Home Furnishings in China

$ 898 - July 2012 - by Euromonitor International - 22

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Government measures to control real estate speculation and house price inflation included a higher tax rate on houses owned for fewer than five years and a 60% down payment on second homes. At the end of the review period, with house prices no longer rising or falling as a result of the government’s measures, large-scale potential buyers in large cities adopted a wait-and-see attitude. The government’s measures to tighten the real estate market caused recession in the home furnishings category,...

Euromonitor International's Home Furnishings in China report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2016 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Household Textiles, Indoor Furniture, Lighting, Outdoor Furniture, Window Covering.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Furnishings market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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