Global Interactive Whiteboard (IWB) Industry

  • July 2012
  • -
  • Global Industry Analysts
  • -
  • 462 pages

This report analyzes the worldwide markets for Interactive Whiteboard (IWB) in Thousand Units and US$ Million. The global market is analyzed by the following End-Use Segments: Education, and Others (Including Corporate and Government Sectors), while the regional markets are analyzed as a consolidated whole with no granular level breakup offered by end-use segment. The report provides separate comprehensive analytics for the US, Canada, Europe, Asia-Pacific, Middle East & Africa, and Latin America. Annual estimates and forecasts are provided for the period 2009 through 2018. The report profiles 57 companies including many key and niche IWB and IWB Systems Manufacturers such as Egan TeamBoard, Inc., eInstruction Corporation, Fuzhou Returnstar Technology Co., Ltd., Hitachi Solutions America Ltd., Luidia, Inc., Panasonic Corporation, PolyVision Corporation, Promethean World plc, QOMO HiteVision, LLC, Samsung Electronics, Sharp Corp., SMART Technologies, Inc., TouchIT Technologies, Inc. Component Providers such as Epson Singapore Pte. Ltd., InFocus® Corporation, and ViewSonic Corporation are also discussed in the report. Major Software and Resource Providers mentioned in this report include DYMO/Mimio, Hatch, Inc., Lerner Publishing Group, and RM Educational Software, Inc. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based upon search engine sources in the public domain.

Table Of Contents





I. INTRODUCTION, METHODOLOGY and PRODUCT DEFINITIONS
Study Reliability and Reporting Limitations I-1
Disclaimers I-2
Data Interpretation and Reporting Level I-2
Quantitative Techniques and Analytics I-3
Product Definitions and Scope of Study I-3


II. EXECUTIVE SUMMARY

1. INDUSTRY OVERVIEW II-1
A Prelude II-1
Market Scenario II-1
US Reigns Interactive Whiteboard Sales II-2
Middle East and Africa: The Next Top Destinations for
Interactive Whiteboards II-2
Recession Fails to Affect Education Technology Market II-2
Education Sector to Provide Necessary Impetus to Interactive
Whiteboard Market II-2
Primary and Secondary Education Continue to Drive Usage of
Interactive Whiteboards II-3
Table 1: World Interactive Whiteboard Market (2009):
Percentage Breakdown of Usage by Segment - Primary Education
(5-11 years), Secondary Education (12-16 years), Higher
Education (17+ years), Corporate Displays, and Government
(includes corresponding Graph/Chart) II-3
Proper Teacher Training to Facilitate Usage of Interactive
Whiteboards in Classrooms II-4
Corporates to Increase Adoption of IWBs II-4
Market Drivers II-4
General Demand Drivers II-4
Efficiency of IWBs II-4
Customization II-4
In Education Sector II-4
Resiliency II-4
Government Funding and Support Programs II-5
Increased Use of Technology in Classrooms II-5
Market Opportunity from Emerging Economies II-5
In Government and Corporate Sectors II-5
Improvements in Objectivity, Collaboration, and Decision Making II-5
Virtual Meetings to Reduce Costs, Carbon Footprints, and
Travel Times II-6
Rise in Requirement for Interactivity and Collaboration II-6
Competitive Scenario II-6
Smart Technologies Accounts for Lion’s Share II-6
Table 2: World Leading Players in Interactive Whiteboard
Industry (2011): Percentage Breakdown of Revenues by Company -
Smart Technologies, Promethean World and Others (includes
corresponding Graph/Chart) II-6
Resistive-Touch - Most Widely Used IWB Technology II-6
Table 3: World Interactive Whiteboard Market (2010):
Percentage Breakdown of Revenues by Technology -
Resistive-Touch, Electromagnetic, Infra Red and Laser
Tracking (includes corresponding Graph/Chart) II-7

