Table of Contents
Thanks to increasing disposable income and the success of more added-value products, sales of underwear, nightwear and swimwear experienced robust growth in 2012, up 13% in current value terms. Product innovation with the use of technological fabrics as well as better quality finishing including lace, embroidery, and satin have become key drivers of category sales. In addition, the growing success of shapewear, underwear with slimming and tightening features which is often more expensive than...
Euromonitor International's Underwear, Nightwear and Swimwear in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2017 illustrate how the market is set to change.
Nightwear, Swimwear, Underwear.
Market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Underwear, Nightwear and Swimwear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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