Global Cloud Based Office Productivity Software Industry

  • July 2012
  • -
  • Global Industry Analysts
  • -
  • 818 pages

This report analyzes the worldwide markets for Cloud Based Office Productivity Software in US$ Million. The report provides separate comprehensive analytics for the US, Japan, Europe, Asia-Pacific, and Rest of World. Annual estimates and forecasts are provided for the period 2009 through 2018. The report profiles 80 companies including many key and niche players such as Amazon Web Services LLC, Apple Inc., AT&T Inc., Adobe Systems Incorporated, Fujitsu Ltd., Google Inc., Hewlett Packard, International Business Machines, Microsoft Corporation, NetSuite Inc., Novell, Oracle Corporation, RedHat, Inc., Salesforce.com, Inc., Hancom Inc., and Zoho Corporation. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based upon search engine sources in the public domain.

Table Of Contents




I. INTRODUCTION, METHODOLOGY and PRODUCT DEFINITIONS
Study Reliability and Reporting Limitations I-1
Disclaimers I-2
Data Interpretation and Reporting Level I-2
Quantitative Techniques and Analytics I-3
Product Definitions and Scope of Study I-3
Definition I-3


II. EXECUTIVE SUMMARY

1. INDUSTRY OVERVIEW II-1
A Prelude II-1
‘Cloud Technology’: Optimally Positioned to Offer Office
Productivity Software II-1
Cloud Based Office Productivity Software: The New Paradigm for
Productivity Improvement II-2
Realizing Collaboration and Operational Flexibility: Key Reasons
for Enterprises Increasingly Adopting Cloud Office
Productivity Solutions II-2
Impact of the 2007-2009 Recession in Retrospect II-3
Table 1: Recession Fuels Innovation and Technology Adoption:
Key Statistical Results of Surveys to Identify Corporate
Willingness to Adopt New Technologies to Cut Costs and Scale
Back On New Technologies to Cut Costs (includes corresponding
Graph/Chart) II-4
Will Growth in Europe be Held Hostage by the European Debt
Crisis? II-4
Global Market Outlook II-5
Emerging Markets to Turbo Charge Future Growth in Cloud
Office Productivity Software Market II-5
Exceptional Cost Benefits Make Strong Business Sense for
Moving Office Productivity Software to Cloud II-6
MBs - The Most Lucrative Consumer Cluster II-6
Free Ad Supported Plans to Accelerate Adoption of Cloud Office
Productivity Software II-7
Revenue Models used by Vendors for Cloud Based Office
Productivity Services. II-7
Enterprise Mobility Drives Demand for Productivity Solutions
over the Cloud II-8
Opportunity Indicators II-8
Table 2: Worldwide Mobile Worker Population (2008 and 2011):
Breakdown of Number of Mobile Workers (in Millions) by Nature
of Work - Mobile Office, Mobile Non-Office, and Mobile Home
Based (includes corresponding Graph/Chart) II-8

Table 3: Worldwide Mobile Workforce (2010): Percentage Share
Breakdown of Number of Mobile Workers by Region (includes
corresponding Graph/Chart) II-9

Table 4: US Mobile Worker Population (2008 and 2010): Breakdown
of Number of Mobile Workers (in Millions) by Nature of Work -
Mobile Office, Mobile Non-Office, and Mobile Home Based
(includes corresponding Graph/Chart) II-9
Call Centers - A Prominent Market Opportunity for Cloud Office
Productivity Software Services II-10
Interest in Cloud-Based email Services Growing Rapidly II-10
Internet Backs ‘On Demand’ Success II-10
Mobile Internet Technologies Take Office Productivity
Solutions a Step Further II-11
From Customers to Software Vendors - The Entire Office
Productivity Solutions Industry Swears by Cloud Office
Productivity Solutions II-11
Table 5: Client-Based Office Productivity Software Market
(2011): Breakdown of Software Piracy Rates (%) by Country
(includes corresponding Graph/Chart) II-12
From an Emerging Technology to Mainstream IT Strategy: The
Cloud Based Office Productivity Software Continues to March
Ahead II-12
Key Challenges II-13