2. PRODUCT OVERVIEW II-8
Definition II-8
Interactive Whiteboards: Multiple Functionality Equipment II-8
Application Areas II-9
Select Sensing Technologies Used in IWBs II-9
Ultrasonic II-9
Dispersive Signal Technology II-9
Laser Scanners II-9
Electromagnetic II-9
Resistive II-10
Software Used on Interactive Whiteboards II-10
Select IWB Tools and Techniques II-10
Pens/Highlighters II-10
Text Tools II-10
Matching/Drag and Drop II-11
Rub and Reveal II-11
Handwriting Recognition II-11
Camera/Screen Capturing II-11
Spotlighting II-11
Screen-Shading II-11
Page Recorder II-11
Filling Tools II-12
Dual Users II-12
Transparency II-12
Interactive Authoring II-12
IWB Capabilities II-12
Advantages II-13
Challenges Posed by IWBs II-14
Alternatives to Interactive Whiteboards II-14
Tablet PCs II-14
Interactive Whiteboard Tablets II-14
Wireless Graphics Pads II-15
Wireless Keyboards II-15
Whiteboard Conversion Kits II-15

3. PRODUCT INTRODUCTIONS/LAUNCHES II-16
Luidia Launches eBeam Connect II-16
Splashtop Introduces Splashtop Whiteboard for Android II-16
Universiti Sains Malaysia Unveils Smart Board II-16
Hatch Introduces TeachSmart® 2.0 Learning System II-17
SIICA Unveils PN-L601B-PKG Interactive Whiteboard Solution II-17
Luidia Introduces New Version of eBeam Engage Console II-18
Hatch and Smart Jointly Unveil CoreFocus for SMART Notebookâ„¢
Software II-18
Samsung Electronics Introduces 650TS LCD Display Interactive
Whiteboard II-18
SMART Technologies Launches SMART Boardâ„¢ 400 Series II-19
Luidia Launches eBeam InfoWallâ„¢ II-19
DYMO/Mimio Unveils MimioClassroom Interactive Suite II-20
Hitachi America Launches StarBoard FXTRIO-77 Interactive
Whiteboard II-20
Luidia Upgrades eBeam Range with eBeam Engage Multimedia
Interactive Whiteboard II-20
ViewSonic® Launches PJD7383i DLP Projector II-21
PolyVision Introduces Eno One Interactive Classroom Solution
in Schools Nationwide II-21
SMART Unveils SMART Boardâ„¢ 885ix Interactive Whiteboard and
SMART Board 8070i Interactive Display II-22
Panasonic Introduces UB-T880 Panaboard II-22
Epson America Unveils BrightLink 450Wi Projectors II-22
Epson Unveils IU-01 Module for Traditional Projectors II-23
PolyVision Unveils Eno Interactive Whiteboard II-23
SMART Incorporates Touch Recognition into SMARTBoardâ„¢ 600 Series II-24
Luidia Introduces eBeam Software for Kindle II-24
Luidia Unveils eBeam Edge for Business II-24
Luidia Launches Hardware Upgrade for eBeam Edgeâ„¢ II-25
Luidia Rolls Out eBeam Projection Pro II-25
Promethean Introduces Activsoftware Inspire Edition for
Interactive Classrooms II-25
SMART Technologies Launches SMART Boardâ„¢ SBD600 Range of IWBs II-26
Hitachi Software Engineering America Launches StarBoard WT-1
Interactive Tablets II-26
Hitachi Software Engineering America Unveils StarBoard T-19WX
Interactive Display II-27
Hitachi Software Releases Hitachi StarBoard Software 9.0 for
Mac Users II-27
Returnstar Develops Dual-Button Interactive Pen for IQBoard ET
V7.0 II-27
Returnstar Technology Introduces IQBoard PS V7 Interactive
Whiteboard II-28
Returnstar Technology Launches IQBoard Short-Throw Projector
Stand II-28

