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Gardening in Spain

  • June 2016
  • -
  • Euromonitor International
  • -
  • 18 pages

Gardening in Spain traditionally had a small following. With almost 80% of the population living in urban areas, garden space is very limited and usually restricted to holiday homes or to high-income households that can afford a house with a garden. In these cases, gardens were traditionally managed by professionals as gardening was not formerly a popular hobby in the country.

Euromonitor International's Gardening in Spain report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2020 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Garden Care, Gardening Equipment, Horticulture, Other Gardening, Pots and Planters.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Gardening market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Gardening in Spain
GARDENING IN SPAIN
Euromonitor International
June 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Gardening by Category: Value 2010-2015
Table 2 Sales of Gardening by Category: % Value Growth 2010-2015
Table 3 NBO Company Shares of Gardening: % Value 2011-2015
Table 4 LBN Brand Shares of Gardening: % Value 2012-2015
Table 5 Distribution of Gardening by Format: % Value 2010-2015
Table 6 Forecast Sales of Gardening by Category: Value 2015-2020
Table 7 Forecast Sales of Gardening by Category: % Value Growth 2015-2020
Executive Summary
First Positive Result Since Before the Review Period
the Recovery of the Construction Industry
Fragmentation Features Large in the Competitive Landscape
International Retailers Continue To Gain Value Share
Moderately Positive Expectations for the Future
Key Trends and Developments
Spain Finally Emerges From Economic Crisis
Retailers Look To Expand Their Consumer Base
New Cooking Habits
New Distribution Models in Home and Garden
New Distribution Models/emerging Business Models
Market Data
Table 8 Sales of Home and Garden by Category: Value 2010-2015
Table 9 Sales of Home and Garden by Category: % Value Growth 2010-2015
Table 10 NBO Company Shares of Home and Garden: % Value 2011-2015
Table 11 LBN Brand Shares of Home and Garden: % Value 2012-2015
Table 12 Distribution of Home and Garden by Format: % Value 2010-2015
Table 13 Forecast Sales of Home and Garden by Category: Value 2015-2020
Table 14 Forecast Sales of Home and Garden by Category: % Value Growth 2015-2020
Definitions
Sources
Summary 1 Research Sources












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