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Baby and Child-Specific Products in Egypt

  • September 2015
  • -
  • Euromonitor International
  • -
  • 23 pages

Baby and child-specific products is still considered a niche category in Egypt, mainly purchased by the middle- and upper-income strata. While there is an increase in the population of babies every year, the poor economic conditions and rising prices are further hindering category volume growth.

Euromonitor International's Baby and Child-specific Products in Egypt report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Hair Care, Baby and Child-specific Skin Care, Baby and Child-specific Sun Care, Baby and Child-specific Toiletries, Baby Wipes, Medicated Baby and Child-specific Products, Nappy (Diaper) Rash Treatments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Baby and Child-specific Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Baby and Child-Specific Products in Egypt
BABY AND CHILD-SPECIFIC PRODUCTS IN EGYPT
Euromonitor International
September 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Baby and Child-specific Products by Category: Value 2009-2014
Table 2 Sales of Baby and Child-specific Products by Category: % Value Growth 2009-2014
Table 3 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2009-2014
Table 4 NBO Company Shares of Baby and Child-specific Products: % Value 2010-2014
Table 5 LBN Brand Shares of Baby and Child-specific Products: % Value 2011-2014
Table 6 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2011-2014
Table 7 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2011-2014
Table 8 Forecast Sales of Baby and Child-specific Products by Category: Value 2014-2019
Table 9 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2014-2019
Table 10 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2014-2019
Executive Summary
High Prices Lead To An Increase in the Market's Value Growth Rate
Small Perfume Shops Target Middle- and Low-income Class Consumers
Two Major Players Compete for First Position in Egypt's Bpc Market
Consumer Scepticism Modifies Buying Behaviour
Dwindling Economy To Hinder Value Growth Over the Forecast Period
Key Trends and Developments
Economic and Political Uncertainty Prevail
Small Perfume Shops Affect the Shares of Premium and Mass Fragrances
Men's Grooming Is Not Very Active for Some Categories in Egypt
Direct Selling Continues To Grow in 2014
Market Data
Table 11 Sales of Beauty and Personal Care by Category: Value 2009-2014
Table 12 Sales of Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 13 Sales of Premium Beauty and Personal Care by Category: Value 2009-2014
Table 14 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 15 GBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 16 NBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 17 LBN Brand Shares of Beauty and Personal Care: % Value 2011-2014
Table 18 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2009-2014
Table 19 Distribution of Beauty and Personal Care by Format: % Value 2009-2014
Table 20 Distribution of Beauty and Personal Care by Format and Category: % Value 2014
Table 21 Forecast Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 22 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 23 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2014-2019
Table 24 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2014-2019
Definitions
Sources
Summary 1 Research Sources












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