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Jeans in Greece

  • March 2017
  • -
  • Euromonitor International
  • -
  • 23 pages

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In spite of the continuing recession and insecurity that has resulted in a steep decline in consumer demand, jeans saw only a slight drop in current value terms in 2016, while the category increased by 4% in volume terms. The growth in sales of jeans can be attributed to popular fashion trends that favour casualwear as well as demand for versatile apparel that is convenient, easy to combine and which can be worn throughout the day. A pair of jeans is also preferred by consumers because they are...

Euromonitor International’s Jeans in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Economy Jeans, Premium Jeans, Standard Jeans, Super Premium Jeans.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Jeans market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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