4. RECENT INDUSTRY ACTIVITY II-29
Luidia Enters into Partnership with Chief® II-29
Mitsubishi Digital Electronics America Chooses eBeam Edgeâ„¢
Products from Luidia II-29
ViewSonic® Selects eBeam Edge™ Solutions from Luidia II-29
Luidia Enters into Agreement with Encyclopedia Britannica II-30
Stepping Stone School Enters into Partnership with Hatch® for
Pre-Kindergarten Program II-30
TouchIT Technologiesâ„¢ and Qwizdom UK Sign OEM Agreement II-30
Ingram Micro Inks Distribution Agreement with TouchIT
Technologies II-30
SMART Technologies Implements Largest Single SMART Boardâ„¢
Installation in Poland II-31
CSMB District Selects SMART Technologies II-31
eInstruction Collaborates with CTB/McGraw-Hill II-31
NEC Display Solutions Europe Partners with Luidia II-32
Luidia Signs Agreement with Sony Electronics II-32
Luidia Integrates eBeam® Technology into Hewlett Packard
Solutions II-32
Hitachi Chooses Luidia's eBeam Technology for Hitachi iPJ-
AW250N Projectors II-33
SMART Technologies and Alcatel Lucent Ink Global Agreement II-33
China Distance Education Holdings Bags Exclusive Distribution
Right from TStudy II-33
Toon Boom Announces Compatibility of Flip Boom Classic with
SMART IWBs II-34
NSC to Install Numonics IWBs and Accessories at US Centers II-34
DYMO/Mimio ITT Collaborates with NewPath Learning II-34
Hitachi Software Engineering America Enters into Partnership
with Whizz Education II-35
GDK Network Systems Bags Contract for Promethean IWB II-35
SMART Technologies Integrates SAFARI Montage Video System in IWBs II-36

5. FOCUS ON SELECT GLOBAL PLAYERS II-37
IWB and IWB Systems Manufacturers II-37
Egan TeamBoard, Inc. (US) II-37
eInstruction Corporation (US) II-37
Fuzhou Returnstar Technology Co., Ltd. (China) II-37
Hitachi Solutions America Ltd. (US) II-38
Luidia, Inc. (US) II-38
Panasonic Corporation (Japan) II-38
PolyVision Corporation (US) II-38
Promethean World plc (UK) II-39
QOMO HiteVision, LLC (US) II-39
Samsung Electronics (US) II-39
Sharp Corp. (Japan) II-40
SMART Technologies, Inc. (Canada) II-40
TouchIT Technologies, Inc. (US) II-40
Component Providers II-40
Epson Singapore Pte. Ltd (Singapore) II-40
InFocus® Corporation (US) II-41
ViewSonic Corporation (US) II-41
Software and Resource Providers II-41
DYMO/Mimio (US) II-41
Hatch, Inc. (US) II-41
Lerner Publishing Group (US) II-42
RM Educational Software, Inc. (US) II-42

6. GLOBAL MARKET PERSPECTIVE II-43
Volume Analytics II-43
Table 4: World Recent Past, Current and Future Analysis for
Interactive Whiteboard by Geographic Region - US, Canada,
Europe, Asia-Pacific (including Japan), Middle East and Africa,
and Latin American Markets Independently Analyzed with Volume
Sales in Thousand Units for Years 2009 through 2018 (includes
corresponding Graph/Chart) II-43

Table 5: World 10-Year Perspective for Interactive Whiteboard
by Geographic Region - Percentage Breakdown of Volume Sales
for US, Canada, Europe, Asia-Pacific (including Japan),
Middle East and Africa, and Latin America Markets for Years
2009, 2012 and 2018 (includes corresponding Graph/Chart) II-44

Table 6: World Recent Past, Current and Future Analysis for
Interactive Whiteboard by End-Use Sector - Education and
Other Sectors Independently Analyzed with Volume Sales in
Thousand Units for Years 2009 through 2018 (includes
corresponding Graph/Chart) II-45

Table 7: World 10-Year Perspective for Interactive Whiteboard
by End-Use Sector - Percentage Breakdown of Unit Sales for
Education and Other Sectors for Years 2009, 2012 and 2018
(includes corresponding Graph/Chart) II-46
Value Analytics II-47
Table 8: World Recent Past, Current and Future Analysis for
Interactive Whiteboard by Geographic Region - US, Canada,
Europe, Asia-Pacific (including Japan), Middle East and Africa,
and Latin American Markets Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2009 through 2018
(includes corresponding Graph/Chart) II-47

Table 9: World 10-Year Perspective for Interactive Whiteboard
by Geographic Region - Percentage Breakdown of Dollar Sales
for US, Canada, Europe, Asia-Pacific (including Japan),
Middle East and Africa, and Latin America Markets for Years
2009, 2012 and 2018 (includes corresponding Graph/Chart) II-48

Table 10: World Recent Past, Current and Future Analysis for
Interactive Whiteboard by End-Use Sector - Education and
Other Sectors Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2009 through 2018 (includes
corresponding Graph/Chart) II-49

