal year ended June 2007, an increase of 18.1% over 2006. The increase in revenues was primarily due to higher sales of fragrance products and introduction of new brands including with Love...Hilary Duff fragrance, the Danielle by Danielle Steel fragrance and the Riviera brands. The operating profit of the company was $74 million during fiscal year 2007, an increase of 8.4% over 2006.The net profit was $37.3 million in fiscal year 2007, an increase of 13.8% over 2006.

Scope of the Report

- Provides all the crucial company information required for business and competitor intelligence needs
- Contains a study of the major internal and external factors affecting the company in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams
- Data is supplemented with details on the company’s history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available company statement

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