Home Improvement in Thailand

  • January 2015
  • -
  • Euromonitor International
  • -
  • 19 pages

Home improvement in Thailand enjoyed high demand as consumer purchasing power rose and property development accelerated. Competition increased as major players continuously expanded their branches and distribution reach, especially upcountry. These players tried to adjust their business models to respond to customers’ needs in each area.

Euromonitor International's Home Improvement in Thailand report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2019 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Bathroom and Sanitaryware, Decorating Sundries, Floor Covering, Hand Tools, Hardware, Home Paint, Kitchen Sinks, Other Home Improvement, Power Tools, Wall Covering.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Home Improvement market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

HOME IMPROVEMENT IN THAILAND

January 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Home Improvement by Category: Value 2008-2013
Table 2 Sales of Home Improvement by Category: % Value Growth 2008-2013
Table 3 NBO Company Shares of Home Improvement: % Value 2009-2013
Table 4 LBN Brand Shares of Home Improvement: % Value 2010-2013
Table 5 Distribution of Home Improvement by Format: % Value 2008-2013
Table 6 Forecast Sales of Home Improvement by Category: Value 2013-2018
Table 7 Forecast Sales of Home Improvement by Category: % Value Growth 2013-2018
Union Mosaic Industry Pcl in Home and Garden (thailand)
Strategic Direction
Key Facts
Summary 1 Union Mosaic Industry PCL: Key Facts
Summary 2 Union Mosaic Industry PCL: Operational Indicators
Company Background
Production
Summary 3 Union Mosaic Industry PCL: Production Statistics 2013
Competitive Positioning
Summary 4 Union Mosaic Industry PCL: Competitive Position 2013
Executive Summary
Property Developments Boost Home and Garden
Thailand Sees More Independent and Small Families
the Competitive Landscape Is Highly Fragmented
Store-based Retailing Continues To Dominate Home and Garden Sales
the Outlook Is Bright for Home and Garden in Thailand
Key Trends and Developments
Retail Value Growth Is Slower in 2013 Due To Macroeconomic Factors
Retailers Use Promotions To Spur Home and Garden Sales in Thailand
Product Innovation Stimulates Home and Garden Sales
Market Data
Table 8 Sales of Home and Garden by Category: Value 2008-2013
Table 9 Sales of Home and Garden by Category: % Value Growth 2008-2013
Table 10 NBO Company Shares of Home and Garden: % Value 2009-2013
Table 11 LBN Brand Shares of Home and Garden: % Value 2010-2013
Table 12 Distribution of Home and Garden by Format: % Value 2008-2013
Table 13 Forecast Sales of Home and Garden by Category: Value 2013-2018
Table 14 Forecast Sales of Home and Garden by Category: % Value Growth 2013-2018
Sources
Summary 5 Research Sources












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