Table 11: World 10-Year Perspective for Interactive
Whiteboard by End-Use Sector - Percentage Breakdown of Dollar
Sales for Education and Other Sectors for Years 2009, 2012 and
2018 (includes corresponding Graph/Chart) II-50


III. MARKET

1. THE UNITED STATES III-1
A.Market Analysis III-1
Current and Future Analysis III-1
Product Launches III-1
Strategic Corporate Developments III-9
Key Players III-14
B.Market Analytics III-18
Table 12: US Recent Past, Current and Future Analysis for
Interactive Whiteboard with Volume Sales in Thousand Units
for Years 2009 through 2018 (includes corresponding
Graph/Chart) III-18

Table 13: US Recent Past, Current and Future Analysis for
Interactive Whiteboard with Annual Sales in US$ Million for
Years 2009 through 2018 (includes corresponding Graph/Chart) III-19

2. CANADA III-20
A.Market Analysis III-20
Current and Future Analysis III-20
Product Launches III-20
Strategic Corporate Developments III-22
SMART Technologies, Inc. - A Key IWB and IWB Systems
Manufacturer III-24
B.Market Analytics III-24
Table 14: Canadian Recent Past, Current and Future Analysis
for Interactive Whiteboard with Volume Sales in Thousand
Units for Years 2009 through 2018 (includes corresponding
Graph/Chart) III-24

Table 15: Canadian Recent Past, Current and Future Analysis
for Interactive Whiteboard with Annual Sales in US$ Million
for Years 2009 through 2018 (includes corresponding
Graph/Chart) III-25

3. EUROPE III-26
A.Market Analysis III-26
IWB Penetration in Europe: Outline III-26
Current and Future Analysis III-26
Volume Perspective III-26
Value Perspective III-26
B.Market Analytics III-27
Table 16: European Recent Past, Current and Future Analysis
for Interactive Whiteboard by Geographic Region - France,
Germany, Italy, UK, Spain, Russia and Rest of Europe Markets
Independently Analyzed with Volume Sales in Thousand Units
for Years 2009 through 2018 (includes corresponding
Graph/Chart) III-27

Table 17: European 10-Year Perspective for Interactive
Whiteboard by Geographic Region - Percentage Breakdown of
Unit Sales for France, Germany, Italy, UK, Spain, Russia and
Rest of Europe Markets for Years 2009, 2012 and 2018 (includes
corresponding Graph/Chart) III-28

Table 18: European Recent Past, Current and Future Analysis
for Interactive Whiteboard by Geographic Region - France,
Germany, Italy, UK, Spain, Russia and Rest of Europe Markets
Independently Analyzed with Annual Sales in US$ Million for
Years 2009 through 2018 (includes corresponding Graph/Chart) III-29

Table 19: European 10-Year Perspective for Interactive
Whiteboard by Geographic Region - Percentage Breakdown of
Dollar Sales for France, Germany, Italy, UK, Spain, Russia
and Rest of Europe Markets for Years 2009, 2012 and 2018
(includes corresponding Graph/Chart) III-30

3a. FRANCE III-31
Market Analysis III-31
Table 20: French Recent Past, Current and Future Analysis
for Interactive Whiteboard with Volume Sales in Thousand
Units for Years 2009 through 2018 (includes corresponding
Graph/Chart) III-31

Table 21: French Recent Past, Current and Future Analysis
for Interactive Whiteboard with Annual Sales in US$ Million
for Years 2009 through 2018 (includes corresponding
Graph/Chart) III-32

3b. GERMANY III-33
Market Analysis III-33
Table 22: German Recent Past, Current and Future Analysis
for Interactive Whiteboard with Volume Sales in Thousand
Units for Years 2009 through 2018 (includes corresponding
Graph/Chart) III-33

Table 23: German Recent Past, Current and Future Analysis
for Interactive Whiteboard with Annual Sales in US$ Million
for Years 2009 through 2018 (includes corresponding
Graph/Chart) III-34

3c. ITALY III-35
Market Analysis III-35
Table 24: Italian Recent Past, Current and Future Analysis
for Interactive Whiteboard with Volume Sales in Thousand
Units for Years 2009 through 2018 (includes corresponding
Graph/Chart) III-35

Table 25: Italian Recent Past, Current and Future Analysis
for Interactive Whiteboard with Annual Sales in US$ Million
for Years 2009 through 2018 (includes corresponding
Graph/Chart) III-36

