Table of Contents
Wine-drinking culture is traditionally not very developed in Serbia, even though many rural families make their own wine. However, this has been slowly changing over the review period and the process continued in 2015. Wine producers are playing a key role in this. On the other hand, one of the most important consequences of better education about wine among Serbian consumers is the fact that more expensive brands are increasing in popularity, pushing the average unit price up.
Euromonitor International’s Wine in Serbia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Fortified Wine and Vermouth, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Wine market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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