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Jeans in Greece

  • March 2017
  • -
  • Euromonitor International
  • -
  • 23 pages

In spite of the continuing recession and insecurity that has resulted in a steep decline in consumer demand, jeans saw only a slight drop in current value terms in 2016, while the category increased by 4% in volume terms. The growth in sales of jeans can be attributed to popular fashion trends that favour casualwear as well as demand for versatile apparel that is convenient, easy to combine and which can be worn throughout the day. A pair of jeans is also preferred by consumers because they are...

Euromonitor International’s Jeans in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Economy Jeans, Premium Jeans, Standard Jeans, Super Premium Jeans.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Jeans market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Jeans in Greece
JEANS IN GREECE
Euromonitor International
March 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Jeans: Volume 2011-2016
Table 2 Sales of Jeans: Value 2011-2016
Table 3 Sales of Jeans: % Volume Growth 2011-2016
Table 4 Sales of Jeans: % Value Growth 2011-2016
Table 5 Sales of Men's Jeans: Volume 2011-2016
Table 6 Sales of Men's Jeans: Value 2011-2016
Table 7 Sales of Men's Jeans: % Volume Growth 2011-2016
Table 8 Sales of Men's Jeans: % Value Growth 2011-2016
Table 9 Sales of Women's Jeans: Volume 2011-2016
Table 10 Sales of Women's Jeans: Value 2011-2016
Table 11 Sales of Women's Jeans: % Volume Growth 2011-2016
Table 12 Sales of Women's Jeans: % Value Growth 2011-2016
Table 13 NBO Company Shares of Jeans: % Value 2012-2016
Table 14 LBN Brand Shares of Jeans: % Value 2013-2016
Table 15 Forecast Sales of Jeans: Volume 2016-2021
Table 16 Forecast Sales of Jeans: Value 2016-2021
Table 17 Forecast Sales of Jeans: % Volume Growth 2016-2021
Table 18 Forecast Sales of Jeans: % Value Growth 2016-2021
Table 19 Forecast Sales of Men's Jeans: Volume 2016-2021
Table 20 Forecast Sales of Men's Jeans: Value 2016-2021
Table 21 Forecast Sales of Men's Jeans: % Volume Growth 2016-2021
Table 22 Forecast Sales of Men's Jeans: % Value Growth 2016-2021
Table 23 Forecast Sales of Women's Jeans: Volume 2016-2021
Table 24 Forecast Sales of Women's Jeans: Value 2016-2021
Table 25 Forecast Sales of Women's Jeans: % Volume Growth 2016-2021
Table 26 Forecast Sales of Women's Jeans: % Value Growth 2016-2021
Executive Summary
Apparel and Footwear Keeps Declining As Austerity Persists
Fashion Trends Favour Casualwear
Big Multinational Brands Continue To Gain Share in 2016
Internet Retailing Sees Rapid Growth
Apparel and Footwear Is Set To Show Signs of Stabilisation Over the Forecast Period
Key Trends and Developments
Big Multinationals Are Gaining Share Amidst the Economic Downturn
Handmade and Customisable Fashion Are on the Rise
Shift To Casualwear Favours Sport's Inspired Footwear and Apparel
Market Data
Table 27 Sales of Apparel and Footwear by Category: Volume 2011-2016
Table 28 Sales of Apparel and Footwear by Category: Value 2011-2016
Table 29 Sales of Apparel and Footwear by Category: % Volume Growth 2011-2016
Table 30 Sales of Apparel and Footwear by Category: % Value Growth 2011-2016
Table 31 NBO Company Shares of Apparel and Footwear: % Value 2012-2016
Table 32 LBN Brand Shares of Apparel and Footwear: % Value 2013-2016
Table 33 Distribution of Apparel and Footwear by Format: % Value 2011-2016
Table 34 Distribution of Apparel and Footwear by Format and Category: % Value 2016
Table 35 Forecast Sales of Apparel and Footwear by Category: Volume 2016-2021
Table 36 Forecast Sales of Apparel and Footwear by Category: Value 2016-2021
Table 37 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2016-2021
Table 38 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 1 Research Sources












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