3d. THE UNITED KINGDOM III-37
A.Market Analysis III-37
Interactive Whiteboard Market in the UK III-37
Product Launches III-37
Promethean World plc - A Key IWB Manufacturer III-38
B.Market Analytics III-39
Table 26: UK Recent Past, Current and Future Analysis for
Interactive Whiteboard with Volume Sales in Thousand Units
for Years 2009 through 2018 (includes corresponding
Graph/Chart) III-39

Table 27: UK Recent Past, Current and Future Analysis for
Interactive Whiteboard with Annual Sales in US$ Million for
Years 2009 through 2018 (includes corresponding Graph/Chart) III-40

3e. SPAIN III-41
Market Analysis III-41
Table 28: Spanish Recent Past, Current and Future Analysis
for Interactive Whiteboard with Volume Sales in Thousand
Units for Years 2009 through 2018 (includes corresponding
Graph/Chart) III-41

Table 29: Spanish Recent Past, Current and Future Analysis
for Interactive Whiteboard with Annual Sales in US$ Million
for Years 2009 through 2018 (includes corresponding
Graph/Chart) III-42

3f. RUSSIA III-43
Market Analysis III-43
Table 30: Russian Recent Past, Current and Future Analysis
for Interactive Whiteboard with Volume Sales in Thousand
Units for Years 2009 through 2018 (includes corresponding
Graph/Chart) III-43

Table 31: Russian Recent Past, Current and Future Analysis
for Interactive Whiteboard with Annual Sales in US$ Million
for Years 2009 through 2018 (includes corresponding
Graph/Chart) III-44

3g. REST OF EUROPE III-45
A.Market Analysis III-45
Outlook III-45
Product Launch III-45
Strategic Corporate Developments III-45
B.Market Analytics III-47
Table 32: Rest of Europe Recent Past, Current and Future
Analysis for Interactive Whiteboard with Volume Sales in
Thousand Units for Years 2009 through 2018 (includes
corresponding Graph/Chart) III-47

Table 33: Rest of Europe Recent Past, Current and Future
Analysis for Interactive Whiteboard with Annual Sales in US$
Million for Years 2009 through 2018 (includes corresponding
Graph/Chart) III-48

4. ASIA-PACIFIC III-49
A.Market Analysis III-49
Current and Future Analysis III-49
Interactive Whiteboards Market to Expect Robust Growth
Momentum in China III-49
India - Market Overview III-49
Challenges to Educational Technology Applications Expansion
in India III-49
Product Launches III-50
Strategic Corporate Developments III-51
Key Players III-52
B.Market Analytics III-54
Table 34: Asia-Pacific Recent Past, Current and Future
Analysis for Interactive Whiteboard with Volume Sales in
Thousand Units for Years 2009 through 2018 (includes
corresponding Graph/Chart) III-54

Table 35: Asia-Pacific Recent Past, Current and Future
Analysis for Interactive Whiteboard with Annual Sales in US$
Million for Years 2009 through 2018 (includes corresponding
Graph/Chart) III-55

5. MIDDLE EAST and AFRICA III-56
Market Analysis III-56
Table 36: Middle East and African Recent Past, Current and
Future Analysis for Interactive Whiteboard with Volume Sales
in Thousand Units for Years 2009 through 2018 (includes
corresponding Graph/Chart) III-56

Table 37: Middle East and African Recent Past, Current and
Future Analysis for Interactive Whiteboard with Annual Sales
in US$ Million for Years 2009 through 2018 (includes
corresponding Graph/Chart) III-57

6. LATIN AMERICA III-58
Market Analysis III-58
Table 38: Latin American Recent Past, Current and Future
Analysis for Interactive Whiteboard with Volume Sales in
Thousand Units for Years 2009 through 2018 (includes
corresponding Graph/Chart) III-58

Table 39: Latin American Recent Past, Current and Future
Analysis for Interactive Whiteboard with Annual Sales in US$
Million for Years 2009 through 2018 (includes corresponding
Graph/Chart) III-59


IV. COMPETITIVE LANDSCAPE

Total Companies Profiled: 57 (including Divisions/Subsidiaries - 58)

The United States (27)
Canada (1)
Japan (2)
Europe (3)
- France (1)
- The United Kingdom (2)
Asia-Pacific (Excluding Japan) (25)

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