Table of Contents
The significant growth of economy jeans and super premium jeans reflected the strong apparel polarisation in 2016. Economy men’s jeans grew by 4% and economy women’s jeans increased by 7%. The owners of Uniqlo and domestic SPA brands competed strongly to launch lower-priced jeans to appeal to young consumers. Meanwhile, super premium jeans were targeted at the emerging young forty consumer group that can spend their money on luxury apparel in order to look younger and elegant.
Euromonitor International’s Jeans in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2021 illustrate how the market is set to change.
Economy Jeans, Premium Jeans, Standard Jeans, Super Premium Jeans.
market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Jeans market;
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* Use five-year forecasts to assess how the market is predicted to develop.
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