2. SERVICE OVERVIEW II-14
Cracking the Mystery Behind the Nebulous Concept of Cloud
Computing II-14
What’s a Cloud? II-14
Cloud Computing Architecture II-14
Components of A Cloud Computing Architecture II-14
Client II-14
Services II-15
What are Cloud Computing Services? II-15
“Cloud Services” - How Different is it from Cloud Computing? II-15
Attributes that Define New Generation of “Cloud Services” II-15
Cloud Service Segments II-16
Infrastructure Services II-16
Business Process Services II-17
Application Services II-17
Cloud Based Office Productivity Software - Definition II-17
Key Components of Cloud Office Productivity Software II-18
Payment Models of Cloud based Office Productivity Services II-18
Key Benefits II-19
Round-the-Clock-Accessibility II-19
Productivity and Collaboration II-19
Maintenance Free II-19
Capability to Work on Multiple Devices II-19
Selection of the Providers II-19

3. RECENT INDUSTRY ACTIVITY II-21
Citrix Acquires ShareFile II-21
Roundarch Selects Abiquo for Optimization of IT Operations II-21
Oracle Enters Cloud-Based Office Applications Field II-22
RIM Signs Partnership Deal with Microsoft II-22
Chunghwa Introduces Cloud-based Enterprise Software Store II-22
Abiqquo Sets up New Facility in Australia II-23
Abiquo Signs Partnership Deal with Everis (Europe/Latin America) II-23
Abiquo Signs Sales Agreement with Itochu Techno- Solutions (
Japan) II-23
Abiquo Inks Enterprise License Agreements with Vivavo,
Blackmesh, i2k2 Networks, and Bluefire II-24
Abiquo Enrolls in NetApp Alliance Partner Program II-24
RightNow Introduces Cloud Services Agreement II-25
Abiquo to Join HP AllianceONE Program II-26
Abiquo Enters into Partnership with Nexenta and NetApp II-26
Google Acquires Docverse II-26
HP Opens Advanced Cloud Computing Research Center II-27
Intalio Acquires CodeGlide and ProcessSquare II-27

4. PRODUCT/SERVICE LAUNCH II-29
July Systems Expands Mi Platform’s Social Media Range II-29
Abiquo Unveils Latest Version of Cloud Management Solutions II-29
Microsoft Introduces New Office 365 Cloud-based Productivity
and Collaboration Tools II-30
Acris Expands Scope of Cloud-Based Virtual Corporate Office II-30
OpSource Launches Novel Cloud Software II-31
Eucalyptus Releases the Latest Cloud Software II-32
Abiquo Releases Advanced Software for Cloud Enterprises II-33
OpSource Unveils OpSource Cloud Files II-33
Surgient® Introduces Cloud Express™ to Facilitate Private
Clouds for Companies II-34
Surgient Introduces New Private Cloud Management Dashboard II-34
Fujitsu Introduces Cloud-based Workplace LCM Service (Japan) II-35
Adobe Introduces New Acrobat.com, Cloud-Based Office Suite II-35

5. FOCUS ON SELECT INDUSTRY PLAYERS II-36
Amazon Web Services LLC (US) II-36
Apple Inc. (US) II-36
ATandT Inc. (US) II-36
Adobe Systems Incorporated (US) II-36
Fujitsu Ltd (Japan) II-37
Google Inc (US) II-37
Hewlett Packard (US) II-37
International Business Machines (IBM) (US) II-38
Microsoft Corporation (US) II-38
NetSuite Inc. (USA) II-39
Novell (US) II-39
Oracle Corporation (USA) II-39
RedHat, Inc. (USA) II-39
Salesforce.com, Inc., (US) II-40
Hancom Inc. (Korea) II-40
Zoho Corporation (US) II-40

6. GLOBAL MARKET PERSPECTIVE II-41
Table 6: Global Recent Past, Current and Future Analysis of
Cloud Based Office Productivity Software Services by
Geographic Region/Country - US, Japan, Europe,Asia Pacific and
Rest of the World Markets Independently Analyzed with Annual
Revenue (in US$ millions) for Years 2009 through 2018.
(includes corresponding Graph/Chart) II-41

Table 7: Global 10-Year Perspective for Cloud Based Office
Productivity Software Services by Geographic Region/Country -
Percentage Share Breakdown of Revenue for US, Japan, Europe,
Asia Pacific and Rest of the World Markets for the years 2009,
2012 and 2018. (includes corresponding Graph/Chart) II-42


III. MARKET

1. THE UNITED STATES III-1
A.Market Analysis III-1
Market Outlook III-1
Strategic Corporate Developments III-1
Product Launches III-4
Key Players III-6
B.Market Analytics III-11
Table 8: US Recent Past, Current and Future Analysis of Cloud
Based Office Productivity Software Services Analyzed with
Annual Revenue (in US$ millions) for Years 2009 through 2018
(includes corresponding Graph/Chart) III-11

2. JAPAN III-12
A.Market Analysis III-12
Market Outlook III-12
Strategic Corporate Development III-12
Product Launch III-12
Key Player III-13
B.Market Analytics III-14
Table 9: Japan Recent Past, Current and Future Analysis of
Cloud Based Office Productivity Software Services Analyzed
with Annual Revenue (in US$ millions) for Years 2009 through
2018 (includes corresponding Graph/Chart) III-14

3. EUROPE III-15
A.Market Analysis III-15
Market Outlook III-15
Strategic Corporate Development III-15
B.Market Analytics III-16
Table 10: Europe Recent Past, Current and Future Analysis of
Cloud Based Office Productivity Software Services Analyzed
with Annual Revenue (in US$ millions)- France, Germany,
Italy, UK and Rest of the Europe Independently Analyzed for
Years 2009 through 2018. (includes corresponding
Graph/Chart) III-16

Table 11: Europe 10-Year Perspective for Cloud Based Office
Productivity Software by Geographic Region/Country -
Percentage Share Breakdown of Revenue for France, Germany,
Italy, UK and Rest of the Europe for the years 2009, 2012
and 2018. (includes corresponding Graph/Chart) III-17

3a. FRANCE III-18
A.Market Analysis III-18
Market Outlook III-18
B.Market Analytics III-18
Table 12: France Recent Past, Current and Future Analysis of
Cloud Based Office Productivity Software Services Analyzed
with Annual Revenue (in US$ millions) for Years 2009 through
2018 (includes corresponding Graph/Chart) III-18

3b. GERMANY III-19
A.Market Analysis III-19
Market Outlook III-19
B.Market Analytics III-19
Table 13: German Recent Past, Current and Future Analysis of
Cloud Based Office Productivity Software Services Analyzed
with Annual Revenue (in US$ millions) for Years 2009 through
2018 (includes corresponding Graph/Chart) III-19

3c. ITALY III-20
A.Market Analysis III-20
Market Outlook III-20
B.Market Analytics III-20
Table 14: Italy Recent Past, Current and Future Analysis of
Cloud Based Office Productivity Software Services Analyzed
with Annual Revenue (in US$ millions) for Years 2009 through
2018 (includes corresponding Graph/Chart) III-20

3d. THE UNITED KINGDOM III-21
A.Market Analysis III-21
Market Outlook III-21
B.Market Analytics III-21
Table 15: UK Recent Past, Current and Future Analysis of Cloud
Based Office Productivity Software Services Analyzed with
Annual Revenue (in US$ millions) for Years 2009 through 2018
(includes corresponding Graph/Chart) III-21

3e. REST OF EUROPE III-22
A.Market Analysis III-22
Market Outlook III-22
B.Market Analytics III-22
Table 16: Rest of Europe Recent Past, Current and Future
Analysis of Cloud Based Office Productivity Software
Services Analyzed with Annual Revenue (in US$ millions) for
Years 2009 through 2018 (includes corresponding Graph/Chart) III-22

4. ASIA-PACIFIC III-23
A.Market Analysis III-23
Market Outlook III-23
Market Overview III-23
Local Partners for SMB Markets III-23
Strategic Corporate Developments III-23
Key Player III-24
B.Market Analytics III-25
Table 17: Asia Pacific Recent Past, Current and Future
Analysis of Cloud Based Office Productivity Software
Services Analyzed with Annual Revenue (in US$ millions) for
Years 2009 through 2018 (includes corresponding Graph/Chart) III-25

5. REST OF WORLD III-26
A.Market Analysis III-26
Market Outlook III-26
B.Market Analytics III-26
Table 18: Rest of World Recent Past, Current and Future
Analysis of Cloud Based Office Productivity Software
Services Analyzed with Annual Revenue (in US$ millions) for
Years 2009 through 2018 (includes corresponding Graph/Chart) III-26


IV. COMPETITIVE LANDSCAPE

Total Companies Profiled: 80 (including Divisions/Subsidiaries - 81)

The United States (66)
Canada (4)
Japan (1)
Europe (4)
- Germany (1)
- The United Kingdom (3)
Asia-Pacific (Excluding Japan) (6)

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Company Profiles

Kronos Inc.

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